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1
Senior UX Consultant, HeathWallace! 
@matchboxmedia 
Senior UX Designer, MYOB! 
@gerrycircus 
2 
Design Researcher! 
@pprgiant 
@kurisu
3 
Getting 
Started 
Evaluating 
Progress 
Adopted & 
Accepted
Resourcing pressures 
“Reactionary” design 
Trade-offs, compromises 
4
“We’re trying to encourage people 
to think beyond the old product, 
but the effort is big; there’s risks.” 
(UI architect) 
5 
" 
“New things get a lot more 
input from UX.” " 
(Senior developer)" 
" 
“We make the smaller decisions 
around the balance between 
UX and dev.” 
(Business analyst)
6 
Which way should I do it? 
" 
WHY??
7 
A collection of 
examples and 
interactions across 
desktop, web & 
mobile products
8
9 
What it is 
How it looks 
WHY it works 
Status & history
Where do you draw the line?
11 
Which way should I do it? 
" 
WHY??
Not for comments! 
" 
Stuff gets out of date 
" 
Other forums are better suited 
12
8 
Team collaboration 
UX advocacy 
Taking ownership 
13
Performance Evaluation, 
Collaboration, Raising 
Internal Awareness 
14
• Sent to Designers, Developers, BA’s, 
Testers, QA’s, PM’s 
• Total of 40-50 people 
• Goal of survey was to determine 
engagement, awareness, and usefulness of 
the current iteration of Feelix for teams at 
MYOB 
15
What type of content would help you do your job better? 
11% 
18% 
38% 
33% 
Responsive UI Kit 
Approved Patterns 
3rd Party Content 
Suggest a New Pattern 
16
“Just not enough in there right now. If Feelix had some tangible 
content in there it would have given us clearer focus and 
direction on the UI.” 
Product Manager July 2014 
17
Reactionary 
Products have already 
been built 
" 
Lots of work to unify. 
Would require a total 
redesign 
Visionary 
New products = blank 
canvas 
" 
Very rare but gives us 
an awesome 
opportunity to control 
things 
18
Best 3-things we’ve done 
• Bootstrap 3 & Angular UI 
• Placing emphasis on Conversation & 
Collaboration between teams 
• Bi-weekly UX Show & Tell sessions 
between “Visionary” and “Reactionary” 
teams 
19 
“Consistency can only be 
achieved with everyone’s 
involvement towards a 
common goal.”! 
Jon Hicks
Lunch Time Sessions 
• Taking time to understand what BAs, 
QAs & Devs need from UX 
• Helping them understand the benefits 
of UX 
• Creating a regular time for them to 
suggest things 
20
The Future for 
Feelix at MYOB 
21
The Future for Feelix 
• Embedded in everything we do 
• Go Public. Raising awareness to our 3rd 
party developer community to maintain 
consistency between their applications & 
ours 
• Become recognised as the go to place 
for Accounting workflow conventions 
22
1. Spend time understanding requirements; don’t get into content 
creation too early 
2. Facilitate content custodianship; socialise, and get buy-in 
3. Re-evaluate based on engagement and usefulness! 
4. Primary focus more on UI-Kit, and Approved Business Patterns 
23
It’s not that hard!! 
" 
Keep it simple 
“You can’t steer a 
parked car.”! 
Sean McCabe 
24 
Get started today
Senior UX Consultant, HeathWallace 
@matchboxmedia 
Senior UX Designer, MYOB 
@gerrycircus 
25

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"Framing Feelix" - MYOB's UX Framework

  • 1. 1
  • 2. Senior UX Consultant, HeathWallace! @matchboxmedia Senior UX Designer, MYOB! @gerrycircus 2 Design Researcher! @pprgiant @kurisu
  • 3. 3 Getting Started Evaluating Progress Adopted & Accepted
  • 4. Resourcing pressures “Reactionary” design Trade-offs, compromises 4
  • 5. “We’re trying to encourage people to think beyond the old product, but the effort is big; there’s risks.” (UI architect) 5 " “New things get a lot more input from UX.” " (Senior developer)" " “We make the smaller decisions around the balance between UX and dev.” (Business analyst)
  • 6. 6 Which way should I do it? " WHY??
  • 7. 7 A collection of examples and interactions across desktop, web & mobile products
  • 8. 8
  • 9. 9 What it is How it looks WHY it works Status & history
  • 10. Where do you draw the line?
  • 11. 11 Which way should I do it? " WHY??
  • 12. Not for comments! " Stuff gets out of date " Other forums are better suited 12
  • 13. 8 Team collaboration UX advocacy Taking ownership 13
  • 14. Performance Evaluation, Collaboration, Raising Internal Awareness 14
  • 15. • Sent to Designers, Developers, BA’s, Testers, QA’s, PM’s • Total of 40-50 people • Goal of survey was to determine engagement, awareness, and usefulness of the current iteration of Feelix for teams at MYOB 15
  • 16. What type of content would help you do your job better? 11% 18% 38% 33% Responsive UI Kit Approved Patterns 3rd Party Content Suggest a New Pattern 16
  • 17. “Just not enough in there right now. If Feelix had some tangible content in there it would have given us clearer focus and direction on the UI.” Product Manager July 2014 17
  • 18. Reactionary Products have already been built " Lots of work to unify. Would require a total redesign Visionary New products = blank canvas " Very rare but gives us an awesome opportunity to control things 18
  • 19. Best 3-things we’ve done • Bootstrap 3 & Angular UI • Placing emphasis on Conversation & Collaboration between teams • Bi-weekly UX Show & Tell sessions between “Visionary” and “Reactionary” teams 19 “Consistency can only be achieved with everyone’s involvement towards a common goal.”! Jon Hicks
  • 20. Lunch Time Sessions • Taking time to understand what BAs, QAs & Devs need from UX • Helping them understand the benefits of UX • Creating a regular time for them to suggest things 20
  • 21. The Future for Feelix at MYOB 21
  • 22. The Future for Feelix • Embedded in everything we do • Go Public. Raising awareness to our 3rd party developer community to maintain consistency between their applications & ours • Become recognised as the go to place for Accounting workflow conventions 22
  • 23. 1. Spend time understanding requirements; don’t get into content creation too early 2. Facilitate content custodianship; socialise, and get buy-in 3. Re-evaluate based on engagement and usefulness! 4. Primary focus more on UI-Kit, and Approved Business Patterns 23
  • 24. It’s not that hard!! " Keep it simple “You can’t steer a parked car.”! Sean McCabe 24 Get started today
  • 25. Senior UX Consultant, HeathWallace @matchboxmedia Senior UX Designer, MYOB @gerrycircus 25