The document outlines initial plans for a short documentary film covering underground music and fashion subcultures in York, UK. It will have three sections: one on underground music genres like grime, drum and bass, and hip hop, featuring interviews with local artists; one on graffiti art and the challenges of being a female artist; and one on modeling and freelance fashion work. The film aims to show how operating in creative industries is more difficult in a small northern town like York compared to larger cities. It will incorporate styles from old music videos and graffiti edits, like vintage camera filters and fast pacing. The music section will focus on promotion and narration with music clips, while the fashion section will have a more professional style

1. Initial Plans
Your Name

2. Initial Reaction
After listening to the brief, I was very confident with my idea straight away. With previous projects I have
incorporated what I do in my spare time to make it more interesting for me and this project will allow me to do
this with much more detail. With this in mind, I decided a documentary style short film would be perfect, as I
can simply document what is going on around me. I want to cover the creative ventures me and my friends are
currently partaking in, which are things like music and fashion. I was thinking I coud do simply a music video
and emphasise the fashion aspect, but I decided it would be much more effective and probably greatly more
interesting if I specifically cover these topics. The actual topics I will cover are UK underground music – grime,
drum and bass, garage, dubstep, hiphop. And then a fashion section – modelling, freelance work, brand
collaborations. And finally a section on graffiti art – how graffiti is a form of expression and a lifestyle and how
doing it as a woman may be challenging. I think I will narrate the majority of it, to allow for maximum
understanding of what's going on. The main message I want to present in my film is how operating in urban
creative industry's is harder in York, or any small Northen town. I think where I will mainly reiterate this point is
with the narration, and most audio from video clips will just be simple conversation for context.
I thought of a few existing videos when having my initial idea. I want to incorporate styles from old graffiti edit
videos and old grime music videos. Main style elements from these are old camera filters/ using actual old
cameras and a fast-paced feel with a high bpm music track. Im thinking this will be great for my music and
graffiti sections. The fashion section I'm thinking will be a bit more professional, due to what I will discuss. I will
use creative filming techniques here as there won't be so much moving around like in the other sections. I think
to emphasise the professional idea I will use lots of camera shots with obvious depth of field and lens flares
etc. I want to present every aspect of creativeness going on here and so I will show this with the varied styles.

3. Mind Map
Short film
• Cover two artists one being a grime/ugk/bassline
section to present northern music and another being
hip-hop. Use 'aaron' (rapper I know) for hiphop
section. Me for other section.
• Use mostly narration with snippets of corresponding
artists music. For example, when speaking on Aarons
hip-hop use say 10 seconds of a music video of his
then delve into say a quick piece of dialogue of him
explaining his music career. It should almost be like an
advert or promotional video for his music.
• the section on my own music will be structured the
same, with mostly narration to simple b roll, then
snippets of music videos and a small piece of live
dialogue from a video clip.
• Explain how this music is a real niche around here
and the majority of people don’t listen to it.
• Explain views of public to things like this going on in
the street
• Explain attitudes from venues/ recording studios.
(don’t want to work with rappers)
• Explain the main genres of underground music here
(in york), and how they formed specifically around
here.
• Explain how small town mentality effects confidence.
• Give examples of established artists from york
• Show how established artists have used being from
here as an advantage or disadvantage
• Speak on classic york cultures
• Mention york areas and if they lack rappers or not
• Speak on the older scene and nights in york such as
'the dance' an old grime night.
• Use clips from oldschool grime videos to show
similarities from our own videos
• Use old camera filters and the 4:3 aspect ratio – this will give the oldschool
homemade aesthetic I want for this section. I want it to be like an advert or
promotional video style, that bombards you with such a range of media very
quick. I think by changing filters/ aspect ratio it will seem as if Ive gathered lots of
different shots and emphasize certain genres specific connotations. For example,
one genre I will cover is oldschool grime, so using these vintage filters will
reiterate the 'oldschool'.
• Have all backing tracks in this section lyrical, no instrumentals. This section
should be entirely rap related.
• Lots of black flickers, glitch effects and really snappy shot changes.
• Use multiple video/ pictures in one frame to create a hectic atmosphere
• Bombard with information and visuals (popular logos, logos of our own, flashes
of text info in old advert style (taccy exclamation bubbles of text)
• Cover two anonymous graffiti artists.
• First 10 or so seconds of this section
will be a compilation of the artists
painting their work with a high bpm
backing track.
• This section will use narration from the
artists, where I use a voice distortion
to reiterate anomality.
• Very dark, almost sinister vibe.
• Very meaningful dramatic narration
from the artists, outlining why this is a
lifestyle not a hobby.
• Glitch transitions
• Suspenseful atmosphere
• Flashes of black,
• Build up type music to create
suspense
• Siren sound effects
• Spray can sound effects
• Cover one model and how he got into it
• Strongly present the york vibe here
(adidas tracksuits, air max, berhgaus
jackets)
• Show his achievements (bugzy malone
music video, london fashion week,
signing to an agency)
• Very dramatic feel with narration etc.
Use descriptive language to reiterate
how impressive achievements are
• Cool garage soundtracks here
• Sophisticated editing and filming here
with smooth transitions and lots of
filming with depth of field/ close ups of
clothing.
• Lots of external media used here
(articles/ outfit pictures/ instagram
accounts)
• Zipper sound effects, Velcro sound
effects

4. Mood Board

5. Mood Board Analysis
Most of my images use similar styles, with them commonly being either black and white or shot in the dark.
This is due to the grittiness of the scene and the common atmosphere these old raves have. All my images of
people incorporate the fashion ideas I want to cover. Mostly its urban streetwear such as black tracksuits, caps
and beanie hats, or vintage designer shirts such as moschino. This is the classic attire for the musicians making
the music I will cover in my documentary. Quite a lot of the images use vintage filters or are shot on older
cameras such as pentax, this is a classic style used in this type of content and I will certainly replicate it. By
using these old filters you can tell the photographer appreciates the older way of doing things which is very
important in this culture. Hopefully when I use these filters it will show my appreciation for the oldschool and
attract older viewers. Most of the images use large groups of people, this again is a classic look old grime music
videos have to present gang lifestyles and create a threatening feel. Despite this, lots of my images relate by
showing people having fun and smiling. This is something that inspires me lots as I want to present in my video
that despite the initial impression that we are boisterous, thuggish individuals, as you begin to understand us
you see the passion for creating music etc. And that its all about positivity. A common pattern of location in
these images is urban areas. Areas such as council estate towers and trainlines. These areas create again a very
gritty feel and represent big cities which this scene is very much centred around. I will use as many locations
like this as I can especially for my graffiti section, which should use lots of shots of the train tracks.