11. Marketplace Change. E-commerce Landscape
Marketplace – a platform or a service that connects sellers and clients
Criteria:
• Goods that are placed on the platform
do not belong to it
• There is an ability to order these goods
or services directly from the platform
sellers $ users
12. Marketplace Change. E-commerce Landscape
Online classifieds – a type of a platform where a fee is paid by an
advertiser to display an ad or listing around a specific vertical such as
automotive, recruiting and real estate, regardless of the outcome of the
ad (i.e., the fee is paid even if there is no ‘sale’)
