Robin Mayhall, APR

Baton Rouge, Louisiana Area United States

Corporate Communications Senior Writer

Advertising / Marketing / PR

Write and edit a wide variety of communications materials for major health insurance company, including brochure and advertising copy, press releases and other media materials. Act as deputy spokesperson for the company, giving interviews to print, radio, TV and online media. Write speeches and presentations, including executive remarks, scripts for audio, video, and interactive productions, and more. Help plan special events, including online webinars. Responsible for planning and implementing public and community relations campaigns and communicating corporate messages to key stakeholders, including Blue Cross employees, customers, prospective customers, legislative and regulatory offi...