1. Get Smart Mobile Business Strategies Mobile is one of the fastest growing and most widespread media channels in the world, making the necessity for businesses, marketers, and publishers to stay informed on mobile developments critical to be profitable in business tomorrow Brought to you by: Bridget Ayers Get Smart Web Consulting www.thegetsmartblog.com

2. Cell Phones

3. Cell Phone Evolution Then Now

5. Top Five Selling Smart Phones – Even in Challenging EconomyRIM BlackBerry Curve (all 83XX models) Apple iPhone 3G (all models) RIM BlackBerry Storm RIM BlackBerry Pearl (all models, except flip) T-Mobile G1

6. Phone Sales

8. Ease of use: what’s the learning curve

9. Features: categorize what you need

10. Integration: with your existing technology

11. Scalability: can it grow with the changes

12. Carrier: don’t settle

14. The deployment of 4G wireless technologies will gain significance in 2009, following the 2008 launch by Sprint, Nextel and the announcement by Verizon Wireless that it will start deploying LTE (Long Term Evolution) from late 2009.IP = data driven (no more purchasing minutes it will be data plans which will mean more video)

16. More Than 2 trillion minutes used

18. Q2 2008, mobile subscribers sent or received an average of 357 text-messages per month, compared with 204 phone calls.

19. The average number of text-messages sent or received has increased 351%(from 79 text-messages sent or received last year)

20. Not surprisingly, teenagers average the greatest number of text-messages sent or received, at 1,742 messages per month in Q2 2008.

22. And short-code marketing is not just for kids and teens. In the Coca-Cola program, half of the users were 35 or older.

23. Age diversity is not unique to Coca-Cola, either. Overall, 57%of the standard rate short codes are sent by persons over the age of 35.

24. Teensare the most likely to engage with short-code marketing 35%see some form of text-message advertising in the course of a month.

25. Of those texters who recall seeing some form of advertising while using text-messaging, 45%say they have responded in some way.

27. Sent 6,000 text-message coupons to existing customers. Billed as a four-day “secret sale,”

28. The local chain of eight stores also sent nearly 29,000 e-mails to the general public.

29. Almost two-thirds (63%) of the revenue generated from the sale was attributed to the SMS coupon.

31. Services & Products Purchased Harris poll, found pizza, movie, and event tickets to be the most popular purchases PriceGrabber.com found digital content and consumer electronics to be the most popular purchases.

33. Mobile video use in the U.S. 5% of all subscribers

34. Among mobile video users, Apple’s iPhone is the most popular phone: as of Q3 2008

35. 11% of all streaming video users

36. 35% of iPhone users reported regularly using mobile video (compared to about 5% of all mobile subscribers)

37. Subscriptions to mobile video are also growing – from 13.2 million in Q3 2007 to 16.4 million in Q3 2008, with 42% paying for it.

39. E-newsletters

40. SMS sign up

41. SMS Marketing

42. SMS Media Group

43. NearU Search, Inc

44. Podcasts

45. Training, Educating

46. Video

47. Get Started

48. Look at big providers

49. Website Design

50. Mobile Version

51. Mobile Purchasing

52. Shopping Cart

53. Third Party Site

54. Get a Phone

55. Look at functions

56. Web vs. Applications

57. Mobile Applications

58. iPhone

60. 2009 USA - Telecoms, Wireless, Broadband and Forecastsfrom budde.com

61. January 8th, 2009 Mobile Video: Despite Uptick, Still Room For Growth In U.S.from blog.nielsen.com

62. December, 2008 Mobile Phone Marketing Defined from Fuor.net

63. November, 2008 Flying Fingers: Text-messaging overtakes monthly phone calls from en-us.nielsen.com