Best-practice-example of the Spreadshirt - based business model "HASENFARM" by NetzKombyse. Read the complete posting about the presentation: http://netzkombyse.de/2012/05/11/hasenfarm-spreadshirt-auf-der-next-berlin-2012/ Shop: www.hasenfarm.com

1. HASENFARM.com
®
www.
seriously, we do successful business with
Spreadshirt & Bunnies
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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2. SALES MULTIPLY LIKE RABBITS
April ´09
Dec ´09
June ´10
Dec ´10
March ´11
Dec ´11
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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3. HASENFARM.com Henning Groß @ NEXT Berlin 2012 3

4. WE USE: SPREADSHIRTS MARKETPLACE
HASENFARM
Henning Groß @ NEXT Berlin 2012
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.com

5. WE USE: SPREADSHIRTS STANDARD-SHOP
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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6. WE USE: SPREADSHIRTS DESIGNER-SHOP
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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7. WAYS OF PROMOTING OUR BUNNIES
• Facebook (facebook.com/HASENFARM)
• Cooperations with rabbit-related NGOs
• Public Relations
• Spreadshirt-provided Marketing-Tools (Newsletter, Discounts)
• Onsite-Contest & Give-Aways
but...
• no Google-Adwords (as of the keyword-competition to Spreadshirt)
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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8. MARKETING-ACHIEVEMENTS
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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9. WE ARE LIVING LEGENDS
Our best selling item is now an exhibit in the German Museum of Rabbits
in Eppelheim near Heidelberg
HASENFARM.com Henning Groß @ NEXT Berlin 2012 9

10. Thanks & see you soon on
hasenfarm.com
HASENFARM.com
Henning Groß @ NEXT Berlin 2012
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