1. 4th WEEKLY NEWS SUBMITTED BY: BHAGAT HARMANDEEP MBA 2A

2. Reliance Brands sets up JV with Italian luxury menswear co Mukesh Ambani-led Reliance Brands on has set up a joint venture with Italy's Ermenegildo Zegna Group to explore opportunities in the domestic market. planning to set up more than 10 stores across 6-7 cites by 2015, beginning with a single-brand boutique to be opened in Hyderabad in October Ermenegildo Zegna Group has been present in India since 2003 Reliance Brands began operations in October 2007 with a mandate to launch and build international and domestic brand equity in the premium to luxury segment across apparel, footwear and lifestyle businesses

3. GSK to invest Rs 300 crore in Horlicks relaunch Packaged consumer goods company GlaxoSmithKline Consumer Healthcare (GSKCH) would invest over Rs 300 crore on repositioning original milk food drink Horlicks as the company’s umbrella brand Recent category extensions of Horlicks, estimated to be a Rs 1,500-crore-plus brand, include biscuits, cereal bars and instant noodles Shubhajit Sen, E-VP (marketing) at GSK said recent category extensions of Horlicks, estimated to be a Rs 1,500-crore-plus brand, include biscuits, cereal bars and instant noodles

4. Unhappy with SBI? Just send an SMS This is a unique paperless and instant customer grievances redressal initiative being pilot-tested by the state-run State Bank of India in Andhra Pradesh in a bid to don a customer-friendly avataar. SBI, which has for long been weighed down with an image of being a slow-moving ‘sarkari outfit’, has not only designed the software for the system in-house, it has gone one step ahead and filed for a global patent for the initiative branded as the ‘Unhappy Service’.

5. IBM to handle IT for Bharti Airtel's Africa operations India’s top mobile phone firm Bharti Airtel took the initial steps to replicate its hugely successful outsourcing model in Africa by awarding a $1.5-billion contract to IBM for managing its IT requirements across 16 countries in the continent. The 10-year deal will involve IBM consolidating Airtel’s IT operations in Africa into one integrated system. The US firm also handles Bharti’s information technology requirements in India, Sri Lanka and Bangladesh under a 2004 deal, which is estimated to worth at least $3 billion.

6. Kishore Biyani joins New York Fashion Advisory Board Future Group is a leading player in India's fashion industry doing a business of Rs 3,500 crore across brands every year. NYCEDC aims to develop the city's major business sectors by implementing policy and initiatives that address current issues faced by each industry, create jobs, and promote entrepreneurship and economic diversification.