Freshdesk storyboard

STORYBOARD: V001

Client : Girish Mathrubootham ID: MPV-2012-01(001)

Prepared By: Saravanan & Pavithran

1. Project Description:
Freshdesk is refreshing the way thousands of agents support their customers
everyday, world wide.
It helps businesses stay organized with customer requests and inquiries.
It is simple to use, flexible platform to support customers.

2. Animation Style: The video will be animated in such a way that
everthing will be clean and simple. Real world dynamics will be achived using
Cinema 4D and animations will be done in after effects.

3. Illustrations and Images: Character (Fig:1.0) will kept very
simple and animated with puppet tool. Email Icons,Tornodo will be created in
cinema 4d. Other assets will be abstract 2d objects which will be obtained from
available assets and few created from scratch in after effects.

4. Color themes:

Color theme is derived from the freshdesk home page illustrations.

5. Sound Effects and BGM:
Sound effects should be scarce and used on key moments to pint point transitions
and physical interactions. Use background sound and Voices to Illustrate different
environments..

6. Project Output: The final output will be rendered as a MP4 format at
29.97 frames on a 1280*720 canves using the h264 codec.

Copyright © 2012 mypromovideos

Script

As someone in-charge of the customer service
You have to keep track of all the emails...
the endless calls...
AND all the agents — who could be anywhere — from the hospital to Singapore
And now you have a new headache — THE SOCIAL MEDIA
Now even the tiniest complaint can turn into a tornado of angry customers.
Aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaah!!
More problems!
Desperate, you search for software that can help you —
but they’re all expensive and confusing
Isn't there any end to your customer support blues?
Luckily There is.
And it's called FRESH DESK
— the Next generation helpdesk
Customer queries from
phones,
emails,
websites
and even social networking sites
get automatically converted into tickets
Instantly solve customer problems with a super simple and smart
interface that your agents can reach from around the globe
Freshdesk can automatically assign tickets to different
support teams based on intelligent rules
What's more, use a single account to manage support for
multiple brands and products
Now you can keep track of everything...except your agents.
Thankfully, with Freshdesk around, that’s not really an issue....
Time for you and your customers to be happy.
Freshdesk — refreshing customer support.


Scene: 1 Shot: 1 Description:

Main character will come into the scene from

top, table will come from the bottom and

comupter from the right. And he starts working

on his computer.

Voice Over:

As someone in-charge of the customer service
Assets: Table, Monitor, Keyboard, Main charac-

ter


Emails(represented as envelopes) start raining

down on the main character.

Voice Over:

You have to keep
Assets: Table, Monitor, Keyboard, Main charac-

ter, mail papers


The envelopes completely engulf the main

character,computer and the table.

Voice Over:

Track of all the emails...
Assets: pile of mail paper

Client : Girish Mathrubootham | ID: MPV-2012-01(001) Page 1



A phone is heard ringing. The main character’s

hand reaches out from the pile of envelopes

and grabs a cell phone.

Voice Over:

The endless calls...
Assets: email papers, hand, cell phone


(continue from previous scene) 2 clouds appear

on the screen. 1 shows an agent lying in hospi-

tal bed and the other shows an agent standing

next to the Singapore merlion.

Voice Over:

AND all the agents — who could be anywhere
Assets: email papers, hand, cell phone, singa-
— from the hospital to Singapore
pore lion, 2 characters, hospital bed

From the left side of the screen the ‘twitter bird’
flies into the scene and from the right side the
‘like’ icon from facebook flies. the ‘twitter bird’
pecks on the main character’s head while the
‘like’ icon punches him.
Voice Over:

And now you have a new headache — THE
Assets: email papers, character, twitter bird,
SOCIAL MEDIA
facebook like

Client : Client : Girish Mathrubootham | ID: MPV-2012-01(001) Page 2



The twitter bird from the previous scene flies out

and drags a note with the words ‘your service

stinks’ written on it.

Voice Over:

Now even the tiniest complaint
Assets: twitter bird, paper


This note is dropped into a pile of similar notes.

The bird flies out.

Voice Over:

can turn into
Assets: twitter bird, paper


All the notes from the previous scene gather

together into a tornado and swirl about.

Voice Over:

A tornado of angry customers.
Assets: lots of email paper
Aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaah!!

More problems!




The Main character types frantically on the key

board. Computer monitor shows an imaginary

website called ‘bindesk’ under which there is a dollar

sign with many ”X”s, that indicate bindesk is costly

Voice Over:

Desperate, you search for software that can
Assets: main character, table, monitor and
help you
keyboard


Frustrated, the main character pushes the

monitor aside.

Voice Over:

— but they’re all expensive and confusing

keyboard


A rope in the form of a noose drops in from the

top of the screen, while the main character sits

at his desk looking disheartened.

Voice Over:

Isn't there any end to your customer support
blues?
keyboard




Freshdesk Logo Reveal. (the scene completely

changes and the scenery similar to what is seen

on the Freshdesk home page appears behind

the logo.

Voice Over:

Luckily There is.
Assets: Freshdesk logo and freshdesk page
And it's called FRESH DESK
scenery.
— the Next generation helpdesk


The plane flies into the previous scene while
the logo disappears. The Plane brings in with it
various icons that stand for phone, email, web-
site, twitter and facebook. (similar to what is
scene in fresh desk home page).
Voice Over:

Customer queries from
Assets: freshdesk home page scenery, plane
phones, emails,websites
and icons.
and even social networking sites


All the icons from the previous scene trans-

form into tickets

Voice Over:

get automatically converted into tickets
Assets: 5 tickets and freshdesk home page

scenery




The tickets are dragged to the top of the screen

Voice Over:

Instantly solve customer problems
Assets: freshdesk home page scenery, fresh-

desk tickets.


As the tickets from the last scene get

dragged,camera pans upwards,a webpage

showing UI is built connected to the tickets

Voice Over:

with a super simple
Assets: freshdesk home page scenery,

hanging tickets. and freshdesk interface


The UI, where the agent receives a ticket, is

shown using illustrations

Voice Over:

and smart interface
Assets: ,

freshdesk interface




The UI, where the agent replies to the ticket, is

shown using illustrations

Voice Over:

Assets: that your agents can reach

Freshdesk interface

Scene: 15 Shot: 1 Description: Zoom out from the previous scene.

As the camera pans, we see that there is a

globe under the UI. The UI looks like a pop-up

from the globe. As the globe rotates, another UI

pops-out from another location

Voice Over:

Assets: from around the globe

globe and freshdesk interface

Scene: 16 Shot: 1 Description: A box appears at the centre of the screen. (The box
has the freshdesk logo and can be considered as a processor). Now,
one-by-one, tickets bearing the words "sales", "customer support",
"product " start coming in from the left side of the screen. They move
through three different paths and enter the box. They come out of the
right side of the box. As they come out we see three department-names
appearing on the extreme right side of the screen. The tickets now trace
a path to the departments that coresspond to their names. That is, the
"sales" tickets goes into the box with the name "sales" on it, the
"Customer support" ticket goes into the box with the title "customer
support " on it and the "product " ticket goes into the box with the title
"product " on it

Voice Over:

Freshdesk can automatically assign tickets to
Assets:
different support teams based on intelligent
freshdesk logo, tickets, intelligent box depart-
rules
ment box.



Scene: 17 Shot: 1 Description: This scene is a continuation of the previous scene.
Scene 16 will slide out and words from the three departments-

"customer support ","product" and "sales" - will be seen on the screen. A

box will be formed around the three and the box will bear the name

"brand 1". Two more identical boxes bearing the name "brand 2" and

"brand 3" will appear next to brand 1. All the three will then get enclosed

in a frame titled "freshdesk".
Voice Over:

What's more, use a single account
Assets:
to manage support for multiple brands and
3 Brand box and logo
products


Main character sits at his desk, working on his

computer. The "twitter bird" and facebook “like"

icon appear above his computer monitor

Voice Over:

Assets: Now you can keep track of everything...
Character, table, computer, cell phone,
except your agents.

Scene: 19 Shot: 1 Description: This is continued from previous

scene. As the voice over says "Thankfully..."

agents from scene 4 pop out. The agent in the

Singapore now works on his laptop, while the

agent in the hospital bed uses a cell phone

Voice Over:

Assets: Thankfully, with Freshdesk around,

Character, table, computer, cell phone, hospital character that’s not really an issue....

with phone and singapore character with laptop




The main character working at his desk, looking

happy. Customers appear in a bubble behind

him, looking happy

Voice Over:

Time for you and your customers to be happy.
Assets:

Character, table, computer, cell phone,

and silhouette characters with smile


Freshdesk logo reveal

Voice Over:

Freshdesk — refreshing customer support.
Assets:

Freshdesk logo

Client : Girish Mathrubootham | ID: MPV-2012-01(001)) Page 9


Fig 1.0 Main Character

Client : Girish Mathrubootham | ID: MPV-2012-01(001)) Page 10


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