Francia Sandoval

Greater New York City Area United States

UX Designer/Researcher

Design

I'm an inquisitive person with a passion for research. I've always been interested in the unmet needs of the user and usability of design. Through my journalism background I've examined publications and how these publications cater to their audience. I realized that many of these outlets fail when it comes to making information understandable and accessible. I was inspired to begin a career in UX in order to help fix this predicament. With time, I realized my strengths were both content strategy and UX design. I hope in the future to combine UX design and content strategy in order to analyze and improve publications, brands and products.