1. Tell a story
You can build these traits through your
Instagram captions by telling a story
about your brand that helps connect
and engage with readers.
2. It’s all about structure
When constructing a caption that is a
little bit longer, you must create a
structure. This means breaking it up as
if you were writing a blog!
3. Ask questions
By asking your audience questions, it’ll
not only increase engagement on your
posts, it will also make them feel like
they matter.
4. Unique hashtags
If a user clicks on that hashtag, it’ll take
them to all the tags with the same one,
exposing them to all our content! Try it
for yourself!
5. CTA (Call to Action)
Sounds simple but it’s actually where
a lot of brands fall short as they just
think that if they imply, users will do.
Hacks
Writing the perfect caption
Automated Advertising
5
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