Gungho Credentials

Conceptualizing Strategizing Designing Executing
An integrated marketing services agency

• Events, Conferences
• Marketing Services
• Customer relationship
marketing & Response
Management
Marque Marketing
Services Pvt. Ltd. (MMSPL)
• MICE Destination
Management
• Inbound & Outbound
Conferences & Events
• Exhibitions
Gung Ho Event
Management Services
(GEMS)
• Trade Marketing
Initiative
• OOH
• Media Buying &
Planning
Gung Ho Marketing
Services Pvt. Ltd. (GMSPL) TRIAD Marketing Services
• Digital and direct
marketing solutions
• Application and Web
base Trade Marketing
solutions
• Web and technology

Strategic and Creative
output:
I don’t want just another BTL
operational outfit but a
thinking agency who can
value add strategically
Changing role of
Marketing:
Marketing has evolved.
How does it add value to
the org revenue growth
Understanding:
Traditional agencies don’t
understand the last mile
Time Constraint:
I am boggled with my day
to day work and don’t have
time to undertake any new
marketing initiatives
Rollout intensity:
Agency need to understand
Programmatic & Systematic
nature of work with
logistics planning
One Vendor:
I don’t have time to talk to
multiple vendors for the
same program
Scale of operations:
I want an agency to who
can roll out at a national
level

• Event Conceptualization
• New Destination Suggestion & Management
• Travel Management & Booking
• Team Building
• Conference & Meeting
• Logistic Management
• Celebrity Management & Entertainment
• Offsite
Experiential
Event Planning & Operations
• Corporate Events
• Training Events
• Exhibitions & Trade shows
Fulfillment Services
• Procurement and Logistics
• Travel & Accommodation
• Venue / F&B Management
• Print & Production
• AV Management
• Entertainment & Artist
Management
Creative Design & Production
• Stage/Décor
• Invites
• Collaterals
• 3-D walkthroughs / Simulations
• Exhibition & Stall Design
Audience Management
• Audience Marketing
• Audience Generation
• Onsite Registration Management
• Paid Ticket Sales / Payment Management
• Sponsorship Sales
• Event Attendee Analytics
Channel Marketing
• Channel Identification, recruitment and
development
• Channel Management
• Channel Incentive Programmes
• Channel Conferences
• Channel Training
• Retail Activation
• MDF Management
• Management of Channel Eco System – Portal
MICE
• Digital Insights & Planning
• Email campaign creation & management
• Web design & Development
• SEO & SEM
• Digital Advertising
• Virtual events / Webinars
• Web, social media and mobile analytics
• Content strategy, creation & maintenance
• User Experience Design
• Social & Mobile APP development
Digital

• Have over 70 years cumulative(senior) country-wide Industry experience.
• Operational model ensures quality controlled national roll-outs and easy scalability.
• Trained professionals on rolls, to ensure quality delivery of large or complicated roll-outs.
• To be one of the fastest growing specialized Marketing Services agencies in the country.
• A clean and a honest track record.
• Worked with some top brands, in large relationship format.
• Absolute transparency in revenues & costs

•Direct offices – Bangalore, Delhi, Colombo, London,
Australia
•Services extend to all the countries in the world through
associates and partners

Conducted over 4500 events & conferences
More than 100 exhibitions executed in India & Abroad
200 + activations done in more than 100 cities
Handled large events ranging from 50 – 10,000 delegates
Received recognitions and appreciations for our effort from various
clients
Over 50 digital campaigns

Brief:
Gungho managed the presence of British High Commission at Vibrant Gujarat 2017 which
included their booth, country seminar, reception dinner of the UK delegates.
Our Scope:
• Audience Generation though emails, Telemarketing and SMS campaigns
• Conceptualization & execution of stall
• End to end management of the country seminar and reception dinner.
Results:
• The BHC stall was visited by the PM of India Shri Narendra Modi.
• The Country Session had the attendance of more than 100 delegates from Life Science
sector, while at reception we had the some of the key hot shots from the industry.
WORK REFERENCE

WORK REFERENCE
Brief:
Another gathering was planned in Mumbai where the UK delegates from Vibrant Gujarat
travelled. Each delegate was allotted a booth for demos and interactions with the prospective
customers and clients.
Our Scope:
• Audience Generation though emails, Telemarketing and SMS campaigns
• End to end management of the event in Mumbai.
Results:
• We had the attendance of more than 100 delegates each from Life Science sector.

WORK REFERENCE -
EXHIBITION
•Design & fabricate 100 sqm pavilion with
international standards
•Provide round the clock assistance to the participating
members
•End to End execution – Design & construction of the
pavilion, theme area, designing of booth space for 20
companies within the pavallion, coordination with
participants, manpower, management of the entire
pavilion for 4 days.
•Our stall received the the award for the ‘Best
Customer Interaction’ at PetroTech.

•Design & fabricate 30 sqm pavilion
with international standards
•Provide round the clock assistance to
the participating members
•End to End execution – Design &
construction of the pavilion, theme area,
manpower, management of the entire
pavilion for 11 days in Vijay Sales,
Mumbai
WORK REFERENCE -
EXHIBITION

•Design & fabricate 30 sqm pavilion
with international standards for Uttar
Pradesh Tourism in World Travel Market,
LONDON
•Provide round the clock assistance to
the participating members
•End to End execution – Design &
construction of the pavilion, theme area,
manpower, management of the entire
pavilion for 3 days in Excel, London
WORK REFERENCE –
INTERNATIONAL
EXHIBITION

WORK REFERENCE - EVENTS
For the launch of Cisco Enterprise Networks architecture
We conceptualized & executed “Game Changer” – a 5 city event targeted at
select partners & customers. Key highlight was 3 live demo’s & 3D Mapping
To give a sneak peak of the technology a 3 mnt AV was created using 3D mapping.
Enterprise Networking – Launch

• Faber 3D Launch was a 10 City event which was attended by all Key Distributor’s and Dealer’s of all
regions. There were 15 showcase zones with live demo of yet to be launched 3D Chimney’s and Hobb’s
for 1:1 interaction with the Key attendees & their hands on experience
• The special entertainment modules were – one by eminent standup comedian in each city – and other
ice breaking session by Emcee in each city
• End to end management included Destination Selection, Venue Identification & Coordination, Theme
of stage, Air travel logistics, Entertainment & Gala Dinners

• Microsoft showcase event - “Future Unleashed” aimed at 4000 key enterprise customers and the
developer community. We have managed the registration both pre and onsite which was the key
element to the entire event. Mumbai exhibition centre
• Future Unleashed was the largest technology symposium from Microsoft. The conference featured the
best and brightest from across the globe and their vision on what’s next with insights on key technology
trends that will leave all inspired and enlightened.
• We managed by integrating technology as much as possible for a smooth delegate experience. The
event was spread over 2 days with different set of audience.

Brief:
Re-launch of Peanut Butter at Seri Pacific
Hotel Malaysia. The entire marketing & sales
team were the part of this event.
Our Scope:
• Destination Selection
• Venue Identification and Coordination
• Theme & Collaterals Designing
• Air Travel Logistics
• Entertainment and Gala Dinners
WORK REFERENCE
Brief:
Incentive tours to Malaysia, Hong Kong &
Macau, Thailand, Egypt and South Africa
Our Scope:

Pearl Thailand
Pearl Bali
Pearl Tashkent
Pearl Hongkong & Macau
Our Scope:
WORK REFERENCE
Brief
Dealer/Distributor Incentive Travel and
Reward & Recognition Ceremony

• We were responsible for the Launch in India where 119 country heads participated. It was a 3 day
residential conference followed by theme dinner.
• Awareness was created in India about the launch via various communication, online and offline.
• It includes handling of these VIP delegates at the international Airport Delhi
• Each Country head was assisted by dedicated Airport representative
• A royal precision was organized on arrival at the hotel
• We have also organized an Elephant polo game for the entire team
WORK REFERENCEMillward Brown Launch

WORK REFERENCEWhirlpool Of India
End to End Management by GEMS Included
-Destination Selection
-Venue identification & coordination
-Communication design
-Air Travel logistics (domestic & international)
-Complete destination management
-Entertainment & Gala dinners
End to End Management by GEMS Included
-Destination Selection- Bali, Phuket, Pattaya and Dubai
-Venue identification & coordination
-Communication design
-Air Travel logistics (domestic & international)
-Complete destination management
-Entertainment & Gala dinners

This was first of its kind initiative by the Hon'ble Chief Minister of Uttar Pradesh Shri. Akhilesh Yadav to hold
a Bird Fair in Uttar Pradesh. UP Eco Tourism Department was in charge of the event. The fair took place on
the grounds of the Chambal Safari Lodge in Chambal Wildlife Sanctuary. The Hon'ble Chief Minister
inaugurated the function on 4th December 2015 at Chambal Safari Lodge. There were talks by prominent
ornithologist from around the globe. Workshops by professional photographers, art shows by renowned
artists and a bird ringing station. Early morning and evening was for bird watching in the nearby forest or
doing a boat safari on the Chambal River followed by talks / workshops during the day.
WORK REFERENCE
Uttar Pradesh Bird Festival
2015

WORK REFERENCE - EVENT
To kick start their new year, DuPont organized
an informal social gathering for its team
member to refresh and maximize their energy
level.
From the various themes suggested by us for
the night, ‘Bollywood Night’ was chosen to
make the evening musical and happening.
End to End execution – Conceptualization and
execution of the social evening, was carried out
by us.

WORK REFERENCE -
EXHIBITION
British Council & British High Commission came together to
commemorate 400th anniversary of William Shakespeare’s death
Theme based design & fabrication of 100 sqmt. pavilion across 6
cities PAN India
End to End execution – Design & construction of the pavilion, theme
area, designing of booth space for 6 companies within the pavilion,
manpower and management of the entire pavilion for 4 days.

Brief
HR Meet - Annual Day & R&R
Country Inn & Suites Chattarpur New Delhi-2015
Tivoli Gardens, Chattarpur, New Delhi-2016
Our Scope:
2015
2016

Brief
Annual Meet
Manu Maharani, Nainital
Our Scope:

Our Scope:
Brief
Annual Meet AND R&R
Thailand

Our Scope:
Brief
HR Meet
Best Western Resort Country Club Manesar

Brief
Annual HR Meet
Hotel Jaypee Palace, Agra
Our Scope:

Brief
Annual Meet
Tarudhan Valley Resort Manesar
Our Scope:

Brief
Family Day
Our Scope:

Why do
companies
entrust work to
us?
Cut through
thought
leadership
Partnership
enabled focus
Execution
benchmarks
Which is
what Gung Ho
brings
to the table

Gungho Credentials

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