Think is the flagship IBM conference that gathers thinkers like you to learn, innovate, and make the world of business work smarter. Hear from industry luminaries, connect directly with technical experts and IBM senior leaders. Hear first hand how clients are disrupting markets and reinventing business with AI and the Internet of Things. Every aspect of Think 2018 is built with you in mind—your interests, your goals, and your biggest business challenges. Focus on one world-changing topic at a time to learn, solve, and connect on what's most important to you and your business. Campus activities include sessions, networking events, expert talks, innovators, demonstrations, education, food and drinks, and more. Explore this Watson IoT journey map to chart your path at Think 2018. https://www.ibm.com/events/think/campus/business-ai/

1. IBM Watson IoT at THINK
Journey Map
March 19 – 22, 2018
Las Vegas, NV
#think2018
#WatsonIoT

2. Think
March 19 – 22, 2018
Las Vegas, NV
Think is a first-of-its-kind global IBM event
that will gather more than 25,000 of the
world’s most inspiring innovators, leaders,
and thinkers in one place, to ask…
Guido
Jouret
Chief Digital
Officer,
ABB
what makes
you think?
Education – Keynotes, Deep dive breakouts, Think
Academy hands-on labs and certifications
Ideas – The latest thinking on AI, cloud, IoT, data,
security, systems and more
Networking – Four campuses designed to facilitate
dialogue with experts, partners, industry leaders
Entertainment – Music, comedy, inspiration

3. Think 2018: Week at a Glance
8:30am – 5:00pm
• Think Academy
• Curriculum Sessions
• Labs and Certifications
• Community Networking
• Exec 1:1 Meetings
• InnerCircle
5:30 – 8:00pm
• Think Campus Grand Opening
• Campus Keynote sessions
5:30 – 8:00pm
Welcome Receptions in Campuses
8:30am – 5:00pm+
• Think Campus’s Open
• Campus theater sessions
11:30am
Keynote: IoT and AI: This Changes
Every-thing
1:30pm
Keynote: Reimagine Professions and
Industry in an Era of AI
10:30am – 5:00pm+
• Campus theater sessions
• Curriculum, Labs, Certifications
• Think Academy
• Community Networking
• Innovation Talks
• Exec 1:1 Meetings
• InnerCircle
8:30 – 10:00am
Chairman’s Address
MB Event Center
5:30 – 7:30pm
Campus Receptions, Sessions &
Networking
7:30 – 10:00pm
IBM Rocks: BNL at MB Beach
8:00am – 5:00pm+
• Think Campuses Open
• Keynotes
• Campus theater sessions
• Curriculum, Labs, Certifications
• Innovation Talks
• Think Academy
• Community Networking
• Exec 1:1
• InnerCircle
9:00am
PartnerWorld Keynote
MGM
8:30am – 2:00pm
• Think Campus’s Open
• Campus theater sessions
• Curriculum, Labs, Certifications
• Innovation Talks
• Think Academy
• Community Networking
• Exec 1:1
• InnerCircle
• PartnerWorld at MGM
7:00 – 10:00pm
IBM Rocks:
The Chainsmokers at MGM
Train at MB
Subject to change
33
Monday, March 19 Tuesday, March 20 Wednesday, March 21 Thursday, March 22

4. Contents
4
Event Intro 02
What makes you think? 02
Week at a Glance 03
Table of Contents
Industry and IBM Speakers 05
Watson IoT at Think
07
Watson IoT at Think Highlights
07
Watson IoT Keynote 08
Business and AI Campus 09
Business and AI Imperatives 10
How Watson IoT Fits In 11
Clients Telling their Stories 12
Business and AI Campus Theater Sessions 13
Business and AI Campus Layout 15
Activations and Demos 16
Curriculum Information 17
Asset Management 17
Facilities Management 19
IoT for Manufacturing 21
IoT Platform 22
Product Development 24
InnerCircle 26
Hands-on labs 28
Developer Experience: DevZone
30
Certifications
31
More Information 32
Entertainment 32
Connect with #WatsonIoT at #think2018 33

5. 5
Industry
Luminaries
Sal Khan
Founder & Chief
Executive Officer of
the Khan Academy
Jessica Pointing
Quantum Computing
Researcher at MIT
and Harvard,
Founder of Optimize
Guide
Lisa Ling
Executive
Producer & Host
of CNN's This is
Life with Lisa Ling
Dr. D. J. Patil
Former U.S. Chief
Data Scientist at
White House
Office of Science
and Technology
Policy
David Katz
Founder and
CEO of the
Plastic Bank
Bettina Warburg
Co-founder
of Animal Ventures
Dr. Mae Jemison
Astronaut, Engineer,
Physician, Lead 100
Year Starship,
Founder and
President, The
Jemison Group
Maya Leibman
Executive Vice
President and Chief
Information Officer,
American Airlines
Dr. Michio Kaku
Renowned
Physicist, Futurist,
Popularizer of
Science

6. IBM Experts
Ginni
Rometty
Chairman,
President,
and CEO
Kareem
Yusuf
GM of IBM
Watson IoT
Inhi Cho Suh
GM, IBM
Collaboration
Solutions &
Watson Work
Tom Rosamilia
Sr. VP, IBM
Systems
Dr. John E.
Kelly III
Sr. VP, Cognitive
Solutions and
IBM Research
Martin Jetter
Sr. VP,
IBM Global
Technology
Services
Mark Foster
Sr. VP, Global
Business
Services
David Kenny
Sr. VP, IBM
Watson and
Cloud Platform
Marc van
Zadelhoff
GM, IBM
Security
Bridget van
Kralingen
Sr. VP, IBM
Global Industry
Platforms
800+ Leaders, 400+ Developers,
200+ Distinguished Engineers
Arvind
Krishna
Sr. VP, Hybrid
Cloud, and
Director of
IBM Research
6

7. IoT & AI: This Changes
Every-thing Keynote
by Kareem Yusuf
Tue, March 20, 11:30am
Mandalay Bay Ballroom
Reimagine Professions
and Industry in an Era
of AI Keynote
by Bridget van Kralingen,
Mark Foster
Tue, March 20, 1:30pm
Mandalay Bay Ballroom
Watson
IoT at
Think
Business and
AI Campus
Intelligent Connected
Vehicle & AI-Powered
Manufacturing, Design
Thinking, Meet the
Experts, Demos…and
more
18+ Hands-on labs
Plus Watson IoT
certifications
7
90+ campus theater
sessions featuring real client
stories around business
reinvention
61+ Watson IoT breakouts
- client & tech sessions

8. Stephen L. Surhigh
Vice President and General
Manager, Automotive Cloud
Solutions, Harman
Guido Jouret
Chief Digital Officer,
ABB
8
Watson IoT Keynote
IoT and AI: This changes every-thing
Tuesday, March 20 11:30am
Mandalay Bay Ballroom
To capitalize on the digitization of the
physical world, businesses are using AI-
powered IoT solutions to better engineer
products, manage operations and
engage with people through connected
things. Join us to learn how leaders are
incorporating the Internet of Things into
their businesses to drive profitable
growth.
8
Kareem Yusuf
General Manager of
IBM Watson IoT

9. 9
Watson IoT will be in the Business and AI campus
Security
and
Resiliency
Business and AI Cloud and Data
Infrastructure
Four campuses at Think

10. Business and AI imperatives
Re-engineer workflows
Organizations are redesigning operational
processes to deliver information and
insights exactly where and when needed,
improve collaboration, eliminate
redundancy and automate routine tasks.
Re-engineering workflows using
technology such as AI, IoT and
Blockchain allows teams to focus on the
highest value business priorities—while
ensuring security, trust and transparency.
Modernize core
applications
Digital businesses must ensure their
applications support a customer focused,
insight driven, and agile approach. This
means being AI-ready and putting the
cloud to work. To get there, incumbent
companies must modernize their systems
to unlock critical data and connect
information sources inside and outside
the organization. This will enable
innovation and agility at scale.
Reinvent business
Reinvention starts with the company’s
core expertise, applies the latest digital
technology, and leverages data to its
fullest potential to capitalize on new
opportunities for monetization and
competitive advantage. Organizations
reimagine how they innovate to create
new products/services, craft customer and
employee experiences, enter markets and
build ecosystems.
To succeed in each functional endeavor, businesses must address three core imperatives
Innovation Operations Talent Customers Risk Applications

11. 11
How Watson IoT fits in
HOW DO I?
Create new
revenue
streams by
innovating
offerings
Innovation
Engineer
connected products
HOW DO I?
Remove cost,
preempt
disruption and
accelerate
speed to market
to increase ROI
Operation
s
Manage
operations
HOW DO I?
Enrich
interactions and
create customer
loyalty
Customers
Engage
with people in new ways

12. Campus Theater Sessions
Listen to 40+ clients telling their stories
12

13. 13
Business & AI Campus Theater Sessions
13
Register
1313
Date Time
Session
number
Title Speakers Location
March
19
6:00–
6:40pm
IMF-
8932
AI-Powered Buildings: Activating a New Level of
Productivity
Sandra Corkern, EY
Reeves Davis, JLL
Claire Penny, IBM
Small Theater C
March
20
10:30–
11:10am
AAA-
9116
Putting Smart to Work in Manufacturing Adrian Timbus, ABB
Doug Rauenzahn, Weatherford
Martina Koederitz, IBM
Small Theater B
10:30–
11:10am
IPD-8914 Connected Lives: Creating New Features and
Futures for Home and Work
Emanuele Mora, Whirlpool Corporation
Scott Burnett, IBM
Small Theater C
3:30–
4:10pm
IPD-8763 Speed Your Digital Reinvention with Experiential
Connections to Consumers
Debashis Bagchi, AirWire Technologies
Tom Buhl, Kaon Media
Martin Arend, BMW
Bret Greenstein, IBM
Large Theater A
March
21
9:30–
10:10am
IPD-9129 Connected Spaces and Workplaces: New Ways
to Make Businesses Safe and Secure
Maria Rios, Nation Waste
Jon Walheim, IBM
Small Theater C
11:30am–
12:10pm
AAA-
8770
Keeping Things Straight: How the IoT is
Transforming Operations
Patrick Murphy, Sandvik Mining and Rock Technology
Keith Hamer, Sodexo
Stephan Biller, IBM
Al Opher, IBM
Large Theater A
Subject to change. All sessions located at Mandalay Bay South, Level 1, Bayside C,
Business and AI Campus
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/

14. 14
Business & AI Campus Theater Sessions
14
Register
1414
Subject to change. All sessions located at Mandalay Bay South, Level 1, Bayside C,
Business and AI Campus
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Date Time
Session
number
Title Speakers Location
March
21
1:30–
2:10pm
IFM-
8933
Putting Insights in Motion with Enterprise Asset
Management
Sebastiaan de Sterke, Schiphol Group
Vincent Campfens, Port of Rotterdam
Stephan Biller, IBM
Small Theater B
2:30-
3:10pm
IWI-8762 Survive and Thrive Amid Digital Disruption with
New Product and Services Revenue
David Bernert, Boeing
Dominque Uzel, Groupama
Edward Calusinski, IBM
Large Theater A
4:30-5:10pm IPD-8767 Deploying Digital Products and Services in the
Age of AI
Parham Antonio Vasaiely, Jaguar Land Rover
Chris Finlay, Ratheon
Dibbe Edwards, IBM
Small Theater C
March
22
8:30–
9:10am
IPD-8764 Connected Vehicles: Spanning the Digital Divide
to Transform the Experience
Elle Shelley, Launch Forth
Sachin Lulla, IBM
Small Theater B
10:30–
11:10am
IAM-
8774
IoT and Blockchain: Enabling the New Global
Supply Chain
Mobeen Kahn, AT&T
Bjorn Kutz, IBM
Small Theater C
10:30–
11:10am
AAA-
8769
How McLane, CMHC and Kone Reinvented Their
Business Operations for Better ROI
Kevin Koch, McLane
Danilo Elez, Kone
Neil Levecque, Canada Mortgage & Housing Corporation (CMHC)
Jay Bellissimo, IBM
Large Theater A
11:30am–
12:10pm
IPD-9058 Checkpoints in the Digital Age: The Future of
Government for Travel Safety, Security and
Expediency
Eugene Grant, City of Seat Pleasant, MD
Don Fenhagen, IBM
Colleen Manaher, U.S. Customs and Border Protection
Small Theater B

15. 15
Business and AI campus layout
Designed to facilitate education, demos, networking, deep-dive discussions and refreshments all in one spot
4 Think tanks
Design Thinking, Meet the
Experts, Roundtable, Demos
Demo space
Large theater
~750 seats
Small
theater
~100 seats
Activation space

16. Digital Twin
• Daqri A/R helmet for
Maximo
• IBM Digital Twin
Foundation
• IoT Connection Services
Industry Solutions
• IoT for Insurance:
Connected Living and
Working
• Watson Assistant –
Hospitality
Transform Operations
with IoT
• IoT for Manufacturing:
Acoustic Insights
• IoT for Buildings:
Connected Floor and
Connected Store
Activations
Demos
AI-Powered Manufacturing
Robotics, combined with IBM Visual Insights will show you
how cognitive visual inspection can identify and manage
product defects. The results: reduced manufacturing labor
costs, and improved process throughput and product quality.
Intelligent Connected Vehicle
Today's cars are moving data centers and entertainment
systems. Learn how our vehicle-to-cloud solution is improving
the in-car experience through onboard sensors and
computers that capture real-time information about the
vehicle.

17. 17
Asset Management Sessions
17
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
1717
Date Time
Session
number
Title Speakers Location
March
19
11:30am–
12:10pm
7516 Extending Enterprise Asset Management with
Blockchain Business Networks
Russell Bee, Lead Product Architect, Watson IoT, IBM
Bjorn Kutz, Program Director, Watson IoT, Blockchain, IBM
Surf E
1:30–
2:10pm
8090 IoT Can Supercharge Your Enterprise Asset
Management System
Terrence O'Hanlon, CEO, Reliabilityweb.com
Stephan Biller, Vice President, Watson IoT, Offering Management, IBM
Surf F
2:30–
3:10pm
4562 The New Reality For Connected Workers:
Augmented Reality With Maximo For Field
Service Management
Paul Sells, Director, Technical Sales, DAQRI
Rahul Desai, Principal Offering Manager, Asset Management, Watson IoT,
IBM
Devang Parikh, Senior Software Architect, Watson IoT, IBM
Surf F
3:30–
4:10pm
2223 Watson Uses GIS and Weather Data to Inspect
Critical Infrastructure and Decide What to Do
Next
Julio Olimpio, Strategic Alliance Executive, Esri
Travis Siegfried, Program Manager, IBM Partnership Solutions, IBM
Joao Souto Maior, GIS Mapping Architect, IBM
Surf E
March
20
1:30–
2:10pm
5953 Driving Safety and Cost Efficiency in Mass
Transit with IoT
Remy Saintil, Director of Facilities Maintenance, Metropolitan Atlanta Rapid
Transit Authority (MARTA)
Roland Mosimann, President, AlignAlytics
Douglas Mueller, Program Director, Internet of Things, Industry Offerings, IBM
Surf F
3:30–
4:10pm
1666 The Next Frontier for Enterprise Asset
Management is Mobility
Kasey Clark, Solutions Architect, Westar Energy
James Pak, B2B Mobile Development, Samsung Mobile
Rahul Desai, Principal Offering Manager, IBM
Surf E
4:30–
5:10pm
3788 How the World's Largest Industrial Robot Maker
Manages a Cognitive Factory
Masahiro Ogawa, Corporate VP, GM Robotics, YASKAWA Electric
Corporation Yumie Kubota, Manager Robot Development Dept.Robotics Div.,
Yaskawa Electric
Surf E
4:30–
5:10pm
7849 Schiphol Airport's Enterprise IoT Journey to
Enhanced Asset Reliability
Sebastiaan de Sterke, Product Owner MAXIMO / EDMS /amPROVER,
Schiphol Group
Surf F

18. Asset Management Sessions
1818
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
21
8:30–
9:10am
3356 Kuwait Oil Company: Continuous Improvement in
Extending IBM Maximo for Marine Operations
Syed Asim Hussain, Senior Specialist IT, Kuwait Oil Company
Haya Al-Fulaij, Senior Systems Analyst, Kuwait Oil Company
Surf E
9:30-
10:10am
2431 Transforming Worker Safety with IoT and Edge
Computing at Cenovus Energy
Darcy Lalor, Distinguished Engineer, CTO, GBS, IBM
Nir Mashkif, Manager, Wearables & IoT Solutions, IBM Research
Surf F
10:30-
11:10am
8116 Using Enterprise Asset Management as a
Competitive Advantage in Pharmaceuticals
Pedro Mendez Torres, Maximo MEP and Asset Program Manager, AbbVie
Trey Brown, Director, Technical Support & Integration Services,
GenesisSolutions, An ABS Group Company
Surf E
12:30–
1:10pm
3386 Transforming Deepwater Oil Exploration with the
Connected Drilling Rig Using IBM Maximo and
IoT
Tim Osburn, CIO, Diamond Offshore
Michael Desabris, Associate Partner, Asset Management & Digital Operations,
Watson IoT, IBM
Surf E
2:30–
3:10pm
8161 The Largest Public Utility in Southeast Asia
Chooses Maximo Anywhere for Its Meter
Management System
Zahari Dollah, Chief Engineer, Tenaga Nasional Berhad (TNB) Surf E
3:30-4:10pm 9076 Joining Virtual and Physical Worlds for an
Optimized Production Phase
Alexander Hesseler, Principal Business Analyst, Capgemini
Murat Aksu, Executive Vice President, Cognitive IoT Lead, Capgemini
Surf A
March
22
8:30–
9:10am
8529 User Experience: Improving Development of
Maximo-Related Solutions for Business Partners
Theresa Ramsey, IBM Reef F
11:30 –
12:10am
8552 User Experience: Spend Less Time Managing
Your Asset Management Tools and Get More
Value from Them
Karen Gosciminski, IBM Reef D

19. 19
Facilities Management Sessions
19
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
19
9:30–
10:10am
8131 Smart Buildings 101: How to Use Your Buildings
Data to Unlock Value for Your Organization
Sandra Corkern, Associate Director, Ernst & Young
Paul Lacey, Offering Manager, IBM
Surf E
10:30–
11:10am
8132 Driving operational excellence through smarter
buildings
Patricia Congdon, Global Offering Manager, Watson IoT, IBM
Bruce Mace, Director of Facilities, UCSF Health
Rich Powers, Office of the President, Facilities Management, UCSF
Surf E
2:30–
3:10pm
8134 What CFOs and Financial Managers Don’t Know
about Their Property, Plants and Equipment
Kevin Wherry, VP, Corporate Accounting and Controls, iHeartMedia
Abby Levine, Project Principal, Deloitte
Surf C
March
20
10:30–
11:10am
8137 Building a Blueprint for Smart Buildings: How to
Plan and Prepare for the Future
Stephen Marguet, Executive Director, Real Property Division, Ministry of
Citizens' Services, Province of British Columbia
Mark Peterson, VP, Building and Asset Optimization, IBM
Surf E
12:30–
1:10pm
8138 Don’t Fear the Dark: Using Dark Data to Make
Enlightened Facilities Management Decisions
Matt Goulet, JLL
Patty Roper, Director of Applications & Compliance, University of
Massachusetts, Amherst
Paul Lacey, Offering Manager, Watson IoT, IBM
Surf E
1:30–
2:10pm
8133 The Future of Work and Its Impact on Workplace
Management
Jim Pickens, TD Trade
John Smart, Program Director, Watson IoT, Cognitive Retail & Workplace
Solutions, IBM
Surf E

20. 20
Facilities Management Sessions
20
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
21
1:30–
2:10pm
8136 Buildings 2050: The Cognitive Building and
Digital Twins
Claire Penny, Global Industry Leader, Cognitive IOT for Buildings, IBM
Traci Doane, Executive Vice President, JLL
Surf E
2:30–
3:10pm
8135 Competing in Retail with the Connected Store John Smart, Program Director, Watson IoT, Cognitive Retail & Workplace
Solutions, IBM
Cynthia Coulbourne, Global Retail Offering & Solutions Lead, Consumer
Industry IBM
Surf F

21. 21
IoT for Manufacturing Sessions
21
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers
Locati
on
March
19
9:30–
10:10am
8167 Industry 4.0 for Manufacturing: How Cognitive
Principles are Transforming Manufacturing
Greg Milwid, Senior Offering Manager, IOT Predictive Solutions, IBM
Binny Samuel, Senior Offering Manager, IBM
Jayashree Ravichandran, Senior Offering Manager, Visual & Acoustic Insights, IBM
Stephan Biller, Vice President, Watson IoT, Offering Management, IBM
Surf C
10:30–
11:10am
6711 How IBM and Nvidia Work Together to Help
Manufacturers “See” Defects Instantly
Jayashree Ravichandran, Senior Offering Manager, Visual & Acoustic Insights, IBM
John Chen, Nvidia
Surf F
12:30–
1:10pm
3534 KONE Keeps Its Elevators Up and Running
24/7 with Watson IoT Equipment Advisor
Samu Salmelin, Head of Services and Solutions R&D, KONE
Tom Woginrich, Associate Partner, IBM Global Services
Heena Purohit, Offering Manager, Watson IoT, IBM
Surf E
1:30–
2:10pm
5670 Automotive Body Shop Performance
Optimization: A General Motors Case Study
Binny Samuel, Senior Offering Manager, IBM Surf E
March
21
11:30am–
12:10pm
6182 Oncor’s Journey to an Advanced Distribution
Grid with IBM IoT for Energy and Utilities
Hagen Haentsch, Director, Distribution Operating Center West, Oncor Electric
Delivery, Oncor
Etienne Pelletier, Senior Offering Manager, Smarter Energy, IBM
Surf E

22. 22
Watson IoT Platform Sessions
22
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
19
8:30–
9:10am
4387 The SaaS Solution That Gets Your IoT Device
Data into the Cloud
Mark Swinson, Watson IoT Industry Solutions, IBM Surf F
12:30–
1:10pm
4356 Develop in the Cloud, Run at the Edge:
Distributed Computing with Watson IoT
Platform
Peter Niblett, Chief Architect, Watson IoT Platform, IBM
Bernard Kufluk, Internet of Things Connectivity Product Manager, IBM
Surf F
3:30–
4:10pm
7386 IoT Security: “The Good, the Bad and the
Ugly”
Timothy Hahn, Distinguished Engineer, Chief Architect, Internet of Things
Security, IBM
Naama Bak, NXP
Surf F
4:30–
5:10pm
1790 Building Digital Twins with Watson IoT Andrew Foster, Senior Offering Manager, IBM Watson IoT Platform, IBM
Martin Smithson, Watson IoT Architect, IBM
Surf E
4:30–
5:10pm
6190 Up in the Air: Using Drones and Visual
Recognition to Solve Real Business Problem
Travis Siegfried, Program Manager IoT Partnership Solution Innovations, IBM
Darko Dragicevic, Executive Vice President, Bragi
Carlos Moreno, VP Corporate Alliances & Partnerships, Wisekey
Surf F
March
20
11:30am–
12:10pm
4887 Launching the Business of IoT Shalini Kapoor, CTO, Watson IoT India, IBM
Juergen Hase, CEO, Reliance Unlimited
Surf F
1:30–
2:10pm
4417 Unleash the Edge Jeff Achtermann, STSM IoT Architecture, Watson Cloud & Platform, IBM
Bernard Kufluk, Internet of Things Connectivity Product Manager, IBM
Surf B
2:30-3:10pm 9179 AI-Enhanced Remote Monitoring: A Better Way
to Connect, Monitor and Manage your
Enterprise Assets
Travis Siegfried, Program Manager IoT Partnership Solution Innovations, IBM
Patrick Verdugo, Watson IoT Solutions Architect, Watson IoT Platform, IBM
Breakers
L
3:30–
4:10pm
5457 Utilizing a Cloud-Based IoT Platform and APIs
to Monetize Data at KONE
Visa Fristrom, Associate Partner, Industrial Sector, KONE Surf F

23. 23
Watson IoT Platform Sessions
23
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
21
8:30–
9:10am
8000 Finessing IoT at Bausch & Lomb: Devices, Data
Privacy and Industry Regulation
Ron Cummings-Kralik, Principal Network Engineer, Bausch+Lomb Surf F
11:30am–
12:10pm
2688 Delivering Product and Services Innovations with
IBM Watson and IBM Cloud at Panasonic
Oliver Akinrele, Deputy Director, Platform Solutions, Panasonic, Innovation
Center NA
Peter Xu, Global Solution Leader, Cognitive Product Development, IBM
Surf F
3:30–
4:10pm
3828 The Second Green Revolution: How Data, IoT,
AI and Blockchain Will Transform Farming
Jaspreet Bindra, Senior Vice President, Digital Transformation, Group
Strategy Office, Mahindra & Mahindra
Surf F
March
22
8:30–
9:10am
4380 IoT innovation driving a safer Warehouse Nir Mashkif, Manager, Wearables and IoT solutions, IBM
Brian Massey, Senior Offering Management, Watson IoT, IBM
Surf F
9:30–
10:10am
1794 Real-Time Monitoring of Agribusiness Silos to
Cut Costs and Reduce Accidents with Watson
IoT
Marcio Jasinski, Researcher, Senior Sistemas LTDA
Cristiano Franco, Researcher, Senior Sistemas LTDA
Surf E
9:30–
10:10am
7598 Connecting Legacy Industrial Devices to Watson
IoT
Benson Hougland, Vice President of Marketing & Product Strategy, Opto 22
Dave Locke, Manager, IoT Ecosystem and Partner program, IBM
Surf F
11:30am–
12:10pm
2949 Watson IoT Platform Analytics: Covering All Your
IoT Analytics Needs
Andrew Foster, Senior Offering Manager, Watson IoT Platform, IBM
Peter Niblett, Chief Architect, Watson IoT Platform, IBM
Surf E
12:30–
1:10pm
1255 Smarter Things Require Smarter Risk
Management
James Murphy, Offering Manager, Watson IoT Platform Risk Management &
Security, IBM
Andras Szakal, VP & CTO, Distinguished Engineer, IBM
Timothy Hahn, Distinguished Engineer, Internet of Things Security, IBM
Surf E

24. 24
Product Development Sessions
24
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
19
8:30–
9:10am
7072 Internet of Things Connected Products Solutions Eric Libow, CTO Connected Products, Watson IoT, IBM
Ishan Sehgal, Program Director, Watson IoT, IBM
Surf E
11:30am–
12:10pm
8157 Adopting IBM Solutions to Accelerate a
Transformation Journey at Ultra
Renato Antonio Domingues, Business Process Manager, GRUPO ULTRA
Luiz Souza, IT Specialist, GRUPO ULTRA
Surf F
12:30–
1:10pm
6917 Digital Twins in the Internet of Things: What,
Why and How?
Devang Parikh, Senior Software Architect, IBM
Schuyler Matthews, CTO, Internet of Things, IBM
Surf C
2:30–
3:10pm
1135 What is the Future for Connected Cars? Kalman Gyimesi, Automotive Marketing Leader, Watson IoT, IBM Surf E
March
20
10:30–
11:10am
5636 Drinking Our Own Champagne: How CLM/CE
Uses Its Own Tools to Host Its DevOps Pipeline
John Whitfield, Distinguished Engineer, Persistent Systems Surf F
11:30-
12:10PM
4362 Transforming Visteon with Continuous
Engineering
Mark Simpson, Senior Vice President Engineering, Persistent Systems
Kiran Kingle, Senior Manager, Visteon
Surf E
12:30–
1:10pm
6220 Volkswagen’s New Digital Products and Services
Empowered by IBM Cognitive Intelligence
Ulrich Schwenken, Director, Customer Platform, Volkswagen AG, Volkswagen
Stefan Schumacher, Director Automotive Industry Solutions, IBM
Surf F

25. 25
Product Development Sessions
25
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
21
9:30–
10:10am
8014 Early Insights on Connected Appliances from
Whirlpool
Emanuele Mora, Global Strategy Director, Whirlpool Corporation Surf E
10:30–
11:10am
7697 A Vision for Model Based Lifecycle System
Engineering
Leonard Wozniak, Global Technical Fellow, Systems Engineering
Methodology, General Motors
David Perkins, Engineering Specialist, System Design Tools & Process,
General Motors
Surf F
12:30–
1:10pm
8813 Teaching the Spotify Squad Model Culture - an
Experiment in Immersive Pairing
Jared Speno, Sr Consultant, IT Applications, Nationwide,
Richard Gebhardt, Chief Programmer, STSM, IBM Marketplace
Surf F
1:30–
2:10pm
8158 Improving Requirements Management with
Watson
Stella Liu, Offering Management, Watson IoT, IBM Surf F
3:30–
4:10pm
1994 Adopting Continuous Engineering to Enhance
Requirements Management at Raytheon
Alex Ivanov, System Engineering Integration & Test (SEIT) DOORS Lead,
Raytheon
Surf E
4:30-5:10pm 2073 Talking to Watson: Experiences with Watson
Assistant and the Synervoz Story
Jim Rand, CEO Synervoz
Scott Wallace, Solution Architect, Watson IoT, IBM
Andrew Barnes, Executive IT Architect, Watson IoT, IBM
Surf F
March
22
8:30–
9:10am
7210 Electra connects smart air conditioner with
Watson IoT Connection Service
Ishan Sehgal, Program Director, Watson IoT, IBM Surf E
10:30–
11:10am
4525 Automating Requirements Document Imports
into IBM Rational DOORS Next Generation at
Zions Bank
Robert Huet, Principal Solutions Architect, Sirius Computer Solutions Surf E
11:30am–
12:10pm
5744 Minimizing Insurance risk with IoT Panel
Discussion
Brian Massey, Senior Offering Management, Watson IoT, IBM Surf F

26. 26
InnerCircle Sessions
26
Subject to change. All sessions located at MGM Grand Conference Center, Level 1.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
19
8:00–
9:00am
IOT-6862 Got Complex, Real-Time IoT Applications?
Check Out RSARTE!
Mattias Mohlin, HCL
Kimi Cousins, HCL
Room 103
8:00–
11:00am
IOT-2605 Embracing SAFe for Lean Enterprise
Transformations
Amy Silberbauer, IBM Room 113
8:00am–
3:30pm
IOT-2604 Augmenting Continuous Engineering
Products with Artificial Intelligence
Capabilities, Requirements Management
Daniel Moul, IBM
Stella Liu, IBM
Room 301
8:00am–
3:30pm
IOT-2611 Tracking, Planning, and Software
Configuration Management, Digital Twin
Rolf Nelson, IBM
Keeranoor Kumar, IBM
Room 302
8:00am–
3:30pm
IOT-2617 Model Based Engineering Graham Bleakley, IBM Room 303
1:00–
2:00pm
IOT-1829 IoT Security: How to Navigate the Operational
Minefield
James Murphy, IBM
Timothy J. Hahn, IBM
Jeff Achtermann, STSM IoT
Architecture, Watson Cloud &
Platform, IBM
Room 101

27. 27
InnerCircle Sessions
27
Subject to change. All sessions located at Mandalay Bay South, Level 3, South Seas F – InnerCircle.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Speakers Location
March
20
1:30–
2:10pm
IOT-2503 Future Interaction Models with a Watson
Assistant
Gabi Zodik, IBM
Asaf Adi, IBM
Lounge
Theater 1
2:30–
3:10pm
IOT-2923 What's New and Next for the Watson IoT
Platform
Bernard Kufluk, IBM Lounge
Theater 2
3:30–
4:10pm
IOT-4831 Creating a Safer Workplace: Roadmap and
Technical Overview
Asaf Adi, IBM
Brian Massey, IBM
Lounge
Theater 2
March
21
9:30–
10:10am
IOT-6037 Watson IoT for Automotive Deep Dive and
Roadmap for Connected Vehicles
Stephen Perun, IBM Lounge
Theater 6
1:30–
2:10pm
IOT-7574 Utilizing IBM Watson IoT Capabilities to
Create an Intelligent Workplace with Ricoh
Brian L. Dalgetty, IBM Lounge
Theater 4
3:30–
4:10pm
IOT-5743 IoT and Cognitive Computing at the Edge:
What's Next?
Peter Niblett, IBM Lounge
Theater 1
March
22
8:30–
9:10am
IOT-7565 Zifo - The Intelligent Personal Assistant
Powered by IBM Watson
Sivanandham Perumalsamy,
Sirius
Lounge
Theater 4
9:30–
10:10am
IOT-4804 IoT for the Insurance Industry: A Business
and Technical Deep Dive
Philip L. Schwartz, IBM
Brian Massey, IBM
Lounge
Theater 3

28. 2828
Hands-on Labs
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Bootcamps and Open Labs are located in the Think Academy ibm.com/events/think/academy/
Register
Date Time
Session
number
Title Lab owner(s) Location
March
19
8:30–
10:10am
IOT-2296 Build with Watson: Construct Watson Internet of
Things Applications Using Node-RED
John Walicki, IBM Oceanside, Think Academy Lab 7
10:30am–
12:10pm
IOT-4104 Beam Me Up, Watson! Dave Locke, IBM
John Walicki, IBM
Ernesto Cantone, STMicroelectronics
Oceanside, Think Academy Lab 7
12:30–
2:10pm
IOT-2088 Build a Smart Home/Facility by Efficiently Managing
Devices Using Social Collaboration and IoT
Jeffrey I. Dare, IBM
Priyanka Sharma, IBM
Oceanside, Think Academy Lab 7
12:30–
2:10pm
IOT-8100 Dynamic Programming with Maximo: Maximo
Scripting and Maximo Formulas
Anamitra Bhattacharyya, IBM Shoreline, Think Academy Lab 20
2:30–
4:10pm
IOT-2296 Build with Watson: Construct Watson Internet of
Things Applications Using Node-RED
Paul Ellis, IBM Oceanside, Think Academy Lab 7
2:30–
4:10pm
IOT-3950 How Migration Manager Can Speed Up Your Maximo
Go-Live
Leandro De Oliveira Garcia, IBM
Alexandra Maria Dumitrascu, IBM
Shoreline, Think Academy Lab 20
March
20
10:30am–
12:10pm
IOT-2296 Build with Watson: Construct Watson Internet of
Things Applications Using Node-RED
Paul Ellis, IBM Oceanside, Think Academy Lab 7
12:30–
2:10pm
IOT-4966 Getting Started with Watson IoT Edge Gateways Mats Gothe, IBM Oceanside, Think Academy Lab 7

29. 2929
Hands-on Labs
Subject to change. All sessions located at Mandalay Bay South, Level 2.
Explore the Watson Session Expert Tool myibm.ibm.com/events/think/watson/
Register
Date Time
Session
number
Title Lab owner(s) Location
March
20
(cont.)
12:30–
2:10pm
IOT-8099 Using Secure REST APIs for IBM Maximo Anamitra Bhattacharyya, IBM Shoreline, Think Academy Lab 20
2:30–
4:10pm
IOT-4104 Beam Me Up, Watson! Dave Locke, IBM
John Walicki, IBM
Ernesto Cantone, STMicroelectronics
Shoreline, Think Academy Lab 20
2:30–
4:10pm
IOT-1264 Explore Hands-On the Flexibility and Power of the
Maximo Anywhere Framework
Mitesh Mistry, IBM
Marcelo Esperandio, IBM
Oceanside, Think Academy Lab 7
March
21
10:30am–
12:10pm
IOT-8101 Improving Serviceability with the Maximo Dashboard Anamitra Bhattacharyya, IBM Shoreline, Think Academy Lab 20
12:30–
2:10pm
IOT-4104 Beam Me Up, Watson! Dave Locke, IBM
John Walicki, IBM
Ernesto Cantone, STMicroelectronics
Shoreline, Think Academy Lab 20
2:30–
4:10pm
IOT-1433 Integrate Rational Team Concert with Corporate Data Kirk Woods, IBM
M. Kevin McHugh, IBM
Shoreline, Think Academy Lab 20
March
22
8:30–
10:10am
IOT-5009 Watson IoT Platform Risk and Security Management Mats Gothe, IBM Shoreline, Think Academy Lab 20
10:30am–
12:10pm
IOT-3347 Refactoring Projects into Components with IBM
Collaborative Lifecycle Management
Paul Ellis, IBM Shoreline, Think Academy Lab 20

30. Ask Me Anything Expert (AMA) Stations and Hello World Labs. DevZone is located in Think Academy.
3030
Developer Experience: DevZone
Subject to change.
All sessions located at
Mandalay Bay, Level 3.
Explore the Watson
Session Expert Tool
myibm.ibm.com/events/think/
watson/
Explore the Think Academy
ibm.com/events/think/academy/
Register
Session
Area
Session
number
Title Expert(s)
AMA
(repeats)
5461 New Developer Tooling for Watson IoT Platform Helen Chou, Arnaud Mathieu
AMA 6219 Data Analytics and Machine Learning with WIOTP Peter Niblett
AMA 8641 Visual and Acoustic Insights Paul Brown
AMA
(repeats)
2929 Ask me anything about Watson IoT Platform Bernard Kufluk, Bryan Boyd
Hello World
Lab
4990 Getting Started with WIoTP Information
Management
Mats Goethe
Hello World
Lab
4603 Simulating Devices with the Watson IOT Platform Mats Goethe
Hello World
Lab
6050 Connect your First Device Helen Chou (team)
Hello World
Lab
6117 Visual Recognition with Serverless Computing and
WIoTP
Helen Chou (team)

31. Certifications
31
At Think, we will offer all exams that are
published/available at the time of the
conference. The first exam for any
attendee will be free. Subsequent exams
will be $50 each. Attendees are
encouraged to pre-register for the event
and reserve a time slot before the event
begins.
Pre-registration:
www.pearsonvue.com/ibm/think
Explore exams before you take them:
ibm.com/certify/exams.html
Certifications are in the Think Academy
ibm.com/events/think/academy/
Title Number
Rational DOORS Next Generation C2010-059
Rapsody for Systems V8 C2010-068
IBM Maximo Asset Management V7.5 Infrastructure Implementation C2010-501
IBM TRIRIGA Real Estate Manager V10.3 Application Consultant C2010-506
IBM Maximo Asset Management V7.6 Infrastructure and Implementation C2010-530
IBM Maximo Asset Management v7.6 Functional Analyst C2010-555
IBM Maximo Asset Management V7.5 Implementation C2010-570
IBM Tivoli Process Automation Engine V7.5 Implementation C2010-571
IBM Maximo Asset Management V7.5 Fundamentals C2010-595
IBM TRIRIGA Application Platform V3.2.1 Application Development C2010-597
Fundamentals of IBM TRIRIGA Application Platform V3.2.1 Application
Development
C2010-653
Rational Team Concert V6 C2010-825
IBM Predictive Maintenance and Quality Essentials C2020-900
Collaborative Lifecycle Management V4 C9510-052
Rational Quality Manager V4 C9510-060
Technical Sales Mastery Exams
IBM MessageSight Technical Mastery Test v1 P2020-785
IBM Rational Collaborative Lifecycle Management for IT Technical Sales
Mastery Test v1
P9510-021

32. 32
Multi-GRAMMY and Billboard award-
winning band TRAIN
World renowned rockers BNL
It’s just the beginning…..
Unexpected entertainment
throughout the event
The Chainsmokers

33. 33
Learn more or register today at:
ibm.com/think2018
Follow us on Twitter: @IBMIoT
Facebook: @IBMIoT
LinkedIn: ibm.co/iotli
Blog: ibm.com/blogs/internet-of-things
YouTube: ibm.co/iot-youtube
Slideshare: slideshare.net/ibmiot
Share this journey map! ibm.co/iothink
#think2018
#WatsonIoT

34. 34