Roger Lopez (@inemode), Head of Marketing and Digital at DoMyOwnPestControl.com, shared how DoMyOwnPestControl.com became the 36th fastest growing e-tailer in the nation.

1. Roger Lopez
Head of Marketing
#EcommSchool @Hypepotamus

2. -Founded 2004 in Norcross, GA
#EcommSchool @Hypepotamus

3. Awards
DoMyOwnPestControl.com Rated Among Top Online Companies for
Customer Service
BizRate awards DoMyOwnPestControl.com its Circle of Excellence
Platinum Award for steller customer service
Do My Own Pest Control makes the 2011 Inc. 500/5000 List of
Americas Fastest Growing Companies
Growth
• 496th this year overall in Internet Retailer Top
500,
• 21st among Hardware/Home Improvement
• 36th among the fastest growing e-tailers.
#EcommSchool @Hypepotamus

4. Goal
Internet Retailer top 300 in 18months
Challenges & Objectives
• Convert into Data Driven Org.
• Combine inbound and performance
into one cohesive unit
• B2C Marketing Automation
• Multi- Channel Attribution
• Offline strategies to online practice
• Replicate SEO success to other
verticals
#EcommSchool @Hypepotamus