2. This newspaper is aimed at local community of Islington. The masthead is a bright colour, which will grab the consumers attention. The colours used – red and blue – suggest that the newspaper is not aimed only at adults, but for a wider age group. The splash head “Seeing red over strip club plan”, will catch the readers attention, and see what the article is about.
3. Most of the front cover is taken up by images and advertisements. The image of the woman sitting on Santa, can reveal that it’s the up and coming days to Christmas, and help readers get in the festive spirit. The newspaper also includes some freebies such as a 12-day TV guide, and a property guide. This will attract some readers, as it will be useful to them.
4. The newspapers website, has the same masthead as the newspaper, as it is established with its readers . The website continues with the use of bright colours. Unlike the newspaper, the website is updated regularly, and gives the viewer the option to look at specific areas, by clicking on one of the links. This lets the reader find what they want to read about quicker The website is more interactive, and allows the viewer to view more articles, images and also videos.
