The FICO Medication Adherence Score is a predictive analytics tool developed by the same organization responsible for FICO credit scores. The adherence score forecast an individual’s likelihood of taking his or her prescription medication as directed.
3. ADHERENCE IS A NATIONAL
PROBLEM
• 20% of patients never fill their first prescription
• 24% take less than the recommended dosage
• Half of all people discontinue prescriptions in the first
six months
The situation is even more challenging in some disease states:
For example, up to 72% of asthma patients report that they take their
controller medications less than prescribed. Taking that medicine can reduce
hospital and emergency visits by 80%. It‟s a huge impact on both patients and
practitioners.
4. THE RESULT
• Nearly 125,000 deaths each year are associated with
non-adherence to a medication
• Poor medication compliance costs the U.S. healthcare
system $290 billion in avoidable medical spending each
year.
• Non-adherence is 13% of the nation‟s total healthcare
expenditure
7. PREDICTORS OF ADHERENCE
Stability:
• Job tenure
• Transient history
Stability
Demographics:
• Age & Gender
• Geography
• Hobbies
Personal
Demographics
Resources Support:
• Family structure (spouse, children)
Conscientiousness:
• “Responsibility”
Support Conscientiousness • Ex: People with high discretionary
income who have low spending/debt
Personal Resources:
• Home Value
• Car Ownership
• Income
8. UNDERSTANDING THE SCORE
• Data-driven predictive model that assesses an
individual‟s likelihood of filling future prescriptions
• Therapeutic category and brand-specific adherence
models (not one universal score)
• Entire process and implementation are fully HIPPA
compliant
- Requires only a consumer‟s name & address
- No self-reported information or Protective Patient
Information (PPI) used
** Medication Adherence Score does not take an individual’s FICO Credit Score into
Consideration due to Fair Credit Reporting Act
9. UNDERSTANDING THE SCORE
• Collect de-identified prescription records for drugs used to treat a specific condition
Compile • Third party „predictor‟ data is cross-referenced to create a data set
Data
• FICO uses data sets to identify the best predictors of medication adherence and
non-adherence
Analysis
• Model is developed using the identified predictors of adherence
• Model is validated using patient populations to ensure strength and robustness
Development
• Results and top predictive attributes are shared with the respective FICO client
• FICO hosts the information in its secure service bureau
• Consumer names and addresses are run through model and scored; the scored file
Deployment of consumers is then provided to the client
10. APPLICATIONS
The FICO Medication Adherence Score
provides the opportunity for pharma
marketers to OPTIMIZE their resource
allocation.
• Improved message targeting
• Develop refined intervention programs
• Implement „Test & Learn‟ strategies