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Why ads on The New York Times are a waste of money
1.
Why Ads on
Are a Waste of Money
2.
3.
Time to read the
news!
4.
5.
Hm, sounds interesting…
6.
7.
8.
Ummm, now what?
9.
2 SECONDS LATER…
10.
Alright, where was I...
11.
#1 LESSON
12.
13.
Ok, let’s try this
again.
14.
15.
Oh, that looks fun!
16.
17.
18.
Significantly less fun.
19.
2 SECONDS LATER…
20.
Ok, back to my
article…
21.
#2 LESSON
22.
23.
Clearly, I like to
read the news…
24.
25.
Sure, I’d like that.
26.
27.
28.
AHHH, my eyes hurt!
29.
2 SECONDS LATER…
30.
No more distractions!
31.
#3 LESSON
32.
33.
Stop Wasting Money on
34.
Create better calls-to-action & landing
pages.
35.
Your Calls-to-Action & Landing
Pages Should Be: 1 Clear 2 Aligned 3 Action-oriented
36.
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