2. About
Name: Apple Computer Company (1976-1977)
Apple Inc. (1977- Present)
Industry: Computer Hardware
Founded: 1976
Country: US of America
Founder: Steve Jobs, Steve Wozniak, Ronald Wayne
CEO: Tim Cook
Chairman: Arthur D. Levinson
COO: Jeff Williams
CFO: Luca Maestri
Employees: 147000
Revenue: 274.515 billion
Head Office: Cupertino California
3. Background
Apple is an American Multinational Technology Company that designs,
manufactures, and develop consumer electronics.
7. Return of Steve Jobs
iMac
Mac OS X
iPod
iPod + iTunes
Apple Inc.
8.
9. Strengths of Company
Strong brand
image
One of the most
valuable and
strongest brands
in the world.
High profit
margins
Maintains its
premium pricing
strategies.
Effective innovation
process
Rapid innovation
based on intensive
growth strategies.
10. Weakness of Company
Limited Distribution network
Policy of
exclusivity over
the distribution of
products.
High selling prices
Most sales
revenues come
from the high-end
market.
Sales limited mainly to
high-end market.
Only able to reach
middle to upper
class markets.
16. Mac Sales
Year Sales
2015 20.4 million
2016 18.3 million
2017 18.9 million
2018 18 million
2019 17.5 million
2020 20.2 million
17. Facts
Screen Time will let users know how long they look at their iPhone daily.
Apple has sold over 1.3 billion iPhones
since launch (2007).
Apple sells 18% of smartphones globally and
earns 87% of smartphone profits.
Apple has $285.1 billion in its cash reserves.
A trillion photos are taken each
year on iOS devices.
Apple Podcasts hit 50 billion episode
streams and downloads
18. # Experience
+This Work give us an experience of how Apple
Inc. Company is increasing day by day. Get to
know about new things like which products they
launched and their company get into too heights.
The work gave me knowledge about facts and
figures of Apple.