We've been using email for notifications for a long time now, which explains why most people don't see the potential hidden cost behind them. Here, we give you an idea why email notifications are a bad idea. Here's the rest of the blogpost talking about Freshdesk's smart notifications feature! https://blog.freshdesk.com/smart-notifications/

1. How much email notifications could be
costing you in a year

2. Let’s say that agents need approximately 30 seconds to switch
between their helpdesk and inbox, and decide which ticket to work on.
That’s an additional
30 secs / ticket
The average support agent handles
250 tickets/month, which is:
62.5 tickets / week
Which works out to:
31.25mins / week

3. Time lost per agent per year = 48 x 31.25 = 25 hours
(assuming 48 working weeks)
Average cost of a support agent = $15 per hour
Average size of a support team = 6 members
What’s the bigger picture?
So, email notifications could be costing
you somewhere in the region of:
$2250
25 x 15 x 6 =
/ year

4. For more on why email notifications are a bad idea
(and to find out about a much better alternative),
click here.