INTRODUCTION
Greg Duplessie, Managing Partner

THE PROBLEM
Why Industry Advisory Board Professionals?
§ Companies have many business goals and deliverables,
prioritization and focus are key
§ Many Industry Advisory Boards are setup with the best intentions
but often fail to deliver the required business value
§ Sourcing and vetting highly-qualified advisors is hard to do, takes
valuable time and detracts from other top priorities
§ IABPro creates and manages a methodology to drive Company and
advisory success using IABPro Fellows
§ IABPro Fellows offer:
§ Validation of key industry and market verticals
§ Build Go-To-Market strategies
§ Provide CEO mentoring
§ Company and product messaging support
§ Investigation of trends from a macro and micro perspective
§ Introductions to industry and market contacts and stakeholders
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ENGAGEMENT SUCCESS – ONE EXAMPLE
IABPro Delivered Real Results
§ Instrumental in assisting the company to an all software model
§ Helped with due diligence Series C fund raising
§ Provided expert, hands-on corporate messaging (via white papers,
corporate powerpoints, etc.) as well as lab testing and performance
validation
§ Recommended and vetted new employee hirings
§ Company was acquired in 2014
Company Status
§ Series B Funding
§ +50 people
§ Built SSD/Flash accelerated
virtualization appliances
§ Management wanted to
broaden knowledgebase
§ Pivot from hardware to software
IABPro Methodology
§ Six IABPro Fellows worked with
company executives
§ Engagement lasted for eighteen
months
§ Covered broad areas such as
go-to-market, lab testing,
funding, hiring
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REAL RESULTS – REAL QUOTES
Hear From Clients
"IABPro has helped me put together an amazingly talented and expert executive advisory
board, designed to accelerate our go-to-market strategy and international expansion. Our
IAB has, and will continue to, open high-level doors and provide expert advice in areas we
simply do not have internally. IABPRo and our advisors are an integral part of our team and
our future success.” - Roberto Mircoli, CEO of Eco4Cloud
"As a former CEO and longtime technology industry executive who's HAD advisory boards
and been PART of numerous advisory boards, this is spot on. IABPro makes perfect sense to
me." Mark Ward, SVP at Amplidata, Managing Partner at Ward Capital, former CEO or senior
executive at Attivio, Copan Systems, StorageTek, EMC.
"The IABPro team took the time to meet our team, understand our culture and objectives, and
became trusted allies. Their collaboration style as they facilitated the advisory building
process made the project successful. Referring the IABPro team to anyone in need of
advisory focus is an easy decision." - Len Rosenthal, VP of Marketing, Load Dynamix
"We are extremely fortunate to have such an accomplished and highly-experienced group of
industry veterans available for ongoing counsel and inspiration as GreenBytes moves forward
with our global sales, marketing and business development efforts," said Steve O'Donnell,
Chairman and CEO, GreenBytes. "Greg Duplessie from IABPro has done a tremendous job of
identifying and assembling this dynamic group of industry experts, and we look forward to
their guidance and support as the company continues to solidify its place as the market
leader in the desktop virtualization arena.” (Greenbytes was acquired by Oracle in 2014)
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DELIVERABLE METHODOLOGY
Working With You Every Step Of The Way
Step One
• Discover Your
Business
Objectives
and
Sponsorship
Step Two
• Agree On
IABP Scope,
Objectives
and Charter
Step Three
• Document
IABP Fellow
Requirements,
Meeting
Schedule and
Deliverables
Step Four
• Interview,
Onboard and
Initiate IABP
Operating
Process
Step Five
• Run, Report
on Objectives
and
Deliverables,
Refresh as
required
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IABPO DELIVERS METHODOLOGY
Structured Objectives and Deliverables
Discover, Stage One
• Identify key stakeholders and participants
• Prioritize business deliverables that form
IABPro charter
Agree, Stage Two
• IABPro Scope and Deliverables
• Proposed number of IABPro Fellows and
compensation model
• Meeting times, logistics
• Deliverables for 6, 12, 18 months
Document, Stage Three
• IABPro charter for stakeholders approval
• Deliver statement of work for Run phase
Appoint, Stage Four
• Interview, determine suitability and work with
stakeholders to finalize proposed IABPro
Fellows
• Initiate first IABPro meeting with instructions
and advice
Run, Stage Five
• Schedule and manage all meetings
• Create and maintain minutes and actions
• Report to stakeholders
• Revisit business deliverables and IABPro
charter
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IABPRO FELLOWS
Expertise and Experience
From the following Markets:
§ Cloud and Managed Services
§ Digital Media
§ Engineering
§ Fund Raising
§ IT Infrastructure
§ Marketing
§ Operations
And Industry verticals:
§ Financial Services
§ Government
§ Information Technology
§ Manufacturing
§ Service Providers
§ SMB
§ Telecommunications
Sample of Fellows
Randy Kahn
§ Founder, Kahn Consulting
§ Author, Information Nation
David McLennan
§ VP, Barclays Capital
§ VP, Lehman Brothers
Mike Miracle
§ SVP Marketing & Strategy,
Monolith Software
§ CMO and SVP, SevOne
Barry Needham
§ COO, Danal
§ Europe Sales Director, Aperio CI
Ben Woo
§ Managing Director, Neuralytix
§ Program Vice President, IDC
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THE TEAM
About Us
Greg Duplessie, Managing Director and Founding Partner
Founder and creator of the ExecEvent, Greg has been responsible
for developing and driving strategic partner and business development
initiatives for the past twenty years. He is a catalyst and has built an
unparalleled network of master craftsman.
Andy Monshaw, Partner
Most recently, Andy is an executive partner at Siris Capital Group
and CEO of Pulse Secure. Prior to Siris he spent almost thirty years at IBM
in Corporate functions, including the GM for IBM PureFlex, Mid Market and
Storage. He has led several successful merger and acquisition projects and
currently sits on the boards of several organizations.
Steve O’Donnell, Founding Partner
A recognized thought leader in Virtualization, Solid State Storage,
Cloud, Data Centers, Managed Services, IT Security, Big Data Analytics and
Sustainability. He is the former Global Head of (135) Data Centres for British
Telecom and is the author of "What Every CIO Wants," a unique insight into
the mind and motivations of senior IT and business managers.
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CONTACT
Engage with Us
Contact:
greg@IABPro.com or +1 (360) 539-2650
Twitter: @IABPro
LinkedIn: https://www.linkedin.com/company/iabpro-llc
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