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PUBLISHED IN OCTOBER 15, , 2014 
IBNARESEARCH 
INDIAN BISCUITS MARKET 
INDIAN BUSINESS NEWS AGENCY 
730 SARVAHI APARTMENTS 
SECTOR 17 A, DWARKA 
NEW DELHI 110078 
INDIA 
IBNA 
A DIVISION OF INDIAN BUSINESS NEWS AGENCY 
FORECAST TO 2019
INDIAN BISCUITS MARKET FORECAST TO 2019 2 
INDIAN BISCUITS MARKET FORECAST TO 2019 
Pages: 130 
Format: PDF 
Publication Date: October 15, 2014 
Price: 
Single User Licence – US$ 500 
Corporate User Licence – US$ 900 
Indian Biscuits industry consists of two large scale manufacturers, around 50 medium scale brands and 
small scale units ranging up to 2500 units. Also, the unorganized sector is estimated to have 
approximately 30,000 small & tiny bakeries across the country. Over the past five years (2009-10 to 
2013-14), the Indian Biscuits Market has been growing at a rapid pace and is expected to sustain its 
growth in the coming years. 
In order to help manufacturers, importers and exporters to better understand the biscuits market in India, 
IBNA Research, a division of Indian Business News Agency (IBNA), has launched a new market research 
report titled “Indian Biscuits Market Forecast to 2019”. 
The strong economic growth of the last few years and increasing brand consciousness among the new 
wealthy Indian middle class combined with a greater exposure to western lifestyle has created hunger for 
branded biscuits in the country. 
“Indian Biscuits Market Forecast to 2019” is a comprehensive market research report that contains detail 
statistics, in-depth analysis, and quality research on Indian biscuits market. This market research report is 
unique in its collection of highly relevant data, from legislation and imports to pricing levels, analyses of 
market share, market growth and more. 
The report categorizes Indian biscuits market into six segments such as Glucose Biscuits, Marie Biscuits, 
Cream Biscuits, Crackers Biscuits, Milk Biscuits and Other Biscuits to provide a detailed overview of past 
and present performance of each segment. 
The report starts with an introduction of India's demographic and macroeconomic indicators, including 
focus on Indian Cities for Growth. 
Chapter Two of the report explains government regulations, policy and on food products, especially on 
biscuits. The chapter brings the rules and regulations of imported foods and their impact on the food 
industry in India. It also provides market entry strategy, explains entrance routes and analyses the most 
relevant options for the foreign biscuits companies to enter in the market. 
Chapter Three covers duties and taxes on biscuits, including detail discussion on tax rates imposed by 
the central government as well as the state governments. 
Chapter Four discusses the production of biscuits in the country including data on production. The 
chapter provides the information and statistics needed to understand the dynamics of biscuits industry in 
the country. 
Chapter Five compiles details import and export statistics on biscuits from 2009-10 to 2013-14. The 
chapter provides contact information of major importers and exporters of biscuits in India. 
Chapter Six highlights the Indian consumer income grouping, consumer classes, their characteristics, 
behavior and preferences. The chapter will help the biscuits companies to understand the mental makeup 
of the Indian consumers. 
www.ibnaresearch.in
INDIAN BISCUITS MARKET FORECAST TO 2019 3 
Chapter Seven provides lists of retail prices of different categories of biscuits in the Indian market as well 
as it provides retail prices of biscuits from different brands. The chapter discusses the mechanism of 
formation of retail prices of biscuits in the country. 
Chapter Eight provides elaborate coverage of Indian biscuits market. Providing detail statistics, the 
chapter analyses the market size, market growth and market share. The chapter categorizes Indian 
biscuits market into six segments in order to provide a detailed overview of past and present 
performance, both in value and volume terms, of each segment. The segment-wise future outlook has 
been given in the report which will help readers to identify the future growth spots and the market 
target. The chapter also provides profiles of major biscuits companies in the country. 
Chapter Nine highlights various distribution networks existing in the Indian market and the market trends, 
food supply chains, potential future growth areas, and challenges for the sector. 
If you are in the biscuits industry take a look on the Table of Content and the Figures and Tables that are 
provided with this description and we are sure that you will benefit greatly from the information compiled 
in “Indian Biscuits Market Forecast to 2019”. 
www.ibnaresearch.in
INDIAN BISCUITS MARKET FORECAST TO 2019 4 
TABLE OF CONTENT 
www.ibnaresearch.in 
CHAPTER ONE: INTRODUCTION 
1. 
1.1 
1.2 
1.3 
1.4 
1.5 
1.6 
1.7 
1.7.1 
1.7.2 
1.7.3 
1.7.4 
Introduction 
Demographic Distribution of Population 
Demographic Distribution of Population on the basis of Age 
Population in the Major Cities 
Projected Population 2013-2026 
Annual GDP growth 
India’s Real GDP Growth 
Focused Cities for Growth 
Maturing Cities 
High Growth Cities 
Emerging Cities 
Potential Cities 
CHAPTER TWO: POLICY & REGULATIONS 
2. 
2.1 
2.2 
2.3 
2.4 
2.5 
2.6 
2.7 
2.8 
2.9 
2.10 
2.11 
2.12 
2.13 
Overview 
Regulatory Framework and Legislations 
Sector specific Regulations 
Foreign Direct Investment (FDI) Policy 
Business Structure Options 
Wholly Owned Subsidiary 
Strategic License Agreement 
Franchising 
Distribution 
Manufacturing 
Joint Ventures 
Cash and Carry Wholesale Trading 
Labour Laws 
Indian System of Counting Money 
CHAPTER THREE: DUTIES & TAXES 
3. 
3.1 
3.2 
3.3 
3.4 
Overview 
Value Added Tax (VAT) 
Customs duties 
Excise Duties 
Tax Reforms 
CHAPTER FOUR: BISCUIT INDUSTRY & PRODUCTION 
4. 
4.1 
4.1.1 
4.2 
4.3 
4.4 
4.5 
Production: Overview 
Essential Raw Materials 
Availability of Raw Materials 
Technology Used by the Industry 
Labour & Wages 
Government’s Support 
Industry Associations
INDIAN BISCUITS MARKET FORECAST TO 2019 5 
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CHAPTER FIVE: IMPORT & EXPORT 
5. 
5.1 
5.1.1 
5.1.2 
5.2 
5.2.1 
5.2.2 
Import & Export of Biscuits: An Overview 
Category-wise Imports of Biscuits 2009-10 to 2013-14 
Country-wise Imports of Biscuits 2009-10 to 2013-14 
Contact Addresses of Major Importers of Biscuits 
Category-wise Exports of Biscuits 2009-10 to 2013-14 
Country-wise Exports of Biscuits 2009-10 to 2013-14 
Contact Addresses of Major Exporters of Biscuits 
CHAPTER SIX: CONSUMERS 
6. 
6.1 
6.2 
6.3 
6.4 
6.5 
Characteristics of Indian Consumer 
Income Grouping 
Indian Consumer Classes 
Consumer Expenditures 
Indian Consumer’s Perception about Foreign Products 
Factors that Influence the Choices of Consumers 
CHAPTER SEVEN: PRICE 
7. 
7.1 
7.2 
7.3 
Price: Overview 
Retail Price of Biscuits in Indian Market 
Formation of Retail Prices of Biscuits 
Price Factor 
CHAPTER EIGHT: MARKET 
8. 
8.1 
8.1.1 
8.1.2 
8.2 
8.3 
8.4 
8.5 
8.6 
8.7 
8.7.1 
8.7.2 
8.7.3 
8.7.4 
8.7.5 
8.7.6 
8.7.7 
8.7.8 
8.7.9 
8.7.10 
8.7.11 
8.7.12 
8.7.13 
8.7.14 
8.7.15 
8.7.16 
Current Trends in Indian Biscuits Market 
Market Structure 
Biscuits Market – Organized Vs Unorganized 
Biscuits Market – Urban Vs Rural 
Market Size of Biscuits 2009-10 to 2013-14 
Market Growth of Biscuits 2008-09>2009-10 to 2012-13> 2013-14 
Market Share of Biscuits 2009-10 to 2013-14 
Market Forecast of Biscuits 2014-15 to 2018-19 
List of Biscuits Brands Available in Indian Market 
Profiles of Selected Biscuits Companies 
Anmol Biscuits Limited 
Biking Food Products Private Limited 
Britannia Industries Limited 
Cremica Food Industries Limited 
GlaxoSmithKline Consumer Healthcare Limited 
ITC Limited 
Mukund Foods Limited 
Parle Products Private Limited 
Priya Food Products Limited 
Unibic Foods India Private Limited 
United Biscuits Private Limited 
Raja Biscuit Industries Private Limited 
Ravi Foods Private Limited 
RCL Foods Limited 
SAJ Food Products Private Limited 
Sona Biscuits Limited
INDIAN BISCUITS MARKET FORECAST TO 2019 6 
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8.7.17 
8.7.18 
Surya Food & Agro Limited 
Veeramani Biscuit Industries Limited 
CHAPTER NINE: DISTRIBUTION 
9. 
9.1 
9.2 
9.3 
9.4 
9.5 
Overview 
Distribution Structure 
The Food Supply Chain 
Trade Margins 
Terms of Credit 
Logistics 
CHAPTER TEN: MARKETING 
10. 
10.1 
10.2 
10.3 
10.4 
Introduction 
Exhibitions & Trade Shows 
Advertisements and Media 
Other Forms of Marketing and Communications 
Online Sales
INDIAN BISCUITS MARKET FORECAST TO 2019 7 
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Tables: 
Table 1: Cities having population 1 million and above 
Table 2: Projected Total Population by Sex 2013-2026 
Table 3: GDP Growth in India 2009-2013 
Table 4: Real GDP Growth in India 2009-2013 
Table 5: Value Added Tax (VAT) Rates on Biscuits 
Table 6: Volume Percentage of Annual Production by Organized & Unorganized Biscuit Industry 2009-10 
to 2013-14 
Table 7: Quantity of Annual Production of Biscuits by Organized Sector 2009-10 to 2013-14 
Table 8: Quantity of Annual Production of Biscuits by Unorganized Sector 2009-10 to 2013-14 
Table 9: Quantity of Annual Production of Biscuits by Both Organized & Unorganized Sectors 2009-10 to 
2013-14 
Table 10: Biscuit Production — Percentage of Volume Share of Different Product Segments 2009-10 to 
2013-14 
Table 11: Annual Biscuit Production of Different Product Segments 2009-10 to 2013-14 
Table 12: ITC HS Code for Different Categories of Biscuits 
Table 13: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Volume 2009-10 to 
2013-14 
Table 14: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Value (INR) 2009-10 
to 2013-14 
Table 15: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Value (US$) 2009-10 
to 2013-14 
Table 16: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2009-10 
Table 17: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2010-11 
Table 18: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2011-12 
Table 19: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2012-13 
Table 20: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2013-14 
Table 21: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2009-10 
Table 22: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2010-11 
Table 23: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2011-12 
Table 24: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2012-13 
Table 25: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2013-14 
Table 26: Contact Addresses of Major Importers of Biscuits in India 
Table 27: Exports of Different Categories of Biscuits in terms of Volume 2009-10 to 2013-14 
Table 28: Exports of Different Categories of Biscuits in terms of Value (INR) 2009-10 to 2013-14 
Table 29: Exports of Different Categories of Biscuits in terms of Value (US$) 2009-10 to 2013-14 
Table 30: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2009-10 
Table 31: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2010-11 
Table 32: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2011-12 
Table 33: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2012-13 
Table 34: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2013-14 
Table 35: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2009-10 
Table 36: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2010-11 
Table 37: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2011-12 
Table 38: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2012-13 
Table 39: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2013-14 
Table 40: Contact Addresses of Major Exporters of Biscuits in India 
Table 41: Indian Consumers – Income Groups 
Table 42: Indian Consumer Classes 
Table 43: National Sample Survey (NSS) – Monthly Household Expenditure in India, 2007-08 
Table 44: Price Segmentation of Biscuits Market 
Table 45: Market Size of Biscuits in Terms of Volume 2009-10 to 2013-14 
Table 46: Market Size of Biscuits in terms of Value (INR) 2009-10 to 2013-14
INDIAN BISCUITS MARKET FORECAST TO 2019 8 
Table 47: Market Size of Biscuits in terms of Value (US$) 2009-10 to 2013-14 
Table 48: Market Size of Different Product Segments of Biscuits in Terms of Volume 2009-2013 
Table 49: Market Size of Different Product Segments of Biscuits in Terms of Value (INR) 2009-2013 
Table 50: Market Size of Different Product Segments of Biscuits in Terms of Value (US$) 2009-2013 
Table 51: Biscuits Market – Percentage of Volume Share of Different Product Segments 2009-10 to 2013- 
14 
Table 52: Biscuits Market – Percentage of Value Share of Different Product Segments 2009-10 to 2013- 
14 
Table 53: Biscuits Market – Percentage of Volume Growth 2008-09>2009-10 to 2012-13>2013-14 
Table 54: Biscuits Market – Percentage of Volume Growth of Different Product Segments 2008-09>2009- 
10 to 2012-13>2013-14 
Table 55: Biscuits Market – Percentage of Value Growth of Different Product Segments 2008-09>2009-10 
to 2012-13>2013-14 
Table 56: Forecast— Market Size of Biscuits in Terms of Volume 2014-15 to 2018-19 
Table 57: Forecast— Market Size of Biscuits in Terms of Value (INR) 2014-15 to 2018-19 
Table 58: Forecast— Market Size of Biscuits in Terms of Value (US$) 2014-15 to 2018-19 
Table 59: Forecast— Volume CAGR of Different Product Segments of Biscuits 2014-15 to 2018-19 
Table 60: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2014-15 
to 2018-19 
Table 61: Forecast— Value CAGR of Different Product Segments of Biscuits Market 2014-15 to 2018-19 
Table 62: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value (INR) 
2014-15 to 2018-19 
Table 63: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value (US$) 
2014-15 to 2018-19 
Table 64: List of Indian Biscuit Companies & Their Product Brands 
Table 65: Percentage of Trade Margins in Different Stages of Distribution Network 
Table 66: Period of Credit 
Table 67: List of Food Exhibitions in India 
Table 68: List & Description of English Daily News Papers & their Circulations 
Table 69: List & Description of Hindi Daily News Papers & their Circulations 
Table 70: List & Description of English Magazines 
Table 71: List & Description of Hindi Magazines 
Table 72: List & Description of Trade Newspapers & Magazines 
Table 73: List & Description of English TV Channels 
Table 74: List & Description of Hindi TV Channels 
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INDIAN BISCUITS MARKET FORECAST TO 2019 9 
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Figures: 
Figure 1: Percentage Share of Organized Vs. Unorganized Biscuit Market 2009-10 
Figure 2: Percentage Share of Organized Vs. Unorganized Biscuit Market 2013-14 
Figure 3: Percentage Share of Organized Vs. Unorganized Biscuit Market 2018-19 
Figure 4: Percentage of Rural-Urban penetration of Biscuit 
Figure 5: Biscuit Market— Percentage of Consumption Share of Different Regions in India 
Figure 6: Market Size of Biscuits in Terms of Volume 2009-10 to 2013-14 
Figure 7: Market Size of Biscuits in terms of Value 2009-2013 
Figure 8: Market Size of Different Product Segments of Biscuits in Terms of Volume 2009-10 
Figure 9: Market Size of Different Product Segments of Biscuits in Terms of Volume 2010-11 
Figure 10: Market Size of Different Product Segments of Biscuits in Terms of Volume 2011-12 
Figure 11: Market Size of Different Product Segments of Biscuits in Terms of Volume 2012-13 
Figure 12: Market Size of Different Product Segments of Biscuits in Terms of Volume 2013-14 
Figure 13: Market Size of Different Product Segments of Biscuits in Terms of Value 2009-10 
Figure 14: Market Size of Different Product Segments of Biscuits in terms of Value 2010-11 
Figure 15: Market Size of Different Product Segments of Biscuits in terms of Value 2011-12 
Figure 16: Market Size of Different Product Segments of Biscuits in terms of Value 2012-13 
Figure 17: Market Size of Different Product Segments of Biscuits in terms of Value 2013-14 
Figure 18: Biscuits Market – Percentage of Volume Share of Different Product Segments 2009-10 
Figure 19: Biscuits Market – Percentage of Volume Share of Different Product Segments 2010-11 
Figure 20: Biscuits Market – Percentage of Volume Share of Different Product Segments 2011-12 
Figure 21: Biscuits Market – Percentage of Volume Share of Different Product Segments 2012-13 
Figure 22: Biscuits Market – Percentage of Volume Share of Different Product Segments 2013-14 
Figure 23: Biscuits Market – Percentage of Value Share of Different Product Segments 2009-10 
Figure 24: Biscuits Market – Percentage of Value Share of Different Product Segments 2010-11 
Figure 25: Biscuits Market – Percentage of Value Share of Different Product Segments 2011-12 
Figure 26: Biscuits Market – Percentage of Value Share of Different Product Segments 2012-13 
Figure 27: Biscuits Market – Percentage of Value Share of Different Product Segments 2013-14 
Figure 28: Biscuits Market – Percentage of Volume Growth of Glucose Biscuit Segment 2008-09>2009- 
10 to 2012-13>2013-14 
Figure 29: Biscuits Market – Percentage of Volume Growth of Marie Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 30: Biscuits Market – Percentage of Volume Growth of Cream Biscuit Segment 2008-09>2009-10 
to 2012-13>2013-14 
Figure 31: Biscuits Market – Percentage of Volume Growth of Crackers Biscuit Segment 2008-09>2009- 
10 to 2012-13>2013-14 
Figure 32: Biscuits Market – Percentage of Volume Growth of Milk Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 33: Biscuits Market – Percentage of Volume Growth of Other Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 34: Biscuit Market – Percentage of Value Growth of Glucose Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 35: Biscuits Market – Percentage of Value Growth of Marie Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 36: Biscuits Market – Percentage of Value Growth of Cream Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 37: Biscuits Market – Percentage of Value Growth of Crackers Biscuit Segment 2008-09>2009-10 
to 2012-13>2013-14 
Figure 38: Biscuits Market – Percentage of Value Growth of Milk Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 39: Biscuits Market – Percentage of Value Growth of Others Biscuit Segment 2008-09>2009-10 to 
2012-13>2013-14 
Figure 40: Forecast— Market Size of Biscuits in Terms of Volume 2014-15 to 2018-19
INDIAN BISCUITS MARKET FORECAST TO 2019 10 
Figure 41: Forecast— Size of Biscuits Market in Terms of Value 2014-15 to 2018-19 
Figure 42: Forecast — Market Size of Different Product Segments of Biscuits in Terms of Volume 2014- 
15 
Figure 43: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2015-16 
Figure 44: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2016-17 
Figure 45: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2017-18 
Figure 46: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2018-19 
Figure 47: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2014-15 
Figure 48: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2015-16 
Figure 49: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2016-17 
Figure 50: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2017-18 
Figure 51: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2018-19 
Figure 52: Distribution Network 
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INDIAN BISCUITS MARKET FORECAST TO 2019 11 
IBNARESEARCH 
A DIVISION OF INDIAN BUSINESS NEWS AGENCY 
730 SARVAHIT APARTMENTS • SECTOR 17 A • DWARKA • NEW DELHI 110078 • INDIA 
TEL: + 91 11 45094232 • EMAIL: info@ibnaresearch.in • Website: www.ibnaresearch.in 
DISCLAIMER 
This report is prepared by IBNA Research, a division of Indian Business News Agency (IBNA). IBNA Research has taken 
utmost care to ensure accuracy and objectivity while developing this report based on information available in public 
domain. However, neither the accuracy nor completeness of information contained in this report is guaranteed. IBNA 
Research is not responsible for any errors or omissions in analysis/inferences/views or for results obtained from the use 
of information contained in this report and especially states that Indian Business News Agency (IBNA), including all 
divisions, has no financial liability whatsoever to the user of this product. This report is for the information of the intended 
recipients only and no part of this report may be published or reproduced in any form or manner without prior written 
permission from Indian Business News Agency (IBNA), New Delhi 110078, India 
www.ibnaresearch.in

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Indian biscuits market forecast to 2019

  • 1. PUBLISHED IN OCTOBER 15, , 2014 IBNARESEARCH INDIAN BISCUITS MARKET INDIAN BUSINESS NEWS AGENCY 730 SARVAHI APARTMENTS SECTOR 17 A, DWARKA NEW DELHI 110078 INDIA IBNA A DIVISION OF INDIAN BUSINESS NEWS AGENCY FORECAST TO 2019
  • 2. INDIAN BISCUITS MARKET FORECAST TO 2019 2 INDIAN BISCUITS MARKET FORECAST TO 2019 Pages: 130 Format: PDF Publication Date: October 15, 2014 Price: Single User Licence – US$ 500 Corporate User Licence – US$ 900 Indian Biscuits industry consists of two large scale manufacturers, around 50 medium scale brands and small scale units ranging up to 2500 units. Also, the unorganized sector is estimated to have approximately 30,000 small & tiny bakeries across the country. Over the past five years (2009-10 to 2013-14), the Indian Biscuits Market has been growing at a rapid pace and is expected to sustain its growth in the coming years. In order to help manufacturers, importers and exporters to better understand the biscuits market in India, IBNA Research, a division of Indian Business News Agency (IBNA), has launched a new market research report titled “Indian Biscuits Market Forecast to 2019”. The strong economic growth of the last few years and increasing brand consciousness among the new wealthy Indian middle class combined with a greater exposure to western lifestyle has created hunger for branded biscuits in the country. “Indian Biscuits Market Forecast to 2019” is a comprehensive market research report that contains detail statistics, in-depth analysis, and quality research on Indian biscuits market. This market research report is unique in its collection of highly relevant data, from legislation and imports to pricing levels, analyses of market share, market growth and more. The report categorizes Indian biscuits market into six segments such as Glucose Biscuits, Marie Biscuits, Cream Biscuits, Crackers Biscuits, Milk Biscuits and Other Biscuits to provide a detailed overview of past and present performance of each segment. The report starts with an introduction of India's demographic and macroeconomic indicators, including focus on Indian Cities for Growth. Chapter Two of the report explains government regulations, policy and on food products, especially on biscuits. The chapter brings the rules and regulations of imported foods and their impact on the food industry in India. It also provides market entry strategy, explains entrance routes and analyses the most relevant options for the foreign biscuits companies to enter in the market. Chapter Three covers duties and taxes on biscuits, including detail discussion on tax rates imposed by the central government as well as the state governments. Chapter Four discusses the production of biscuits in the country including data on production. The chapter provides the information and statistics needed to understand the dynamics of biscuits industry in the country. Chapter Five compiles details import and export statistics on biscuits from 2009-10 to 2013-14. The chapter provides contact information of major importers and exporters of biscuits in India. Chapter Six highlights the Indian consumer income grouping, consumer classes, their characteristics, behavior and preferences. The chapter will help the biscuits companies to understand the mental makeup of the Indian consumers. www.ibnaresearch.in
  • 3. INDIAN BISCUITS MARKET FORECAST TO 2019 3 Chapter Seven provides lists of retail prices of different categories of biscuits in the Indian market as well as it provides retail prices of biscuits from different brands. The chapter discusses the mechanism of formation of retail prices of biscuits in the country. Chapter Eight provides elaborate coverage of Indian biscuits market. Providing detail statistics, the chapter analyses the market size, market growth and market share. The chapter categorizes Indian biscuits market into six segments in order to provide a detailed overview of past and present performance, both in value and volume terms, of each segment. The segment-wise future outlook has been given in the report which will help readers to identify the future growth spots and the market target. The chapter also provides profiles of major biscuits companies in the country. Chapter Nine highlights various distribution networks existing in the Indian market and the market trends, food supply chains, potential future growth areas, and challenges for the sector. If you are in the biscuits industry take a look on the Table of Content and the Figures and Tables that are provided with this description and we are sure that you will benefit greatly from the information compiled in “Indian Biscuits Market Forecast to 2019”. www.ibnaresearch.in
  • 4. INDIAN BISCUITS MARKET FORECAST TO 2019 4 TABLE OF CONTENT www.ibnaresearch.in CHAPTER ONE: INTRODUCTION 1. 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.7.1 1.7.2 1.7.3 1.7.4 Introduction Demographic Distribution of Population Demographic Distribution of Population on the basis of Age Population in the Major Cities Projected Population 2013-2026 Annual GDP growth India’s Real GDP Growth Focused Cities for Growth Maturing Cities High Growth Cities Emerging Cities Potential Cities CHAPTER TWO: POLICY & REGULATIONS 2. 2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8 2.9 2.10 2.11 2.12 2.13 Overview Regulatory Framework and Legislations Sector specific Regulations Foreign Direct Investment (FDI) Policy Business Structure Options Wholly Owned Subsidiary Strategic License Agreement Franchising Distribution Manufacturing Joint Ventures Cash and Carry Wholesale Trading Labour Laws Indian System of Counting Money CHAPTER THREE: DUTIES & TAXES 3. 3.1 3.2 3.3 3.4 Overview Value Added Tax (VAT) Customs duties Excise Duties Tax Reforms CHAPTER FOUR: BISCUIT INDUSTRY & PRODUCTION 4. 4.1 4.1.1 4.2 4.3 4.4 4.5 Production: Overview Essential Raw Materials Availability of Raw Materials Technology Used by the Industry Labour & Wages Government’s Support Industry Associations
  • 5. INDIAN BISCUITS MARKET FORECAST TO 2019 5 www.ibnaresearch.in CHAPTER FIVE: IMPORT & EXPORT 5. 5.1 5.1.1 5.1.2 5.2 5.2.1 5.2.2 Import & Export of Biscuits: An Overview Category-wise Imports of Biscuits 2009-10 to 2013-14 Country-wise Imports of Biscuits 2009-10 to 2013-14 Contact Addresses of Major Importers of Biscuits Category-wise Exports of Biscuits 2009-10 to 2013-14 Country-wise Exports of Biscuits 2009-10 to 2013-14 Contact Addresses of Major Exporters of Biscuits CHAPTER SIX: CONSUMERS 6. 6.1 6.2 6.3 6.4 6.5 Characteristics of Indian Consumer Income Grouping Indian Consumer Classes Consumer Expenditures Indian Consumer’s Perception about Foreign Products Factors that Influence the Choices of Consumers CHAPTER SEVEN: PRICE 7. 7.1 7.2 7.3 Price: Overview Retail Price of Biscuits in Indian Market Formation of Retail Prices of Biscuits Price Factor CHAPTER EIGHT: MARKET 8. 8.1 8.1.1 8.1.2 8.2 8.3 8.4 8.5 8.6 8.7 8.7.1 8.7.2 8.7.3 8.7.4 8.7.5 8.7.6 8.7.7 8.7.8 8.7.9 8.7.10 8.7.11 8.7.12 8.7.13 8.7.14 8.7.15 8.7.16 Current Trends in Indian Biscuits Market Market Structure Biscuits Market – Organized Vs Unorganized Biscuits Market – Urban Vs Rural Market Size of Biscuits 2009-10 to 2013-14 Market Growth of Biscuits 2008-09>2009-10 to 2012-13> 2013-14 Market Share of Biscuits 2009-10 to 2013-14 Market Forecast of Biscuits 2014-15 to 2018-19 List of Biscuits Brands Available in Indian Market Profiles of Selected Biscuits Companies Anmol Biscuits Limited Biking Food Products Private Limited Britannia Industries Limited Cremica Food Industries Limited GlaxoSmithKline Consumer Healthcare Limited ITC Limited Mukund Foods Limited Parle Products Private Limited Priya Food Products Limited Unibic Foods India Private Limited United Biscuits Private Limited Raja Biscuit Industries Private Limited Ravi Foods Private Limited RCL Foods Limited SAJ Food Products Private Limited Sona Biscuits Limited
  • 6. INDIAN BISCUITS MARKET FORECAST TO 2019 6 www.ibnaresearch.in 8.7.17 8.7.18 Surya Food & Agro Limited Veeramani Biscuit Industries Limited CHAPTER NINE: DISTRIBUTION 9. 9.1 9.2 9.3 9.4 9.5 Overview Distribution Structure The Food Supply Chain Trade Margins Terms of Credit Logistics CHAPTER TEN: MARKETING 10. 10.1 10.2 10.3 10.4 Introduction Exhibitions & Trade Shows Advertisements and Media Other Forms of Marketing and Communications Online Sales
  • 7. INDIAN BISCUITS MARKET FORECAST TO 2019 7 www.ibnaresearch.in Tables: Table 1: Cities having population 1 million and above Table 2: Projected Total Population by Sex 2013-2026 Table 3: GDP Growth in India 2009-2013 Table 4: Real GDP Growth in India 2009-2013 Table 5: Value Added Tax (VAT) Rates on Biscuits Table 6: Volume Percentage of Annual Production by Organized & Unorganized Biscuit Industry 2009-10 to 2013-14 Table 7: Quantity of Annual Production of Biscuits by Organized Sector 2009-10 to 2013-14 Table 8: Quantity of Annual Production of Biscuits by Unorganized Sector 2009-10 to 2013-14 Table 9: Quantity of Annual Production of Biscuits by Both Organized & Unorganized Sectors 2009-10 to 2013-14 Table 10: Biscuit Production — Percentage of Volume Share of Different Product Segments 2009-10 to 2013-14 Table 11: Annual Biscuit Production of Different Product Segments 2009-10 to 2013-14 Table 12: ITC HS Code for Different Categories of Biscuits Table 13: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Volume 2009-10 to 2013-14 Table 14: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Value (INR) 2009-10 to 2013-14 Table 15: ITC HS Code-wise Imports of Different Categories of Biscuits in terms of Value (US$) 2009-10 to 2013-14 Table 16: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2009-10 Table 17: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2010-11 Table 18: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2011-12 Table 19: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2012-13 Table 20: Import of Sweet Biscuits (ITC HS Code 19053100) from Different Countries 2013-14 Table 21: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2009-10 Table 22: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2010-11 Table 23: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2011-12 Table 24: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2012-13 Table 25: Import of Biscuits Nes or included (ITC HS Code 19059020) from Different Countries 2013-14 Table 26: Contact Addresses of Major Importers of Biscuits in India Table 27: Exports of Different Categories of Biscuits in terms of Volume 2009-10 to 2013-14 Table 28: Exports of Different Categories of Biscuits in terms of Value (INR) 2009-10 to 2013-14 Table 29: Exports of Different Categories of Biscuits in terms of Value (US$) 2009-10 to 2013-14 Table 30: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2009-10 Table 31: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2010-11 Table 32: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2011-12 Table 33: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2012-13 Table 34: Export of Sweet Biscuits (ITC HS Code 19053100) to Different Countries 2013-14 Table 35: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2009-10 Table 36: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2010-11 Table 37: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2011-12 Table 38: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2012-13 Table 39: Export of Biscuits Nes or included (ITC HS Code 19059020) to Different Countries 2013-14 Table 40: Contact Addresses of Major Exporters of Biscuits in India Table 41: Indian Consumers – Income Groups Table 42: Indian Consumer Classes Table 43: National Sample Survey (NSS) – Monthly Household Expenditure in India, 2007-08 Table 44: Price Segmentation of Biscuits Market Table 45: Market Size of Biscuits in Terms of Volume 2009-10 to 2013-14 Table 46: Market Size of Biscuits in terms of Value (INR) 2009-10 to 2013-14
  • 8. INDIAN BISCUITS MARKET FORECAST TO 2019 8 Table 47: Market Size of Biscuits in terms of Value (US$) 2009-10 to 2013-14 Table 48: Market Size of Different Product Segments of Biscuits in Terms of Volume 2009-2013 Table 49: Market Size of Different Product Segments of Biscuits in Terms of Value (INR) 2009-2013 Table 50: Market Size of Different Product Segments of Biscuits in Terms of Value (US$) 2009-2013 Table 51: Biscuits Market – Percentage of Volume Share of Different Product Segments 2009-10 to 2013- 14 Table 52: Biscuits Market – Percentage of Value Share of Different Product Segments 2009-10 to 2013- 14 Table 53: Biscuits Market – Percentage of Volume Growth 2008-09>2009-10 to 2012-13>2013-14 Table 54: Biscuits Market – Percentage of Volume Growth of Different Product Segments 2008-09>2009- 10 to 2012-13>2013-14 Table 55: Biscuits Market – Percentage of Value Growth of Different Product Segments 2008-09>2009-10 to 2012-13>2013-14 Table 56: Forecast— Market Size of Biscuits in Terms of Volume 2014-15 to 2018-19 Table 57: Forecast— Market Size of Biscuits in Terms of Value (INR) 2014-15 to 2018-19 Table 58: Forecast— Market Size of Biscuits in Terms of Value (US$) 2014-15 to 2018-19 Table 59: Forecast— Volume CAGR of Different Product Segments of Biscuits 2014-15 to 2018-19 Table 60: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2014-15 to 2018-19 Table 61: Forecast— Value CAGR of Different Product Segments of Biscuits Market 2014-15 to 2018-19 Table 62: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value (INR) 2014-15 to 2018-19 Table 63: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value (US$) 2014-15 to 2018-19 Table 64: List of Indian Biscuit Companies & Their Product Brands Table 65: Percentage of Trade Margins in Different Stages of Distribution Network Table 66: Period of Credit Table 67: List of Food Exhibitions in India Table 68: List & Description of English Daily News Papers & their Circulations Table 69: List & Description of Hindi Daily News Papers & their Circulations Table 70: List & Description of English Magazines Table 71: List & Description of Hindi Magazines Table 72: List & Description of Trade Newspapers & Magazines Table 73: List & Description of English TV Channels Table 74: List & Description of Hindi TV Channels www.ibnaresearch.in
  • 9. INDIAN BISCUITS MARKET FORECAST TO 2019 9 www.ibnaresearch.in Figures: Figure 1: Percentage Share of Organized Vs. Unorganized Biscuit Market 2009-10 Figure 2: Percentage Share of Organized Vs. Unorganized Biscuit Market 2013-14 Figure 3: Percentage Share of Organized Vs. Unorganized Biscuit Market 2018-19 Figure 4: Percentage of Rural-Urban penetration of Biscuit Figure 5: Biscuit Market— Percentage of Consumption Share of Different Regions in India Figure 6: Market Size of Biscuits in Terms of Volume 2009-10 to 2013-14 Figure 7: Market Size of Biscuits in terms of Value 2009-2013 Figure 8: Market Size of Different Product Segments of Biscuits in Terms of Volume 2009-10 Figure 9: Market Size of Different Product Segments of Biscuits in Terms of Volume 2010-11 Figure 10: Market Size of Different Product Segments of Biscuits in Terms of Volume 2011-12 Figure 11: Market Size of Different Product Segments of Biscuits in Terms of Volume 2012-13 Figure 12: Market Size of Different Product Segments of Biscuits in Terms of Volume 2013-14 Figure 13: Market Size of Different Product Segments of Biscuits in Terms of Value 2009-10 Figure 14: Market Size of Different Product Segments of Biscuits in terms of Value 2010-11 Figure 15: Market Size of Different Product Segments of Biscuits in terms of Value 2011-12 Figure 16: Market Size of Different Product Segments of Biscuits in terms of Value 2012-13 Figure 17: Market Size of Different Product Segments of Biscuits in terms of Value 2013-14 Figure 18: Biscuits Market – Percentage of Volume Share of Different Product Segments 2009-10 Figure 19: Biscuits Market – Percentage of Volume Share of Different Product Segments 2010-11 Figure 20: Biscuits Market – Percentage of Volume Share of Different Product Segments 2011-12 Figure 21: Biscuits Market – Percentage of Volume Share of Different Product Segments 2012-13 Figure 22: Biscuits Market – Percentage of Volume Share of Different Product Segments 2013-14 Figure 23: Biscuits Market – Percentage of Value Share of Different Product Segments 2009-10 Figure 24: Biscuits Market – Percentage of Value Share of Different Product Segments 2010-11 Figure 25: Biscuits Market – Percentage of Value Share of Different Product Segments 2011-12 Figure 26: Biscuits Market – Percentage of Value Share of Different Product Segments 2012-13 Figure 27: Biscuits Market – Percentage of Value Share of Different Product Segments 2013-14 Figure 28: Biscuits Market – Percentage of Volume Growth of Glucose Biscuit Segment 2008-09>2009- 10 to 2012-13>2013-14 Figure 29: Biscuits Market – Percentage of Volume Growth of Marie Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 30: Biscuits Market – Percentage of Volume Growth of Cream Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 31: Biscuits Market – Percentage of Volume Growth of Crackers Biscuit Segment 2008-09>2009- 10 to 2012-13>2013-14 Figure 32: Biscuits Market – Percentage of Volume Growth of Milk Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 33: Biscuits Market – Percentage of Volume Growth of Other Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 34: Biscuit Market – Percentage of Value Growth of Glucose Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 35: Biscuits Market – Percentage of Value Growth of Marie Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 36: Biscuits Market – Percentage of Value Growth of Cream Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 37: Biscuits Market – Percentage of Value Growth of Crackers Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 38: Biscuits Market – Percentage of Value Growth of Milk Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 39: Biscuits Market – Percentage of Value Growth of Others Biscuit Segment 2008-09>2009-10 to 2012-13>2013-14 Figure 40: Forecast— Market Size of Biscuits in Terms of Volume 2014-15 to 2018-19
  • 10. INDIAN BISCUITS MARKET FORECAST TO 2019 10 Figure 41: Forecast— Size of Biscuits Market in Terms of Value 2014-15 to 2018-19 Figure 42: Forecast — Market Size of Different Product Segments of Biscuits in Terms of Volume 2014- 15 Figure 43: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2015-16 Figure 44: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2016-17 Figure 45: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2017-18 Figure 46: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Volume 2018-19 Figure 47: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2014-15 Figure 48: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2015-16 Figure 49: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2016-17 Figure 50: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2017-18 Figure 51: Forecast— Market Size of Different Product Segments of Biscuits in Terms of Value 2018-19 Figure 52: Distribution Network www.ibnaresearch.in
  • 11. INDIAN BISCUITS MARKET FORECAST TO 2019 11 IBNARESEARCH A DIVISION OF INDIAN BUSINESS NEWS AGENCY 730 SARVAHIT APARTMENTS • SECTOR 17 A • DWARKA • NEW DELHI 110078 • INDIA TEL: + 91 11 45094232 • EMAIL: info@ibnaresearch.in • Website: www.ibnaresearch.in DISCLAIMER This report is prepared by IBNA Research, a division of Indian Business News Agency (IBNA). IBNA Research has taken utmost care to ensure accuracy and objectivity while developing this report based on information available in public domain. However, neither the accuracy nor completeness of information contained in this report is guaranteed. IBNA Research is not responsible for any errors or omissions in analysis/inferences/views or for results obtained from the use of information contained in this report and especially states that Indian Business News Agency (IBNA), including all divisions, has no financial liability whatsoever to the user of this product. This report is for the information of the intended recipients only and no part of this report may be published or reproduced in any form or manner without prior written permission from Indian Business News Agency (IBNA), New Delhi 110078, India www.ibnaresearch.in