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© 2015 IBM Corporation
CIN-2650 :
Cloud adoption!
Enforcer to transform your organization
around people, process and technology!
Hendrik Van Run
European Services Lead PureApplication
IBM Software Group
Dennis Lauwers
European Technical Leader PureApplication
IBM Software Group
Saving children’s lives with
global social learning
250% improvement in
conversion rate from shopper
to customer
Reinventing the mobile
banking experience
We are in an era of innovation & transformation
Catch 22 of the IT organization
Your Challenge
Will your IT landscape be able to change
and be the change agent for this new era?
Cloud is already mainstream
1. Cost flexibility
2. Business scalability
3. Market adaptability
4. Masked complexity
5. Context-driven variability
6. Ecosystem connectivity.
The six business enablers coming from cloud
Networking
Storage
Servers
Virtualization
O/S
Middleware
Runtime
Data
Applications
Traditional
On-Premises
ClientManages
Customization; higher cost; slower time to value
Standardization; lower cost; faster time to value
Networking
Storage
Servers
Virtualization
O/S
Middleware
Runtime
Data
Applications
VendorManagesinCloud
Software as
a Service
Networking
Storage
Servers
Virtualization
O/S
Middleware
Runtime
Data
Applications
VendorManagesinCloud
ClientManages
Infrastructure
as a Service
Networking
Storage
Servers
Virtualization
O/S
Middleware
Runtime
Data
Applications
VendorManagesinCloud
ClientManages
Platform as
a Service
The typical discussion - what cloud do I need?
The discussion – become a composable business
Composable
Business
Processes, apps, services and data become building blocks
that are assembled and re-assembled in the cloud to find
new ways to rapidly innovate and engage with customers
Optimize Drives Need InnovateDrives InvestmentProcess
Cloud Enabled Cloud Native
Accelerating you cloud adoption
Process: Effective low touch deployment
Process: Eliminating waste
Process: Continuous Delivery
Develop
/ Test
DeploySteer Operate
Business
Owner
Service
Developer/Tester
Service
Operations
Target
Customer
Idea Market
DevOps : Continuous Release and Deployment
Lean and Agile principles
Accelerating you cloud adoption
Optimize Drives Need InnovateDrives InvestmentTechnology
Technology: cloud enabled platform
•Cloud enabled
•Effective delivery
•Technology enforcer of change
•Better economical value
Networking
Storage
Servers
Virtualization
User Data
User Applications
O/S
Middleware
RuntimeHosted*
ManagedandSecured
Marketplace&Billing
UserInterface
Service
onSystem
Development
Test
Acceptance
Production
Application C
Groupes #1&2Groupes #1&2
Groupes #1&2Groupes #1&2
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupes #1&2Groupes #1&2
Groupes #1&2Groupes #1&2
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
virtuels
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Application B
Groupes #1&2Groupes #1&2
Groupes #1&2Groupes #1&2
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
virtuels
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupe #1
Groupe #1
Serveurs
physiques
Groupes #1&2Groupes #1&2
Groupes #1&2Groupes #1&2
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
physiques
Groupe #1Groupe #1
Serveurs
virtuels
Groupe #1Groupe #1
Serveurs
physiques
Groupes #1&2Groupes #1&2
Groupes #1&2Groupes #1&2
Serveurs
physiques
Application A Application N
Application D
Application E
Application N
Application E
Application D
Application C
Application B
Application A
Technology: effective delivery
Integration
Technology: Technology enforcer of change
Automate the complexity
of deploying and managing
applications in the cloud
*Source: Gartner, p.6, Private Cloud Matures, Hybrid Cloud is Next, Gartner G00255302, Sept 6, 2013
Hybrid
System & Software On-Premise
Service on
Off-Premise
 Capture Application into a Pattern
Create Pattern 1X Deploy Anywhere
 Select an automated Hybrid Cloud
Application Platform
Hybrid
Technology: Hybrid for better economics
Optimize Drives Need InnovateDrives InvestmentPeople
Cloud Enabled Cloud Native
Accelerating you cloud adoption
18
Cloud lets you re-imagine the way people work
Innovate at the speed
the customer expects
by tapping into cloud
services.
Deliver the easily
consumable hybrid
cloud environment.
Create the next great
killer app by rapidly
assembling cloud
services.
People: New DNA of workforce
People: Cloud adoption will affect the IT organization
Deploy
Business
Workloads
Middelware
Infrastructure
Silo organization
Waterfall
Individual costing
Multi discipline teams
Agile – Devops
Utility model
Applications
Data
Pattern
Middleware
OS
Virtualization
Servers
Storage
Networking
DC Services
Develop Adapt Patch Deploy
Production
Deploy
None
Production
Manage Monitoring Source
Control
DEV DEV DEV / OPS OPS DEV DEV OPS DEV
DEV DEV DEV /OPS OPS DEV DEV OPS DEV
N/A DEV /OPS DEV /OPS OPS DEV OPS OPS N/A
Engin. Engin. Engin. Engin. Engin. Engin. Platform
(IBM)
Engin.
Engin. Engin. Engin. Engin. Engin. Engin. Platform
(IBM)
Engin.
Platform
(IBM)
Engin. or
Platform
Engin. or
Platform
Engin. Engin. Engin. Platform
(IBM)
Engin.
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Platform
(IBM)
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
Int. = IBM
Ext. = OPS
OPS OPS OPS OPS OPS OPS OPS OPS
Runtime (Instance)
Platform Services
People: Engineering moving up value chain
New Skills Area
Pattern
Engineering
Catalog
Manager
TesterDEVProduction
Operations
Platform Infrastructure
and Management
Production
Middleware
Non
Production
Middleware
Production
Application
Non
Production
Application Self Service
Production
cloud
Non
Production
cloud
Automation
Pattern
Creation
Environment
Platform
AdminPaaS
Support
People: Roles and Responsibilities
Deployment
framework
Deployment
framework
Monitoring
framework
22
CIOs must become innovation leaders
that create and manage a diversified IT portfolio
People: Innovation Leader
People: Cloud brings new expectations to the business
Easy
Seconds
to
Deploy
Friction
Free
Time 2
Value
Focus on
Outcome
Mobile
Ready
Platform
Choice
Useful
APIs
Optimize Drives Need InnovateDrives Investment
Total
Economical
Value
How will cloud adoption influence (IT) economics?
Scope of the IT costs benefits improvements
Operations &
Maintenance
Stack
Provisioning
Testing
Application
Design and
Development
Architecture
Software license
Hardware
Facilities
Total cost of a solution
Scope of PaaS with patterns benefits
75 to 70% of the total solution cost.
So to have real impact on the budget you
have to reduce this with more than 50%
which is very hard to achieve.
Scope of IaaS benefits
25 to 20% of the total solution cost.
So to have real impact on the budget
you have to reduce this with more
than 50% which is very hard to
achieve.
Golden Image vs. Pattern Results of NEW Approach
Accelerated Application Deployment
Accelerating time to value
Without Cloud Platform
Time
With Cloud Platform (Patterns)
Project office
DEV
Development
TST
ACC
PRD
Time
Project office
DEV
Development
TST
ACC
PRD
Wait
Time
Wait
Time
Wait
Time
Wait
Time
Faster
Business
Value
Total Economical Value
Total
Economical
Value
Total Cost of
Ownership
Total Cost of
Acquisition
Don’t forget this aspect!
Optimize Drives Need InnovateDrives InvestmentFail Fast
Succeed Big
Cloud Adoption = Speed of (Business) Innovation
A True Cloud Adoption
Will HelpYou Become a
Change Agent!
People,
Process &
Technology
Notices and Disclaimers
Copyright © 2015 by International Business Machines Corporation (IBM). No part of this document may be reproduced or
transmitted in any form without written permission from IBM.
U.S. Government Users Restricted Rights - Use, duplication or disclosure restricted by GSA ADP Schedule Contract with
IBM.
Information in these presentations (including information relating to products that have not yet been announced by IBM) has been
reviewed for accuracy as of the date of initial publication and could include unintentional technical or typographical errors. IBM
shall have no responsibility to update this information. THIS DOCUMENT IS DISTRIBUTED "AS IS" WITHOUT ANY WARRANTY,
EITHER EXPRESS OR IMPLIED. IN NO EVENT SHALL IBM BE LIABLE FOR ANY DAMAGE ARISING FROM THE USE OF
THIS INFORMATION, INCLUDING BUT NOT LIMITED TO, LOSS OF DATA, BUSINESS INTERRUPTION, LOSS OF PROFIT
OR LOSS OF OPPORTUNITY. IBM products and services are warranted according to the terms and conditions of the
agreements under which they are provided.
Any statements regarding IBM's future direction, intent or product plans are subject to change or withdrawal without
notice.
Performance data contained herein was generally obtained in a controlled, isolated environments. Customer examples are
presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual
performance, cost, savings or other results in other operating environments may vary.
References in this document to IBM products, programs, or services does not imply that IBM intends to make such products,
programs or services available in all countries in which IBM operates or does business.
Workshops, sessions and associated materials may have been prepared by independent session speakers, and do not
necessarily reflect the views of IBM. All materials and discussions are provided for informational purposes only, and are neither
intended to, nor shall constitute legal or other guidance or advice to any individual participant or their specific situation.
It is the customer’s responsibility to insure its own compliance with legal requirements and to obtain advice of competent legal
counsel as to the identification and interpretation of any relevant laws and regulatory requirements that may affect the customer’s
business and any actions the customer may need to take to comply with such laws. IBM does not provide legal advice or
represent or warrant that its services or products will ensure that the customer is in compliance with any law.
Notices and Disclaimers (con’t)
Information concerning non-IBM products was obtained from the suppliers of those products, their published
announcements or other publicly available sources. IBM has not tested those products in connection with this
publication and cannot confirm the accuracy of performance, compatibility or any other claims related to non-IBM
products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products.
IBM does not warrant the quality of any third-party products, or the ability of any such third-party products to
interoperate with IBM’s products. IBM EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED,
INCLUDING BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A
PARTICULAR PURPOSE.
The provision of the information contained herein is not intended to, and does not, grant any right or license under any
IBM patents, copyrights, trademarks or other intellectual property right.
• IBM, the IBM logo, ibm.com, Bluemix, Blueworks Live, CICS, Clearcase, DOORS®, Enterprise Document
Management System™, Global Business Services ®, Global Technology Services ®, Information on Demand,
ILOG, Maximo®, MQIntegrator®, MQSeries®, Netcool®, OMEGAMON, OpenPower, PureAnalytics™,
PureApplication®, pureCluster™, PureCoverage®, PureData®, PureExperience®, PureFlex®, pureQuery®,
pureScale®, PureSystems®, QRadar®, Rational®, Rhapsody®, SoDA, SPSS, StoredIQ, Tivoli®, Trusteer®,
urban{code}®, Watson, WebSphere®, Worklight®, X-Force® and System z® Z/OS, are trademarks of
International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and
service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on
the Web at "Copyright and trademark information" at: www.ibm.com/legal/copytrade.shtml.
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CIN-2650 - Cloud adoption! Enforcer to transform your organization around people, process and technology!

  • 1. © 2015 IBM Corporation CIN-2650 : Cloud adoption! Enforcer to transform your organization around people, process and technology! Hendrik Van Run European Services Lead PureApplication IBM Software Group Dennis Lauwers European Technical Leader PureApplication IBM Software Group
  • 2. Saving children’s lives with global social learning 250% improvement in conversion rate from shopper to customer Reinventing the mobile banking experience We are in an era of innovation & transformation
  • 3. Catch 22 of the IT organization
  • 4. Your Challenge Will your IT landscape be able to change and be the change agent for this new era?
  • 5. Cloud is already mainstream
  • 6. 1. Cost flexibility 2. Business scalability 3. Market adaptability 4. Masked complexity 5. Context-driven variability 6. Ecosystem connectivity. The six business enablers coming from cloud
  • 7. Networking Storage Servers Virtualization O/S Middleware Runtime Data Applications Traditional On-Premises ClientManages Customization; higher cost; slower time to value Standardization; lower cost; faster time to value Networking Storage Servers Virtualization O/S Middleware Runtime Data Applications VendorManagesinCloud Software as a Service Networking Storage Servers Virtualization O/S Middleware Runtime Data Applications VendorManagesinCloud ClientManages Infrastructure as a Service Networking Storage Servers Virtualization O/S Middleware Runtime Data Applications VendorManagesinCloud ClientManages Platform as a Service The typical discussion - what cloud do I need?
  • 8. The discussion – become a composable business Composable Business Processes, apps, services and data become building blocks that are assembled and re-assembled in the cloud to find new ways to rapidly innovate and engage with customers
  • 9. Optimize Drives Need InnovateDrives InvestmentProcess Cloud Enabled Cloud Native Accelerating you cloud adoption
  • 10. Process: Effective low touch deployment
  • 12. Process: Continuous Delivery Develop / Test DeploySteer Operate Business Owner Service Developer/Tester Service Operations Target Customer Idea Market DevOps : Continuous Release and Deployment Lean and Agile principles
  • 13. Accelerating you cloud adoption Optimize Drives Need InnovateDrives InvestmentTechnology
  • 14. Technology: cloud enabled platform •Cloud enabled •Effective delivery •Technology enforcer of change •Better economical value Networking Storage Servers Virtualization User Data User Applications O/S Middleware RuntimeHosted* ManagedandSecured Marketplace&Billing UserInterface Service onSystem
  • 15. Development Test Acceptance Production Application C Groupes #1&2Groupes #1&2 Groupes #1&2Groupes #1&2 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupes #1&2Groupes #1&2 Groupes #1&2Groupes #1&2 Serveurs physiques Groupe #1Groupe #1 Serveurs virtuels Groupe #1Groupe #1 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Application B Groupes #1&2Groupes #1&2 Groupes #1&2Groupes #1&2 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1Groupe #1 Serveurs virtuels Groupe #1Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupe #1 Groupe #1 Serveurs physiques Groupes #1&2Groupes #1&2 Groupes #1&2Groupes #1&2 Serveurs physiques Groupe #1Groupe #1 Serveurs physiques Groupe #1Groupe #1 Serveurs virtuels Groupe #1Groupe #1 Serveurs physiques Groupes #1&2Groupes #1&2 Groupes #1&2Groupes #1&2 Serveurs physiques Application A Application N Application D Application E Application N Application E Application D Application C Application B Application A Technology: effective delivery Integration
  • 17. Automate the complexity of deploying and managing applications in the cloud *Source: Gartner, p.6, Private Cloud Matures, Hybrid Cloud is Next, Gartner G00255302, Sept 6, 2013 Hybrid System & Software On-Premise Service on Off-Premise  Capture Application into a Pattern Create Pattern 1X Deploy Anywhere  Select an automated Hybrid Cloud Application Platform Hybrid Technology: Hybrid for better economics
  • 18. Optimize Drives Need InnovateDrives InvestmentPeople Cloud Enabled Cloud Native Accelerating you cloud adoption
  • 19. 18 Cloud lets you re-imagine the way people work Innovate at the speed the customer expects by tapping into cloud services. Deliver the easily consumable hybrid cloud environment. Create the next great killer app by rapidly assembling cloud services. People: New DNA of workforce
  • 20. People: Cloud adoption will affect the IT organization Deploy Business Workloads Middelware Infrastructure Silo organization Waterfall Individual costing Multi discipline teams Agile – Devops Utility model
  • 21. Applications Data Pattern Middleware OS Virtualization Servers Storage Networking DC Services Develop Adapt Patch Deploy Production Deploy None Production Manage Monitoring Source Control DEV DEV DEV / OPS OPS DEV DEV OPS DEV DEV DEV DEV /OPS OPS DEV DEV OPS DEV N/A DEV /OPS DEV /OPS OPS DEV OPS OPS N/A Engin. Engin. Engin. Engin. Engin. Engin. Platform (IBM) Engin. Engin. Engin. Engin. Engin. Engin. Engin. Platform (IBM) Engin. Platform (IBM) Engin. or Platform Engin. or Platform Engin. Engin. Engin. Platform (IBM) Engin. Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Platform (IBM) Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS Int. = IBM Ext. = OPS OPS OPS OPS OPS OPS OPS OPS OPS Runtime (Instance) Platform Services People: Engineering moving up value chain New Skills Area
  • 22. Pattern Engineering Catalog Manager TesterDEVProduction Operations Platform Infrastructure and Management Production Middleware Non Production Middleware Production Application Non Production Application Self Service Production cloud Non Production cloud Automation Pattern Creation Environment Platform AdminPaaS Support People: Roles and Responsibilities Deployment framework Deployment framework Monitoring framework
  • 23. 22 CIOs must become innovation leaders that create and manage a diversified IT portfolio People: Innovation Leader
  • 24. People: Cloud brings new expectations to the business Easy Seconds to Deploy Friction Free Time 2 Value Focus on Outcome Mobile Ready Platform Choice Useful APIs
  • 25. Optimize Drives Need InnovateDrives Investment Total Economical Value How will cloud adoption influence (IT) economics?
  • 26. Scope of the IT costs benefits improvements Operations & Maintenance Stack Provisioning Testing Application Design and Development Architecture Software license Hardware Facilities Total cost of a solution Scope of PaaS with patterns benefits 75 to 70% of the total solution cost. So to have real impact on the budget you have to reduce this with more than 50% which is very hard to achieve. Scope of IaaS benefits 25 to 20% of the total solution cost. So to have real impact on the budget you have to reduce this with more than 50% which is very hard to achieve.
  • 27. Golden Image vs. Pattern Results of NEW Approach Accelerated Application Deployment
  • 28. Accelerating time to value Without Cloud Platform Time With Cloud Platform (Patterns) Project office DEV Development TST ACC PRD Time Project office DEV Development TST ACC PRD Wait Time Wait Time Wait Time Wait Time Faster Business Value
  • 29. Total Economical Value Total Economical Value Total Cost of Ownership Total Cost of Acquisition Don’t forget this aspect!
  • 30. Optimize Drives Need InnovateDrives InvestmentFail Fast Succeed Big Cloud Adoption = Speed of (Business) Innovation
  • 31. A True Cloud Adoption Will HelpYou Become a Change Agent! People, Process & Technology
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