This deck explains how a merchant can allow his users to shop across his multiple web stores and checkout using a single shopping cart.

1. © Hitachi Solutions. 2015. All rights reserved.
Multi-Channel Browsing with
Hitachi Solutions Ecommerce

2. © Hitachi Solutions. 2015. All rights reserved.
Contents
1. Feature Overview
2. Enable multi-channel browsing
3. Configure multiple browsing parameters via the Manager Panel
4. Multi-channel shopping and checkout
2

3. © Hitachi Solutions. 2015. All rights reserved.
Feature overview
• Multiple stores, single login - Let your customers browse all your web stores using single login credentials.
Customers register on any web store and they will be automatically identified on the other web stores.
• Integrated Shopping Cart & Checkout - Enhance your shoppers’ customer experience by allowing them to
share a shopping cart across multiple web stores. Shoppers checkout from any of the web stores with items
from the multiple web stores they have browsed.
• Expand your brands’ reach - The convenience of navigating and shopping across multiple stores helps the
merchant reach out to a wider shopper demographic, consequently increasing sales and revenues.

4. © Hitachi Solutions. 2015. All rights reserved.
CSR can enable multi channel browsing via the Manager Panel at a channel level. Depending on the business need you can have as many web stores
as required enabled for multi channel browsing.
Enable multi-channel browsing

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The CSR can configure various parameters applicable to all web stores set up for multi-channel browsing. These parameters help determine how
discount coupons are applied on the web stores and if customers can login to the web store using their social media login credentials.
Configure multiple browsing parameters via the Manager Panel

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Reach out to a diverse demographic of shoppers
All web stores enabled for multi-channel browsing are displayed in the web store footer along with their respective logos at all times. This not only makes
navigating across stores easy, it also helps you brand your web stores and target a wide range of shoppers looking to shop for different types of products.

7. © Hitachi Solutions. 2015. All rights reserved.
When shopping through multiple web stores, shoppers add items to a single shopping cart that is shared across all the stores. They can then checkout
from any of the stores. This lets merchants provide the shoppers a customer friendly shopping experience by giving them single checkout and single
payment transaction facility.
Integrated shopping cart and checkout

8. © Hitachi Solutions. 2015. All rights reserved.
Thank You.