1. M A R K E T I N G L I S T I N G
C O N S U LTAT I O N
2. You’re ready to sell your property. While you’re looking forward to seeing
the word “SOLD” posted from the curb, you know there’s a great amount
to consider along the way. One of your first decisions is to select a real
estate agent who’ll join you in the process.
You deserve much more than a sign in the yard, fliers in a box and an
occasional open house. You deserve an agent who will be at your side,
from listing to closing, ensuring that your property sells smoothly and you
get the most money possible from the sale.
The Eskritt Group has local real estate market expertise which means
we are able to interpret all data that dictates the optimum pricing strategy,
so your property will be priced to sell. We will dig deep to learn the unique
selling points of your property and neighborhood, so our marketing plans
and staging strategies will effectively target and attract your potential
buyers. It’s a formula for success.
We will take the time to listen, understand your challenges and goals, and
answer any questions you may have along the way.
In the meantime, we hope you’ll take the time to review the attached
information before our appointment so that we can get your property listed
right away and get you on the move!
We appreciate the opportunity to earn your business and look forward to
helping you!
- Greg Eskritt and Mary Jo Eskritt
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
3. GREG ESKRITT
The Eskritt Group
Greg brings vast knowledge and skills to the real
estate market with years of customer service
experience and real estate education. Prior to earning
his Real Estate license, Greg earned a Bachelor's
degree in Finance with a minor in Real Estate from
California State University – San Bernardino. Greg
relocated to Asheville, NC in 2013 to begin his career
in real estate. At a very early age, Greg had the
desire to get into the real estate field as he took a
great interest in his grandfather's real estate
business.
Being a real estate agent demands customer service
24/7. Greg has held continuous jobs since he was
sixteen years old in addition to being an active
volunteer while attending school. Greg listens to his
customers’ wants and needs, and delivers. He
possesses the ability to bring new ideas to an
established field, and is respected by his colleagues
for his use of technology and his education
background. Combining his strong background in
customer service with his education and experience
in real estate, he will provide outstanding service to
anyone who is considering or is ready to purchase or
sell a home.
Greg looks forward to building his reputation in the
Asheville area and is eager to help people make the
most significant purchase of their lifetime with a
smooth transaction, ensuring client satisfaction. If you
are looking for a real estate agent who is competent,
hard-working, passionate about real estate, a good
listener, highly ethical, and focused on serving the
needs of the customer, let Greg help you achieve
your dream.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
4. MARY JO
ESKRITT
The Eskritt Group
As one of Buncombe and Henderson County premier
real estate agents with The Eskritt Group, Mary Jo
Eskritt goes the extra mile to provide her clients the
most up to date information to make the most
informed real estate purchase decision.
Mary Jo started her career in real estate in Wisconsin
as a broker and part owner of a successful local
company. During her time in Wisconsin, she was
voted REALTOR of th Year by her peers and was top
10 in the State of Wisconsin 5 years in a row for sale
production.
She is an excellent negotiator providing expertise in
evaluating the current market and providing the most
up to date market information. Her keen listening
skills means she can find solutions to your real estate
needs with ease and confidence.
In 2013, Mary Jo was voted Buyer's Agent of the Year
for all of Asheville's Keller Williams office.
She holds the prestigious designations of
ABR Accredited Buyer Representative
CRS Certified Residential Specialist
GRI Graduate of Realtors Institute
SFR Short Sale and Foreclosure Resource
SRES Senior Real Estate Specialist
ILHM Institute of Luxury Home Marketing
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
5. I N T E R N E T
M A R K E T I N G
When you list with me, we’ll have access to the Keller Williams Listing
System, or KWLS. This proprietary, exclusive system ensures your
property is marketed online 24/7 through more than 350 of the most
popular search Websites.
EXTENDED MARKET REACH
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
6. P R I N T M E D I A
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
• Open House features
in Sunday Showcase
• Full color photos of
your Luxury Home
• Quarterly Publications
• Home featured monthly
• Full color photos of
your property
7. P R O F E S S I O N A L P H O T O G R A P H Y
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
8. T E C H N O L O G Y D R I V E N M A R K E T I N G
• Your Property Virtual Tour will be loaded on YouTube for Online Marketing Exposure.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
Download
Mary Jo’s
Mobile App
Download
Greg’s
Mobile App
9. W E B S I T E E X P O S U R E
www.TheEskrittGroup.com
10. S O C I A L M E D I A
www.facebook.com/theeskrittgroup
11. S TA G I N G
We want your home to
be shown in the best
possible light to
prospective buyers to get
you top dollar in the
shortest amount of time.
We will create a warm
and inviting environment
focusing on the best
architectural features and
selling points of your
home.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
12. W H Y K E L L E R W I L L I A M S
Keller Williams is not your traditional Real Estate
company. That is why it is not surprising that it is the
fastest growing real estate company in North America
and soon to be #1 globally. Our phenomenal growth
is only part of the story:
• Largest independent real estate franchise
• A network of over 100,000 real estate
consultants with a projected growth of
300,000
• 700+ offices in the US and Canada (50
Major Markets)
• Excellence in cutting-edge real estate
training, real estate coaching and real
estate education
• Most Innovative Real Estate Company –
Inman News
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
13. W H Y K E L L E R W I L L I A M S
Technology
• Leading-edge tech tools and training give me the edge in effectively
marketing your property online, 24 hours a day, seven days a week!
Through KW’s exclusive Keller Williams Listing System (KWLS), your
property is fed to more than 350 online search engines and available on
KW’s Web network of more than 76,000 sites.
• Best of all, because of Keller Williams Realty’s “My Listings, My Leads”
philosophy, every single Internet inquiry on your property will come
directly to me so that I can follow up quickly on potential buyers for your
property.
Teamwork
• Keller Williams Realty was designed to reward agents for working
together. Based on the belief that we are all more successful if we strive
toward a common goal rather than our individual interests, I’m confident
that every Keller Williams professional shares the common goal of
serving you, my client, in the best way possible.
Knowledge
• Keller Williams Realty helps me stay ahead of trends in the real estate
industry through its comprehensive, industry-leading training curriculum
and research resources. It’s what prepares me to provide you with
unparalleled service.
Reliability
• Founded on the principles of trust and honesty, Keller Williams Realty
emphasizes the importance of having the integrity to do the right thing,
always putting your needs first. It reinforces my belief that my success is
ultimately determined by the legacy I leave with each client I serve.
Track Record
• I’m proud to work for the fastest -growing real estate company in North
America and the third-largest real estate company in the United States.
It’s proof that when you offer a superior level of service, the word
spreads fast.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
14. C O N S U M E R - C E N T R I C . c o m
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
15. K E L L E R W I L L I A M S AWA R D S & H O N O R S
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
16. V A L U E O F W E B S I T E S
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
17. P R I C E R I G H T –
A T T R A C T B U Y E R S
• Pricing your property
competitively will
generate the most
activity from agents and
buyers.
• Pricing your property
too high may make it
necessary to drop the
price below market
value to compete with
new, well priced listings.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
18. P R I C I N G
M I S C O N C E P T I O N S
• The value of your
property is determined
by what a buyer is
willing to pay and a
seller is willing to
accept in today’s
market.
• Buyers make their
pricing decision based
on comparing your
property to other
properties SOLD in
your area. Historically,
your first offer is
usually your best.
19. P R I C E R I G H T –
T I M E O N T H E M A R K E T W O R K S A G A I N S T Y O U
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
20. W H A T S E L L S – P R I C E
R I G H T
• To get your home sold
for the most money in
the least amount of
time, we have to price
it “in the market”.
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
21. P R I C E C O M P E T I T I V E LY –
T H E F I R S T 3 0 D AY S A R E C R I T I C A L
86 Asheland Avenue, Asheville, NC 28801
Greg: 828.338.8121 | Mary Jo: 828.778.1783
info@TheEskrittGroup.com| www.TheEskrittGroup.com
Notes de l'éditeur
This is the Vertical Listing presentation made exclusively for offices enrolled in the Michael Lewis Marketing Suite.
Software Required:
For editing: Powerpoint or Keynote
This version of the Listing Presentation was created for printing purposes and makes a great leave behind when used in tandem with the iPad Listing Presentation.
Items Required to Customize this Presentation:
Headshot of Agent
Professional Bio / Profile of Agent
Letter to Agent’s Client
Link to Website
Link to Facebook
QR Code linking to your virtual tour (optional)
Client’s Name (optional)
This Listing presentation is extremely customizable. All pages may be edited, duplicated, and/or deleted to suite your personal needs.
Replace this text with your prepared letter to your client.
Keep a general letter here but switch out the client name when applicable.
Change the contact information at the bottom of this document with your office and business contact information.
Replace this photo with the agent headshot and replace JOHN DOE with the agent’s name.
Replace the Professional Profile template text with your prepared professional bio/profile.
Change the contact information at the bottom of this document with your office and business contact information.
Replace this photo with the agent headshot and replace JOHN DOE with the agent’s name.
Replace the Professional Profile template text with your prepared professional bio/profile.
Change the contact information at the bottom of this document with your office and business contact information.
This print media section can be customized to reflect the print media your office uses. If your office does not use print media feel free to delete these slides.
Replace the default QR Code with a QR Code generated for the agent’s listing when available. If they do not yet have a virtual tour then the agent may use the default QR Code. It’s functional and when scanned links to a template virtual tour we have created.
Insert images of your website here and replace the address with the agent’s website.
You may right click the website image and hyperlink it to the website’s address so that when tapped on the tablet will navigate to the agent’s website.
Replace the facebook image here with images of the Agent’s Facebook Profile.