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Case Study | ROBOTS: The Interactive Exhibition




ROBOTS: The Interactive Exhibition

Overview
In partnership with Twentieth Century Fox and the Ford Motor
Company Fund, GES created ROBOTS: The Interactive Exhibition.
Based on the 2005 animated feature, the exhibition boasts more
than 15 intuitive and immersive experiences that allow children to
explore the world of robotics.




ges.com | 800.424.6224
©2011 Global Experience Specialists, Inc. (GES)
Case Study | ROBOTS: The Interactive Exhibition


Objectives
• Create a modular exhibition that can travel to major cities across
  the globe over the course of five or more years.
• Blend the elements of science and robotics with exciting aspects
  of the movie for an experience that families with kids of all ages
  can learn from and enjoy.


Solutions
GES created a highly customizable exhibition that fits any type of
floor plan from 3,500 to 5,000 square feet. Elements include:
• Two interactive experiences: Industrial Robots, guests program
  an actual Ford robotic arm and Robot Explorer, where visitors
  use touch-screen monitors to create robot explorers.
• A Robots Hall of Fame, in which visitors view a montage of
  pictures and life-size models of famed robots from movies and
  television.
• Robot Round Up, guests view how robots make a difference in
  their daily lives.
                                                                       Testimonial
• The Crosstown Express, a train simulator that allows guests to
                                                                       “This exhibit introduces the future scientists and
  experience the wonders of the metropolis from Robots,                engineers of tomorrow to the innovations of today
  Robot City.                                                          and we are proud to continue the Ford tradition
                                                                       of enriching our communities through science
Results                                                                education opportunities.”

• ROBOTS: The Interactive Exhibition was honored at the 2007                                                 – Jim Vella,
  Thea Awards with Outstanding Achievement in the Museum                            President, Ford Motor Company Fund
  Touring Exhibition category.                                                                   and Community Services

• ROBOTS: The Interactive Exhibition is currently in its 15th venue,
  and due to popular demand, the tour has been extended
  through 2012.
• Since its opening in 2005, ROBOTS: The Interactive Exhibition has
  attracted more than 800,000 visitors.




ges.com | 800.424.6224
©2011 Global Experience Specialists, Inc. (GES)

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Robots Case Study - GES

  • 1. Case Study | ROBOTS: The Interactive Exhibition ROBOTS: The Interactive Exhibition Overview In partnership with Twentieth Century Fox and the Ford Motor Company Fund, GES created ROBOTS: The Interactive Exhibition. Based on the 2005 animated feature, the exhibition boasts more than 15 intuitive and immersive experiences that allow children to explore the world of robotics. ges.com | 800.424.6224 ©2011 Global Experience Specialists, Inc. (GES)
  • 2. Case Study | ROBOTS: The Interactive Exhibition Objectives • Create a modular exhibition that can travel to major cities across the globe over the course of five or more years. • Blend the elements of science and robotics with exciting aspects of the movie for an experience that families with kids of all ages can learn from and enjoy. Solutions GES created a highly customizable exhibition that fits any type of floor plan from 3,500 to 5,000 square feet. Elements include: • Two interactive experiences: Industrial Robots, guests program an actual Ford robotic arm and Robot Explorer, where visitors use touch-screen monitors to create robot explorers. • A Robots Hall of Fame, in which visitors view a montage of pictures and life-size models of famed robots from movies and television. • Robot Round Up, guests view how robots make a difference in their daily lives. Testimonial • The Crosstown Express, a train simulator that allows guests to “This exhibit introduces the future scientists and experience the wonders of the metropolis from Robots, engineers of tomorrow to the innovations of today Robot City. and we are proud to continue the Ford tradition of enriching our communities through science Results education opportunities.” • ROBOTS: The Interactive Exhibition was honored at the 2007 – Jim Vella, Thea Awards with Outstanding Achievement in the Museum President, Ford Motor Company Fund Touring Exhibition category. and Community Services • ROBOTS: The Interactive Exhibition is currently in its 15th venue, and due to popular demand, the tour has been extended through 2012. • Since its opening in 2005, ROBOTS: The Interactive Exhibition has attracted more than 800,000 visitors. ges.com | 800.424.6224 ©2011 Global Experience Specialists, Inc. (GES)