1. Analysing a relevant media pack
From this media pack I can learn that my target audience would be heavy spending
consumers. This means that they might have high standards. My magazine would have to be
high quality in order for my audience to appreciate it. On this media pack the statics say that
25% of their readers spend money on cosmetics and the rest is spent on clothing, footwear
and gaming accessories. This means that their audience want to look good and a lot of them
are interested in gaming. Kerrang is a popular magazine with the rock community so my
target audience would probably be similar to theirs.
