Automotive SEO isn't rocket science - but you do need to know what you're doing. This presentation will explain the difference between traditional organic SEO and Local SEO, then share specific tips on what to do to get your dealership's website to rank higher in local searches. You'll also learn how to spot shady SEO providers, so you can protect your dealership from unscrupulous agencies. The presentation also includes 171 sci-fi movie references, with at least one movie for every year in the last 50 years.
Presented at Digital Dealer 17 in Las Vegas on September 14, 2014.