2. 2015 December
11 TOP PRODUCTS*:
•RICE (1KG)
•SPARKLING WATER (1L)
•FLOUR (1KG)
•MILK(1L)
•CORN FLOUR (1KG)
•MARGARINE(1KG)
•EGGS
•BONELESS CHICKEN BREAST (1KG)
•TELEMEA(1KG)
•SUNFLOWER OIL (1L)
•SUGAR (1KG)
(* KG/L- UNIT PRICE)
3. 2015 December
PRODUCTS PENNY XXLMD LIDL
SPARKLING WATER 0,97 0,81 *
FLOUR 1,35 1,35 1,59
SUGAR 2,79 2,79 *
SUNFLOWEROIL 3,95 3,95 *
RICE 5,8 5,8 *
CORN FLOUR 2,89 2,89 1,48
M ILK 2,29 2,29 2,15
M ARGARINE * * *
WRAPPED TELEM EA 13,47 13,47 13,72
BONELESSCHICKEN BREAST 11,59 11,59 *
EGGS 0,38 0,38 *
TOTAL 45,48 45,32 (-)
PRICE TABLE: (RON/Kg-L)
XXL MEGA DISCOUNT is the least expensive hard discounter in December, with a basket value of 45,32 RON.
None of the retailers promoted margarine this month.
If PENNY had promoted margarine, with the average minimum unit price from 2015 of 5,64 RON, the total basket value
would reach 51,12 RON.
If XXL MD had promoted margarine, with the average minimum unit price from 2015 of 4,81 RON, the total basket value
would reach 50,13 RON.
(-) Products not promoted at all in 2015 in national leaflets and therefore LIDL is not taken into account in the comparison
* products not promoted in December
4. 2015 December
SPARKLING WATER (1 L) AND FLOUR (1 KG)
LIDL did not
promote
SPARKLING
WATER in
December
2015
0.81 RON
1.35 RON1.35 RON
5. 2015 December
SUNFLOWER OIL (1 L) AND SUGAR (1 KG)
3.95 RON
LIDL did not
promote
SUNFLOWER
OIL in
December
2015
3.95 RON
LIDL did not
promote
SUGAR in
December
2015
2.79 RON 3.79 RON
6. 2015 December
CORN FLOUR (1KG) AND RICE (1KG)
5.8 RON
1.48 RON
5.8 RON
LIDL did not
promote
RICE in
December
2015
7. 2015 December
MILK (1 L) AND MARGARINE (1 KG)
2.19 RON
XXL MD did
not promote
MARGARINE
in December
2015
PENNY did
not promote
MARGARINE
in December
2015
LIDL did not
promote
MARGARINE
in December
2015
8. 2015 December
11.59 RON
BONELESS CHICKEN BREAST (1 KG) & TELEMEA (1 KG)
13.47 RON
LIDL did not
promote
BONELESS
CHICKEN
BREAST in
December
2015
13.47 RON
11.59 RON
9. 2015 December
EGGS (1 PIECE)
0.38 RON 0.38 RON LIDL did not
promote
EGGS in
December
2015
10. 2015 December
Thank you for your attention
Florentina Vasile
Leaflet Monitor Director Romania
florentina.vasile@hiper-com.com
+40 (0) 743 216 282
Teodora Nastac
Account Manager
Teodora.nastac@hiper-com.com
+40 (0) 741 098 023
I remain at your disposal for further information or a live demo
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