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Social Media Optimization
The Superpower of Social Promotions
1
© 2011 Copyright All rights are reserved www.ucc-india.com
Meaning
• Social Media Optimization is the process of
promoting a product, brand or event using
a mix of social media tools
• It aims to generate publicity and increase
the awareness amongst social media tools
2
© 2011 Copyright All rights are reserved www.ucc-india.com
Uses
• To increase web traffic among search
engines like Google, Yahoo, Bing, etc.
• Increases links and page ranks
• Facilitates unique content to travel – Likes
and shares
• Makes bookmarking and tagging simple
3
© 2011 Copyright All rights are reserved www.ucc-india.com
Social Media Tools
Micro-
blogging
Twitter
Photo
Sharing
Social
News
Twitter
SMS
Blogging
Video
Sharing
RSS
FEEDS
Facebook
4
© 2011 Copyright All rights are reserved www.ucc-india.com
Benefits
• Excellent tool to
promote websites
• Better competence
level amongst
competitors
• Highly user-friendly
and interactive
• Interesting and
engaging for
customers
5
© 2011 Copyright All rights are reserved www.ucc-india.com
Benefits
• Visual, textual and
auditory experience
• Builds credibility,
loyalty and trust
• Personal &public
interaction with
customers & clients
• 24*7 customer service
and online presence
6
© 2011 Copyright All rights are reserved www.ucc-india.com
Galagali Multimedia
• Leading Internet Marketing Firm
• Uses dynamic interactive technologies with
exclusive focus on clients needs
• Professional and skilled IT professionals
• Innovative and creative solutions for web
promotions and website creations
We work with you to create competitive solutions,
as 70% of the business today is online!
7
© 2011 Copyright All rights are reserved www.ucc-india.com
4 important tips for SMO
• Carefully select social
media tools according to
your product or brand
• Regular postings is the key
to success
• Upload unique, exciting and
newsworthy content
• Respond promptly to
complaints and queries
8
© 2011 Copyright All rights are reserved www.ucc-india.com
Things to remember
• It is not important to have presence on all
social media platforms
• Active online presence on selected
platforms is essential
• SMO strategy has to be strong and unique
for more visibility and better web traffic
9
© 2011 Copyright All rights are reserved www.ucc-india.com
EXPAND YOUR HORIZON
and
FULFILL YOUR DREAMS
with
Galagali Multimedia Pvt. Ltd.
10
© 2011 Copyright All rights are reserved www.ucc-india.com

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what is social media optimization in seo,benefits of social media optimization

  • 1. Social Media Optimization The Superpower of Social Promotions 1 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 2. Meaning • Social Media Optimization is the process of promoting a product, brand or event using a mix of social media tools • It aims to generate publicity and increase the awareness amongst social media tools 2 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 3. Uses • To increase web traffic among search engines like Google, Yahoo, Bing, etc. • Increases links and page ranks • Facilitates unique content to travel – Likes and shares • Makes bookmarking and tagging simple 3 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 5. Benefits • Excellent tool to promote websites • Better competence level amongst competitors • Highly user-friendly and interactive • Interesting and engaging for customers 5 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 6. Benefits • Visual, textual and auditory experience • Builds credibility, loyalty and trust • Personal &public interaction with customers & clients • 24*7 customer service and online presence 6 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 7. Galagali Multimedia • Leading Internet Marketing Firm • Uses dynamic interactive technologies with exclusive focus on clients needs • Professional and skilled IT professionals • Innovative and creative solutions for web promotions and website creations We work with you to create competitive solutions, as 70% of the business today is online! 7 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 8. 4 important tips for SMO • Carefully select social media tools according to your product or brand • Regular postings is the key to success • Upload unique, exciting and newsworthy content • Respond promptly to complaints and queries 8 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 9. Things to remember • It is not important to have presence on all social media platforms • Active online presence on selected platforms is essential • SMO strategy has to be strong and unique for more visibility and better web traffic 9 © 2011 Copyright All rights are reserved www.ucc-india.com
  • 10. EXPAND YOUR HORIZON and FULFILL YOUR DREAMS with Galagali Multimedia Pvt. Ltd. 10 © 2011 Copyright All rights are reserved www.ucc-india.com