Slides from a webinar on getting the most from your lead gen efforts. Jay Baer, founder of the world's #1 content marketing blog and Formstack's Eva McKnight, the brains behind the 2015 Form Conversion Report, share insider secrets for harnessing conversion rate optimization for more leads.
You will learn:
Why "leads" matter more than "likes"
Social media tips for 189% conversion lift
How to better convert traffic from social media
The form type with a 35% conversion rate