Personal Information
Entreprise/Lieu de travail
São Paulo Area, Brazil Brazil
Profession
M.Sc., Partner at edge Brasil & OnEvidence
Secteur d’activité
Advertising / Marketing / PR
Site Web
http://www.teormarketing.com.br
À propos
After a carrer in Marketing management and Market Research, I've decided to take on the challenge of raising my own company, together with my business associates. We now are attempting to create a Human Capital initiative that could change the game for startups in Brazil.
I'm also doing my PhD in Business Administration, I study consumer behavior, what is interesting as I can join my research on "behavior" to what I'm doing in my business, which is organizational behavior.
Mots-clés
advertising
persuasão
publicidade
need for cognition
market share
competition
pricing
pricing strategies
programação de tv
audiência
susceptibility
testimonial
file sharing
produtos falsificados
mudança de atitudes; modelo da probabilidade de e
consumer behavior
Tout plus
Présentations
(9)Personal Information
Entreprise/Lieu de travail
São Paulo Area, Brazil Brazil
Profession
M.Sc., Partner at edge Brasil & OnEvidence
Secteur d’activité
Advertising / Marketing / PR
Site Web
http://www.teormarketing.com.br
À propos
After a carrer in Marketing management and Market Research, I've decided to take on the challenge of raising my own company, together with my business associates. We now are attempting to create a Human Capital initiative that could change the game for startups in Brazil.
I'm also doing my PhD in Business Administration, I study consumer behavior, what is interesting as I can join my research on "behavior" to what I'm doing in my business, which is organizational behavior.
Mots-clés
advertising
persuasão
publicidade
need for cognition
market share
competition
pricing
pricing strategies
programação de tv
audiência
susceptibility
testimonial
file sharing
produtos falsificados
mudança de atitudes; modelo da probabilidade de e
consumer behavior
Tout plus