SPRYTE Communications Launch Earned Media Campaign

Launch of SPRYTE Communications
January 31, 2017
Earned Media Campaign

Launch of SPRYTE Communications
January 31, 2017
The media that covered our announcement:

Philadelphia Business Journal
1/23/17

Philadelphia Business Journal
1/31/17

SPRYTE Communications Launches Today
New Name for Longtime PR Agency Trumpets Healthcare Specialization
Lisa Simon, CEO, SPRYTE Communications (Photo: Business Wire)
January 31, 2017 09:30 AM Eastern Standard Time
PHILADELPHIA--(BUSINESS WIRE)--SPRYTE Communications is the new
name of an agency known for more than 25 years as Simon PR. CEO Lisa
Simon made the announcement this morning at the agency’s office in The
Bellevue in Center City Philadelphia.
It’s official! Simon PR is @SPRYTEcom a communications firm specializing in
#Healthcare #PR http://www.SPRYTEcom.com
Tweet this
A focus on healthcare is the inspiration for the name change, said Simon, a
past president of the Philadelphia Public Relations Association and the 2010
inductee to its Hall of Fame.
The firm’s reincarnation as SPRYTE Communications comes with strong
positioning for healthcare communications opportunities. "Healthcare has
been a cornerstone of our business over the years including our most
significant current engagements," Simon said. "We are now leveraging this
experience into a new specialty firm with capabilities in Media Relations,

Reputation Management, Referral Marketing, Public Affairs and Digital
Content & Social Marketing.”
Business has been brisk, according to Simon. SPRYTE Communications
specializes in healthcare and industries touched by healthcare, including
provider organizations, pharmaceutical companies, health insurers,
healthcare associations, social service agencies, healthcare educators,
foundations, health advocacy groups, healthcare law firms and government.
Before establishing her public relations firm in 1990, Simon worked in a
multi hospital health system as a line of business marketer and hospital
spokesperson. She also worked on healthcare clients at several of
Philadelphia’s top agencies. Beyond Simon, the agency’s bench is deep with
team members’ healthcare experience.
During its 26 year history, Simon PR served prominent health systems,
pharmaceutical companies, research institutes, physician practices and
hospice, palliative medicine and homecare providers. Simon PR also worked
with shopping centers, global manufacturers, consumer products, national
banks and insurance companies, the hospitality industry, arts & culture
organizations and museums and attractions. The firm won more than 75
peer-reviewed industry awards.
A partner in Worldcom Public Relations Group, the world’s largest
partnership of independently owned public relations firms, SPRYTE
Communications is primed for bright new opportunities in healthcare
marketing. For additional information, visit www.sprytecom.com or contact
CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior
Account Executive Thomas Derr at 215.545.4715, x29
or tderr@sprytecom.com.
Contacts
SPRYTE Communications
Thomas Derr, Senior Account Executive
215-545-4715, x29
215-620-7723 (cell)
tderr@sprytecom.com
BusinessWire
1/31/17

Business WireJanuary 31, 2017
Lisa Simon, CEO, SPRYTE Communications (Photo: Business Wire) Multimedia Gallery URL
More
PHILADELPHIA--(BUSINESS WIRE)--
SPRYTE Communications is the new name of an agency known for more than 25 years as
Simon PR. CEO Lisa Simon made the announcement this morning at the agency’s office in
The Bellevue in Center City Philadelphia.
This Smart News Release features multimedia. View the full release
here: http://www.businesswire.com/news/home/20170131005079/en/
A focus on healthcare is the inspiration for the name change, said Simon, a past president
of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame.
The firm’s reincarnation as SPRYTE Communications comes with strong positioning for
healthcare communications opportunities. "Healthcare has been a cornerstone of our

business over the years including our most significant current engagements," Simon said.
"We are now leveraging this experience into a new specialty firm with capabilities in Media
Relations, Reputation Management, Referral Marketing, Public Affairs and Digital Content &
Social Marketing.”
Business has been brisk, according to Simon. SPRYTE Communications specializes in
healthcare and industries touched by healthcare, including provider organizations,
pharmaceutical companies, health insurers, healthcare associations, social service
agencies, healthcare educators, foundations, health advocacy groups, healthcare law firms
and government.
Before establishing her public relations firm in 1990, Simon worked in a multi hospital health
system as a line of business marketer and hospital spokesperson. She also worked on
healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s
bench is deep with team members’ healthcare experience.
During its 26 year history, Simon PR served prominent health systems, pharmaceutical
companies, research institutes, physician practices and hospice, palliative medicine and
homecare providers. Simon PR also worked with shopping centers, global manufacturers,
consumer products, national banks and insurance companies, the hospitality industry, arts
& culture organizations and museums and attractions. The firm won more than 75 peer-
reviewed industry awards.
A partner in Worldcom Public Relations Group, the world’s largest partnership of
independently owned public relations firms, SPRYTE Communications is primed for bright
new opportunities in healthcare marketing. For additional information,
visit www.sprytecom.com or contact CEO Lisa Simon at 215.545.4715, x22
or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715, x29
or tderr@sprytecom.com.
View source version on
businesswire.com: http://www.businesswire.com/news/home/20170131005079/en/
MULTIMEDIA AVAILABLE:http://www.businesswire.com/news/home/20170131005079/en/
Yahoo! Finance
1/31/17

Tuesday, January 31st 2017, 9:47 am ESTTuesday, January 31st 2017, 9:47 am EST
PHILADELPHIA --(BUSINESS WIRE)
SPRYTE Communications is the new name of an agency known for more than 25 years
as Simon PR. CEO Lisa Simon made the announcement this morning at the
agency’s office in The Bellevue in Center City Philadelphia.
here: http://www.businesswire.com/news/home/20170131005079/en/
Lisa Simon, CEO, SPRYTECommunications(Photo: BusinessWire)
A focus on healthcare is the inspiration for the name change, said Simon, a past
president of the Philadelphia Public Relations Association and the 2010 inductee
to its Hall of Fame.
The firm’s reincarnation as SPRYTE Communications comes with strong
positioning for healthcare communications opportunities. "Healthcare has been a
cornerstone of our business over the years including our most significant current

engagements," Simon said. "We are now leveraging this experience into a new
specialty firm with capabilities in Media Relations, Reputation Management,
Referral Marketing, Public Affairs and Digital Content & Social Marketing.”
Business has been brisk, according to Simon. SPRYTE Communications
specializes in healthcare and industries touched by healthcare, including provider
organizations, pharmaceutical companies, health insurers, healthcare
associations, social service agencies, healthcare educators, foundations, health
advocacy groups, healthcare law firms and government.
Before establishing her public relations firm in 1990, Simon worked in a multi
hospital health system as a line of business marketer and hospital spokesperson.
She also worked on healthcare clients at several of Philadelphia’s top agencies.
Beyond Simon, the agency’s bench is deep with team members’ healthcare
experience.
pharmaceutical companies, research institutes, physician practices and hospice,
palliative medicine and homecare providers. Simon PR also worked with
shopping centers, global manufacturers, consumer products, national banks and
insurance companies, the hospitality industry, arts & culture organizations and
museums and attractions. The firm won more than 75 peer-reviewed industry
awards.
independently owned public relations firms, SPRYTE Communications is primed
for bright new opportunities in healthcare marketing. For additional information,
or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at 215.545.4715,
x29 or tderr@sprytecom.com.
Thomas Derr, Senior Account Executive
215-545-4715, x29
215-620-7723 (cell)
tderr@sprytecom.com
This article was originally distributed via Business Wire. Business Wire, Frankly
and this Site make no warranties or representations in connection therewith. If
you are affiliated with this page and would like it removed please
contact pressreleases@franklyinc.com
Fox Wilmington
1/31/17

SPRYTE Communications, specializing in healthcare and industries touched by
healthcare, launches today
SPRYTE Communications is the new name of an agency known for more than 25 years as Simon PR.
CEO Lisa Simon made the announcement this morning at the agency’s office in The Bellevue in Center
City Philadelphia.
here:http://www.businesswire.com/news/home/20170131005079/en/

Lisa Simon, CEO, SPRY TE Communications (Photo:Business Wire)
A focus on healthcare is the inspiration for the name change,said Simon, a past president ofthe
Philadelphia Public Relations Association and the 2010 inductee to its Hall of Fame.
The firm’s reincarnation as SPRY TE Communications comes with strong positioning for healthcare
communications opportunities. "Healthcare has been a cornerstoneofour business over the years
including our most significant current engagements,"Simon said. "We are now leveraging this experience
into a new specialty firm with capabilities in Media Relations, Reputation Management, Referral
Marketing, Public Affairs and Digital Content & Social Marketing.”
Business has been brisk, according to Simon. SPRY TECommunications specializes in healthcare and
industries touched by healthcare, including providerorganizations, pharmaceutical companies, health
insurers, healthcareassociations, social service agencies, healthcare educators,foundations, health
advocacy groups, healthcarelaw firms and government.
Before establishing her public relations firm in 1990, Simon workedin a multi hospital health systemas a
line of business marketer and hospital spokesperson.She also worked on healthcareclients at several of
Philadelphia’s top agencies. BeyondSimon, the agency’s bench is deep with team members’ healthcare
experience.
During its 26 year history, Simon PRserved prominent health systems, pharmaceutical companies,
research institutes,physician practices and hospice, palliative medicineand homecare providers. Simon

PR also worked with shopping centers, global manufacturers,consumer products, national banks and
insurance companies, the hospitality industry, arts &culture organizations and museums and attractions.
The firm won more than 7 5 peer-reviewed industry awards.
A partner in Worldcom Public Relations Group, the world’s largestpartnership ofindependently owned
public relations firms, SPRY TECommunications is primed for bright new opportunities in healthcare
marketing. For additional information,visit www.sprytecom.com or contact CEO Lisa Simon at
215.545.4715, x22 or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at
215.545.4715, x29 or tderr@sprytecom.com.
Financial Content
1/31/17
http://markets.financialcontent.com/stocks/news/read?GUID=33666477

New Name for Longtime PR Agency
Trumpets Healthcare Specialization
SPRYTE Communications is the new name of an
agency known for more than 25 years as Simon
PR. CEO Lisa Simon made the announcement
this morning at the agency’s office in The Bellevue
in Center City Philadelphia.
A focus on healthcare is the inspiration for the
name change, said Simon, a past president of the
Philadelphia Public Relations Association and the
2010 inductee to its Hall of Fame.
The firm’s reincarnation as SPRYTE Communications comes with strong positioning
for healthcare communications opportunities. "Healthcare has been a cornerstone of
our business over the years including our most significant current engagements,"
Simon said. "We are now leveraging this experience into a new specialty firm with
capabilities in Media Relations, Reputation Management, Referral Marketing, Public
Affairs and Digital Content & Social Marketing.”
Business has been brisk, according to Simon. SPRYTE Communications specializes
in healthcare and industries touched by healthcare, including provider
organizations, pharmaceutical companies, health insurers, healthcare associations,
social service agencies, healthcare educators, foundations, health advocacy groups,
healthcare law firms and government.
Before establishing her public relations firm in 1990, Simon worked in a multi
hospital health system as a line of business marketer and hospital spokesperson.
She also worked on healthcare clients at several of Philadelphia’s top agencies.
Beyond Simon, the agency’s bench is deep with team members’ healthcare
experience.
Lisa Simon

pharmaceutical companies, research institutes, physician practices and hospice,
palliative medicine and homecare providers. Simon PR also worked with shopping
centers, global manufacturers, consumer products, national banks and insurance
companies, the hospitality industry, arts & culture organizations and museums and
attractions. The firm won more than 75 peer-reviewed industry awards.
independently owned public relations firms, SPRYTE Communications is primed for
bright new opportunities in healthcare marketing. For additional information,
or lsimon@sprytecom.com or Senior Account Executive Thomas Derr at
215.545.4715, x29 or tderr@sprytecom.com.
CityBizList Philadelphia
1/31/17
http://philadelphia.citybizlist.com/article/399576/spryte-communications-launches-
today

Cherry Hill Patch
1/31/17
https://patch.com/new-jersey/cherryhill/cherry-hill-entrepreneur-rebrands-26-
year-old-pr-agency

Simon PR Rebrands
Simon PR has rebranded itself as SPRYTE Communications to position itself for
health care communications opportunities, CEO Lisa Simon said.
The 26-year-old firm is located in Center City, Philadelphia. It specializes in
health care and related industries, including provider organizations,
pharmaceutical companies, health insurers, health care associations, social
service agencies, health care educators, foundations, health advocacy groups,
health care law firms and government.
Jewish Exponent Online
2/2/17
http://jewishexponent.com/2017/02/01/news-briefs-week-feb-2-2017/

The Union League Banner
May 2017

Contact: Thomas Derr, Senior Account Executive
215.545.4715, x29
215.620.7723 (cell)
tderr@sprytecom.com
Philadelphia – January 31, 2016 – SPRYTE Communications is the new name of an agency
known for more than 25 years as Simon PR. CEO Lisa Simon made the announcement this
morning at the agency’s office in The Bellevue in Center City Philadelphia.
A focus on healthcare is the inspiration for the name change, said Simon, a past
president of the Philadelphia Public Relations Association and the 2010 inductee to its Hall of
Fame.
The firm’s reincarnation as SPRYTE Communications comes with strong positioning for
healthcare communications opportunities. "Healthcare has been a cornerstone of our business
over the years including our most significant current engagements," Simon said. "We are now
leveraging this experience into a new specialty firm with capabilities in Media Relations,
Reputation Management, Referral Marketing, Public Affairs and Digital Content & Social
Marketing.”

Business has been brisk, according to Simon. SPRYTE Communications specializes in
healthcare and industries touched by healthcare, including provider organizations,
pharmaceutical companies, health insurers, healthcare associations, social service agencies,
healthcare educators, foundations, health advocacy groups, healthcare law firms and
government.
Before establishing her public relations firm in 1990, Simon worked in a multi hospital
health system as a line of business marketer and hospital spokesperson. She also worked on
healthcare clients at several of Philadelphia’s top agencies. Beyond Simon, the agency’s bench
is deep with team members’ healthcare experience.
During its 26 year history, Simon PR served prominent health systems, pharmaceutical
companies, research institutes, physician practices and hospice, palliative medicine and
homecare providers. Simon PR also worked with shopping centers, global manufacturers,
consumer products, national banks and insurance companies, the hospitality industry, arts &
culture organizations and museums and attractions. The firm won more than 75 peer-reviewed
industry awards.
independently owned public relations firms, SPRYTE Communications is primed for bright new
opportunities in healthcare marketing. For additional information, visit www.sprytecom.com or
contact CEO Lisa Simon at 215.545.4715, x22 or lsimon@sprytecom.com or Senior Account
Executive Thomas Derr at 215.545.4715, x29 or tderr@sprytecom.com.
# # #

SPRYTE Communications Launch Earned Media Campaign

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