Food Valet is an app that allows users to take a photo of a restaurant and get information like reviews, menu items, and wait times. It aims to make deciding where to eat easier when traveling or in a new city. Current apps provide reviews but not wait times or a simple photo search. Food Valet also wants to partner with restaurants so they can promote themselves, including posting wait times to streamline service. The founders plan to market the app through social media and get early revenue from promoting the app to restaurants in late 2013.

1. Food Valet
Kaitlyn Richards, Erin Kelly, Natasha Schuyler and
Sammy Lo
foodvaletapp@gmail.com
twitter.com/foodvalet
Pinterest.com/foodvalet
Instagram.com/foodvalet
Facebook.com/foodvaletapp
Food Valet
#FoodValet

2. Overview
● Food Valet is an app that brings everything you
need to know about a restaurant right to you
before ever stepping through the door.
#FoodValet

3. Problem/Opportunity
● When traveling to a new city, it can be hard to
decide which place is worth eating in and what
place doesn’t make the cut.
● Programs like Yelp and Urbanspoon bring
restaurant reviews to the consumer, but none do
it with the simple ease of snapping a picture.
● No program has yet figured out how to bring wait
times to consumers before ever entering the
restaurant.
#FoodValet

4. Unfair Advantages
● Ease of access to information. Simply take a
picture and it’s all in front of your eyes, no handson searching required.
● Wait-time availability-check wait times for your
group size before even attempting to navigate to
the hostess stand.
#FoodValet

5. Demo
● Food Valet Commercial
#FoodValet

7. Sales and Marketing
● Sales will come through promoted posts
● Restaurants will want to buy app to post wait
times to streamline service
● Restaurants who partner with the app can post
more complete bios about their restaurant on
home screen
#FoodValet

8. Competition
Competitors
What they can do that we can’t
What they can’t do that we can
Yelp
Dense base of reviews, already have
faithful followers and contributors for
content
Ease of search based on look and snap
photo ability and instantaneous
searching
Urbanspoon
Ranking of restaurants in area based
on reviews, types of food
Cannot display wait times of these
restaurants
GrubHub
You can order food straight off of
GrubHub
Send you results based on what food
you want, harder if you don’t know what
you’re looking for
#FoodValet

9. Business Model
● Social Media will be huge in our promotion effort.
● People love food, and they love talking about
food, good or bad
● We want to spread word via social media and
collect reviews and pictures through
conglomeration of these social media sites
● Once we have backing of reviews, we can head
to restaurants to entice them to join with us
#FoodValet

10. Forecast
● We can see this becoming an extremely
profitable business simply because people like to
know what they are spending money on before
purchasing anything, especially food.
● It is a business that doesn’t require a lot of
manpower because it relies so heavily on
crowdsourcing
● Once companies see how apps like this can
make or break their business, they will be more
than willing to jump on board to make themselves
as favorable looking as possible.
#FoodValet

11. Team
● Kaitlyn Richards-Creator
● Natasha Schulyer-Designer/Developer
● Erin Kelly-Developer/Social Media
● Sammy Lo-Developer/Social Media
#FoodValet

12. Status and Milestones
● Currently in the creation and building phase
● First shipment is expected around Thanksgiving,
just in time for some holiday traveling
● First revenue may not begin until January 2014
once restaurants start to see benefit of app,
growth of Google Glass
#FoodValet