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O N L I N E A N D O F F
7 WAYS TO END YOUR FEAR OF
PUBLIC SPEAKING
© Gary Lafferty Bee Free Ltd 2018
Public speaking is almost an essential for success nowadays—and definitely a
major factor in creating a powerful brand.
Those who take their courage into their hands and accept or seek speaking
engagements outstrip their competitors in branding, authority and reach.
© Gary Lafferty Bee Free Ltd 2018
1. You need to dip your toe into the shallow end and get used to the water
2. You need to be able to present yourself like a public speaking pro
People will hire you based on what they see when they check you out.
STEP ONE: START SOCIALLY
© Gary Lafferty Bee Free Ltd 2018
START SOCIALLY
Online: In a Facebook group you feel comfortable in, give a one-minute-or-less
Facebook Live video on any topic that inspires you
Offline: Make a commitment to speaking to three extra people you don’t know,
every time you go out. Do this at church, in the grocery store, in the doctor’s
office, and so forth.
© Gary Lafferty Bee Free Ltd 2018
START SOCIALLY
How to Use Facebook Live:
1. Go to Facebook on your mobile and open the status bar by clicking on the pencil-
in-a-square icon
2. Tap the “Live” icon (a little person silhouette)
3. Wait for Facebook to ask permission to access your camera and microphone
4. A “Go LIVE on Facebook!” page will appear. Press the blue “Continue” button. (You
won’t be live yet, when you do this, so don’t panic!)
5. Write a description for your video. (Even a few words will do!)
6. Tap “FINISH” to end your broadcast
7. You can now choose your privacy setting.
© Gary Lafferty Bee Free Ltd 2018
START SOCIALLY
If you’re a visual learner, you will find plenty of tutorials like this fast-paced,
ultra-clear one from John Spencer Ellis on YouTube:
© Gary Lafferty Bee Free Ltd 2018
START SOCIALLY
• Seek out three new people at a party and initiate conversation
• Go to a local workshop and do one or more of the following:
• Ask the speaker a question
• Volunteer for any activities that involve standing up, speaking aloud or going to the front
• Introduce yourself to three new people after the presentation
STEP TWO: TAKE THE PRESSURE OFF
WITH PREPARATION
© Gary Lafferty Bee Free Ltd 2018
TAKE THE PRESSURE OFF WITH PREPARATION
On your website:
• Media section and/or Speaking section
• One or more Speaker Pages for download (.PDF format)
• A contact form or link to your scheduling software for bookings
• Sample webinar, video and/or podcast
• Calls to action to book you
© Gary Lafferty Bee Free Ltd 2018
TAKE THE PRESSURE OFF WITH PREPARATION
Writing Coach and speaker, Shelley Hitz, uses her call to action right in her
header, under her profile photo. She also uses her header area to provide
social proof of her validity as a guests speaker (“As seen on CBN.com”).
© Gary Lafferty Bee Free Ltd 2018
TAKE THE PRESSURE OFF WITH PREPARATION
• Thanks for attending
• What you’ll learn about
• Introduce special guest and mention her book
• Ask guest how she got started in parasailing
• Prompt her on accident in 2012
• Talk about her hospital epiphany
© Gary Lafferty Bee Free Ltd 2018
TAKE THE PRESSURE OFF WITH PREPARATION
Arrive early—either at your desk or at the venue.
Test microphones and any equipment you are going to be using.
Before you leave the house, use an actual checklist to make sure you have
everything you need
STEP THREE: DEVELOP YOUR VOICE
© Gary Lafferty Bee Free Ltd 2018
DEVELOP YOUR VOICE
Public speaking coach Felicia Slattery points out that the dry mouth, tight throat
and racing heart, etc. that one experiences is just a natural fight-or-flight
response and is completely normal.
© Gary Lafferty Bee Free Ltd 2018
DEVELOP YOUR VOICE
Start off with free exercises on YouTube shared by coaches such as Eric
Arceneaux, who has coached Broadway actors on improving their singing and
speaking voices.
© Gary Lafferty Bee Free Ltd 2018
DEVELOP YOUR VOICE
In addition to YouTube videos, there are also many public speaking resources
at Udemy.com—including free courses.
STEP FOUR: RECORDING TRICKS AND
TIPS
© Gary Lafferty Bee Free Ltd 2018
RECORDING TRICKS AND TIPS
1. Is my voice confident or quavering? Thin or strong? Weak or resonant?
2. Do I have a discernable accent? Do I hate the way I say certain sounds?
3. Am I projecting my voice properly?
4. Am I making explosive sounds on consonants like ‘s’ and ‘p’ in the
microphone?
5. Do I talk too slowly and put myself to sleep, or do I talk too fast?
6. Has my voice climbed higher out of nervousness? Does it sound squeaky?
7. Do I make annoying repetitive sounds such as ‘ummm’ or ‘errr’? Do I have
‘favorite words’ that I keep repeating?
© Gary Lafferty Bee Free Ltd 2018
RECORDING TRICKS AND TIPS
• Fear of technological glitches
• Fear of forgetting your speech
• Fear of sounding amateurish
• Fear of speaking live
• Fear of your voice drying up
• Fear of the unfamiliar
© Gary Lafferty Bee Free Ltd 2018
RECORDING TRICKS AND TIPS
The best type of microphone to use is one that sits on your desktop. One of the
most popular among public speakers is the Blue Yeti USB Microphone.
STEP FIVE: GATHERING YOUR
AUDIENCE
© Gary Lafferty Bee Free Ltd 2018
GATHERING YOUR AUDIENCE
When you are dealing with a live audience, however, realize that your
presentation will become a live, dynamic entity—and you will just be a part of it.
The vital part, but a part, nonetheless. It’s what an audience brings to you
that makes or breaks your presentation.
Everything else is just tricks and equipment.
© Gary Lafferty Bee Free Ltd 2018
GATHERING YOUR AUDIENCE
Don’t just launch into your speech - take the time to look around at them.
Smile.
Make eye connection with individuals. Say hello. Wait for a response.
Make small talk.
Ask a few questions.
Warm them up, if your host hasn’t done this.
STEP SIX: GETTING INTO YOUR
COMFORT ZONE ONSTAGE
© Gary Lafferty Bee Free Ltd 2018
GETTING INTO YOUR COMFORT ZONE ONSTAGE
Start out with deep breathing, slowing your breaths and speaking from your
diaphragm.
Adopt a positive, outward-looking mindset.
Focusing on your audience and their needs—not on your own nervousness—is
the best way to ensure you give a great speech.
© Gary Lafferty Bee Free Ltd 2018
GETTING INTO YOUR COMFORT ZONE ONSTAGE
• Visit the venue ahead of time. Find out where you’ll be speaking.
• Use a checklist, the day of the event (and even the night before)
• Arrive early
• Do breathing exercises. Take a sip of water.
• Reframe nervous thoughts to ‘excited’ thoughts
• Focus on how you are going to help your audience with this presentation
© Gary Lafferty Bee Free Ltd 2018
GETTING INTO YOUR COMFORT ZONE ONSTAGE
• Gather your audience. Let your nerves settle a little first as you find friendly
faces (there are ALWAYS friendly faces)
• Breathe from your diaphragm. SMILE when you speak
• Look at the friendly faces if you are nervous—but take them all in. Include
everyone in your speech.
• Remember to breathe.
STEP SEVEN: SIGNATURE MESSAGE
SECRETS
© Gary Lafferty Bee Free Ltd 2018
SIGNATURE MESSAGE SECRETS
The greatest thing about a signature message is that you don’t just give it once.
You promote it. People love it. You get hired to give it again. And again.
Every time you give your signature message, it gets better.
You feed off the reactions from previous occasions, secure in the knowledge—
the certainty—that people in your audience are going to love it.
It becomes what you are known for. It brands you.
© Gary Lafferty Bee Free Ltd 2018
SIGNATURE MESSAGE SECRETS
• Write it yourself, off the top of your head, from what you are most passionate
about
• Hire a professional speech writer to write your speech for you
• Use pre-made, professional content as a skeleton on which to flesh out your
speech
© Gary Lafferty Bee Free Ltd 2018
SIGNATURE MESSAGE SECRETS
Even if you write your speech yourself, do share it with a developmental editor
or content editor.
This is a practice that most top speakers routinely invest in. They either
have a speech writer who writes their speech for them, or they send it to a
content editor.
© Gary Lafferty Bee Free Ltd 2018
SIGNATURE MESSAGE SECRETS
Adding public speaking to your business is a powerful way to build authority,
establish your brand and bring in a high return on investment through large
speaker cash payments—but you can start as small or as slowly as you like.
And remember, you won’t always be mind-numbingly nervous. Practice (and
knowing exactly what to do and how to do it) really does make perfect.
© Gary Lafferty Bee Free Ltd 2018
Get More Clients
Make More Money
Have More Free-Time
www.garylafferty.com

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7 Ways to End Your Fear of Public Speaking

  • 1. O N L I N E A N D O F F 7 WAYS TO END YOUR FEAR OF PUBLIC SPEAKING
  • 2. © Gary Lafferty Bee Free Ltd 2018 Public speaking is almost an essential for success nowadays—and definitely a major factor in creating a powerful brand. Those who take their courage into their hands and accept or seek speaking engagements outstrip their competitors in branding, authority and reach.
  • 3. © Gary Lafferty Bee Free Ltd 2018 1. You need to dip your toe into the shallow end and get used to the water 2. You need to be able to present yourself like a public speaking pro People will hire you based on what they see when they check you out.
  • 4. STEP ONE: START SOCIALLY
  • 5. © Gary Lafferty Bee Free Ltd 2018 START SOCIALLY Online: In a Facebook group you feel comfortable in, give a one-minute-or-less Facebook Live video on any topic that inspires you Offline: Make a commitment to speaking to three extra people you don’t know, every time you go out. Do this at church, in the grocery store, in the doctor’s office, and so forth.
  • 6. © Gary Lafferty Bee Free Ltd 2018 START SOCIALLY How to Use Facebook Live: 1. Go to Facebook on your mobile and open the status bar by clicking on the pencil- in-a-square icon 2. Tap the “Live” icon (a little person silhouette) 3. Wait for Facebook to ask permission to access your camera and microphone 4. A “Go LIVE on Facebook!” page will appear. Press the blue “Continue” button. (You won’t be live yet, when you do this, so don’t panic!) 5. Write a description for your video. (Even a few words will do!) 6. Tap “FINISH” to end your broadcast 7. You can now choose your privacy setting.
  • 7. © Gary Lafferty Bee Free Ltd 2018 START SOCIALLY If you’re a visual learner, you will find plenty of tutorials like this fast-paced, ultra-clear one from John Spencer Ellis on YouTube:
  • 8. © Gary Lafferty Bee Free Ltd 2018 START SOCIALLY • Seek out three new people at a party and initiate conversation • Go to a local workshop and do one or more of the following: • Ask the speaker a question • Volunteer for any activities that involve standing up, speaking aloud or going to the front • Introduce yourself to three new people after the presentation
  • 9. STEP TWO: TAKE THE PRESSURE OFF WITH PREPARATION
  • 10. © Gary Lafferty Bee Free Ltd 2018 TAKE THE PRESSURE OFF WITH PREPARATION On your website: • Media section and/or Speaking section • One or more Speaker Pages for download (.PDF format) • A contact form or link to your scheduling software for bookings • Sample webinar, video and/or podcast • Calls to action to book you
  • 11. © Gary Lafferty Bee Free Ltd 2018 TAKE THE PRESSURE OFF WITH PREPARATION Writing Coach and speaker, Shelley Hitz, uses her call to action right in her header, under her profile photo. She also uses her header area to provide social proof of her validity as a guests speaker (“As seen on CBN.com”).
  • 12. © Gary Lafferty Bee Free Ltd 2018 TAKE THE PRESSURE OFF WITH PREPARATION • Thanks for attending • What you’ll learn about • Introduce special guest and mention her book • Ask guest how she got started in parasailing • Prompt her on accident in 2012 • Talk about her hospital epiphany
  • 13. © Gary Lafferty Bee Free Ltd 2018 TAKE THE PRESSURE OFF WITH PREPARATION Arrive early—either at your desk or at the venue. Test microphones and any equipment you are going to be using. Before you leave the house, use an actual checklist to make sure you have everything you need
  • 14. STEP THREE: DEVELOP YOUR VOICE
  • 15. © Gary Lafferty Bee Free Ltd 2018 DEVELOP YOUR VOICE Public speaking coach Felicia Slattery points out that the dry mouth, tight throat and racing heart, etc. that one experiences is just a natural fight-or-flight response and is completely normal.
  • 16. © Gary Lafferty Bee Free Ltd 2018 DEVELOP YOUR VOICE Start off with free exercises on YouTube shared by coaches such as Eric Arceneaux, who has coached Broadway actors on improving their singing and speaking voices.
  • 17. © Gary Lafferty Bee Free Ltd 2018 DEVELOP YOUR VOICE In addition to YouTube videos, there are also many public speaking resources at Udemy.com—including free courses.
  • 18. STEP FOUR: RECORDING TRICKS AND TIPS
  • 19. © Gary Lafferty Bee Free Ltd 2018 RECORDING TRICKS AND TIPS 1. Is my voice confident or quavering? Thin or strong? Weak or resonant? 2. Do I have a discernable accent? Do I hate the way I say certain sounds? 3. Am I projecting my voice properly? 4. Am I making explosive sounds on consonants like ‘s’ and ‘p’ in the microphone? 5. Do I talk too slowly and put myself to sleep, or do I talk too fast? 6. Has my voice climbed higher out of nervousness? Does it sound squeaky? 7. Do I make annoying repetitive sounds such as ‘ummm’ or ‘errr’? Do I have ‘favorite words’ that I keep repeating?
  • 20. © Gary Lafferty Bee Free Ltd 2018 RECORDING TRICKS AND TIPS • Fear of technological glitches • Fear of forgetting your speech • Fear of sounding amateurish • Fear of speaking live • Fear of your voice drying up • Fear of the unfamiliar
  • 21. © Gary Lafferty Bee Free Ltd 2018 RECORDING TRICKS AND TIPS The best type of microphone to use is one that sits on your desktop. One of the most popular among public speakers is the Blue Yeti USB Microphone.
  • 22. STEP FIVE: GATHERING YOUR AUDIENCE
  • 23. © Gary Lafferty Bee Free Ltd 2018 GATHERING YOUR AUDIENCE When you are dealing with a live audience, however, realize that your presentation will become a live, dynamic entity—and you will just be a part of it. The vital part, but a part, nonetheless. It’s what an audience brings to you that makes or breaks your presentation. Everything else is just tricks and equipment.
  • 24. © Gary Lafferty Bee Free Ltd 2018 GATHERING YOUR AUDIENCE Don’t just launch into your speech - take the time to look around at them. Smile. Make eye connection with individuals. Say hello. Wait for a response. Make small talk. Ask a few questions. Warm them up, if your host hasn’t done this.
  • 25. STEP SIX: GETTING INTO YOUR COMFORT ZONE ONSTAGE
  • 26. © Gary Lafferty Bee Free Ltd 2018 GETTING INTO YOUR COMFORT ZONE ONSTAGE Start out with deep breathing, slowing your breaths and speaking from your diaphragm. Adopt a positive, outward-looking mindset. Focusing on your audience and their needs—not on your own nervousness—is the best way to ensure you give a great speech.
  • 27. © Gary Lafferty Bee Free Ltd 2018 GETTING INTO YOUR COMFORT ZONE ONSTAGE • Visit the venue ahead of time. Find out where you’ll be speaking. • Use a checklist, the day of the event (and even the night before) • Arrive early • Do breathing exercises. Take a sip of water. • Reframe nervous thoughts to ‘excited’ thoughts • Focus on how you are going to help your audience with this presentation
  • 28. © Gary Lafferty Bee Free Ltd 2018 GETTING INTO YOUR COMFORT ZONE ONSTAGE • Gather your audience. Let your nerves settle a little first as you find friendly faces (there are ALWAYS friendly faces) • Breathe from your diaphragm. SMILE when you speak • Look at the friendly faces if you are nervous—but take them all in. Include everyone in your speech. • Remember to breathe.
  • 29. STEP SEVEN: SIGNATURE MESSAGE SECRETS
  • 30. © Gary Lafferty Bee Free Ltd 2018 SIGNATURE MESSAGE SECRETS The greatest thing about a signature message is that you don’t just give it once. You promote it. People love it. You get hired to give it again. And again. Every time you give your signature message, it gets better. You feed off the reactions from previous occasions, secure in the knowledge— the certainty—that people in your audience are going to love it. It becomes what you are known for. It brands you.
  • 31. © Gary Lafferty Bee Free Ltd 2018 SIGNATURE MESSAGE SECRETS • Write it yourself, off the top of your head, from what you are most passionate about • Hire a professional speech writer to write your speech for you • Use pre-made, professional content as a skeleton on which to flesh out your speech
  • 32. © Gary Lafferty Bee Free Ltd 2018 SIGNATURE MESSAGE SECRETS Even if you write your speech yourself, do share it with a developmental editor or content editor. This is a practice that most top speakers routinely invest in. They either have a speech writer who writes their speech for them, or they send it to a content editor.
  • 33. © Gary Lafferty Bee Free Ltd 2018 SIGNATURE MESSAGE SECRETS Adding public speaking to your business is a powerful way to build authority, establish your brand and bring in a high return on investment through large speaker cash payments—but you can start as small or as slowly as you like. And remember, you won’t always be mind-numbingly nervous. Practice (and knowing exactly what to do and how to do it) really does make perfect.
  • 34. © Gary Lafferty Bee Free Ltd 2018 Get More Clients Make More Money Have More Free-Time www.garylafferty.com