Contenu connexe Similaire à Bay Sensors presenting at The Hive by Greg Tanaka (20) Bay Sensors presenting at The Hive by Greg Tanaka1. Introduction
Founders
Investors
Advisors
Seth Berman
Richemont, Susa
Prof. Girod
Eng. Dean - Stanford
Eric Feng
Flipboard. Kleiner, Hulu
Jeff Hammerbacher
Cloudera. Accel, Facebook
Dr. Andreas Weigend
Social Data Lab @Stanford/Berkeley
Chief Scientist @Amazon
Prof. Kaufmann
Chair of Marketing @Boston University; Board
of Directors @Dunkin Donuts
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Greg Tanaka CEO & Product
• Founded imaging biz @Rambus; Sale/Mktg @Synopsys
• Planning and Transportation Commissioner @Palo Alto
• Caltech, UC Berkeley
Chengpeng Chen Engineering
• Co-founder @Averlogic (IPO)
• Imaging @Trident Microsystems
• National Taiwan University; MS CS @USC
Jim Brownell
VP/CIO @GAP, Restoration
Hardware, Williams-Sonoma, J Crew, Toys
R-Us, Harbor Freight
Prof. Serguei Netessine
Research Director of INSEAD-Wharton alliance
Professor of Global Technology and Innovation
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2. Sensor Advantages Disadvantages
Visual
• Location accuracy
• Very rich data
• Complete
• View can be blocked
• Difficult to process
• Recognition accuracy
WLAN
• Unique identifier
• Common
• Goes through walls
• Location accuracy
• Very limited sample
• Requires smartphone
Audio
• Rich data
• Easier to process vs.
Visual
• Place identification
• Limited range
• Noise impacts accuracy
Comprehensive Data Collection
Data/Analytics for Retail/CPG
Sensor Data
• Comprehensive
• Real-time
• Accurate
3rd Party Data
Integration
• Weather
• Events
• Point-of-Sales
• Etc.
Actionable Insights
• Location Potential
• Staffing Optimizations
• Shopper Yield
• Marketing Attribution
• Display Effectiveness
• Planogram (POG)
Compliance
3. We unify all departments across the company
Retail Sales Funnel
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Outside Counts
Dwell Rate
Instore Behavior
POS Integration
Shopper Counts
Department: Real Estate
Action: Site Selection, Remodel
Department: Visual Merchandiser, Marketing, Agency
Action: Window Resets, Branding, Advertising
Department: Store Operations, Marketing
Action: Improved Service and Customer Experience
Department: Store Operations, Merchandiser
Action: More Engaging Displays, POG Compliance
Department: IT, Finance
Action: Report and Budget
4. We are hiring
Software Engineers
Data Scientist / Python coders
Embedded Software Engineers
Infrastructure Engineers (cloud)
Test Engineers
Please email with resume : career@baysensors.com