Businesscase LinkedPeople Wim de Gier Leaseplan

Session CCS115
Orlando, 18 January 2012 13:30-14:30
Utrecht, 14 February 2012 12.45-13.25

Linking people with
LinkedPeople
Wim de Gier Senior Global Project Manager
LeasePlan Corporation N.V.
© 2012 IBM Corporation

It’s all about the human connection

| © 2012 IBM Corporation

http://twitter.com/skywim
http://nl.linkedin.com/in/wimdegier
http://facebook/Wimdegier

Certified Senior Global Project Manager IPMA Level B
Corporate Strategy & Development | LeasePlan Corporation N.V.
Tel: +31 36 529 3513 | Mob: +31 6 223 814 70
Fax: +31 36 529 3806 | wim.de.gier@leaseplancorp.com

Side roles
•IPMA Lead assessor IPMA level B and C
•Member of the Dutch IPMA Exam committee
•Visiting Lecturer Project Management MBA


LeasePlan Corporation manages over 1.4 million
cars in 30 countries
38 companies including a Dutch bank
6000+ employees

Finland
Netherlands Norway
Sweden
United Kingdom Germany

Ireland Denmark

Belgium Poland

France Luxemburg Romania
Greece
United States Switzerland

Portugal Spain Turkey

Italy Austria Hungary
Mexico
Czech Republic Slovakia

United Arab Emirates India
Brazil

New Zealand

Australia

Number of vehicles excludes cars managed by QEK and other activities within LeasePlan Corporation | © 2012 IBM Corporation

Agenda
■ Background presentation?
■ Why LinkedPeople
■ Pilot
■ Project
─ “yellow” adoption
─ “blue” structure

■ Facts and figures
■ Key take aways

PAGE 5 | © 2012 IBM Corporation

Why this Presentation?
■ Social media is changing the world.
■ Social media is changing the way we do business
■ Social media is changing (global) projects

■ Social media is changing my role (LeasePlan => frontrunner)
─ Levels and speed of interaction (closed to transparent)
─ Cultures (like Austria - US - Portugal)
─ Distance (New Zealand to The Netherlands)
─ Language (One?)
─ Transparent creativity (input from all / co-creation / Venkat-Ramaswamy)
─ Social responsibility (Flights, human capital, printing)


PAGE 6

LinkedPeople timelines
Q4 2008 17 January 2009 23 September 2009 Q4 2009

•Initial investigation •Pilot Kick-Off •Pilot successful and •Web 2.0 strategy
by ISA based on meeting on hold
Gartner research

Q1 2010 25 May 2010 15 November 2010 December/January
2011

•Project define •EMT approval for •First entities live •LPUK, LPNL and
phase develop phase and (LPNO, LPSE, LPFI, LPPT live
first 6 entities LPDK, LPHU,
LPCorp, LPIS)

25 January 2011 February/March 2011 1 April – 1 August 2011 July/August 2011

•EMT approval to move •First the new release •All other 28 entities live •Adoption boost
ahead (risk and solved along •Mobile
•Interesting discussion the way) •Handover CorpCom &
•Live demo LPIS
•Final Project Board

September -> …..

• New release 3.0.1
• Further roll out Mobile
• LPNZ, LPAU
• Project closure


LinkedPeople leverages the LeasePlan brain


Example 1: A real life situation without LinkedPeople...


... and with LinkedPeople
■ Easily find people with specific expertise
■ Effective communication, no e-mail overkill
■ Time saving


Example 2: Connecting our people: current situation

■ Our 6,000 people worldwide: hard to connect with each other
■ Available directories to find people:
- Email - on name basis only
- Local telephone books - not accessible cross border
- Group address book on Intranet - management only
- Domino directory - IT driven, information not complete


Business case (benefits)

• Knowledge sharing
• Communication
• Product development
• Social capital
• Innovation
• Human Resources


PAGE 13

LinkedPeople and the current intranet


PAGE 15

LinkedPeople => IBM Connections

Home page

Profiles Communities

Blogs Files Activities Wikis Dogear

Latest version 3.0.1 including Media Gallery

PILOT who and what

•170 staff
•30 countries
•3 units
•Promotion flyers
•Wannabees


PAGE 17

Survey


PAGE 18

LeasePlan Web 2.0 Initiatives


Adoption


Social media for daily activities Examples

•collaborate in a project
•collaborate in meetings (agenda,
minutes)
•respond to a customer question
•prepare a customer visit
•prepare a customer presentation
•collaborate on a customer proposal
•prepare an event
•respond to a Request for
Information/Proposal
•respond to a business process
exception
•look for information
•ask questions
•work out an idea
•write a report with a team
•do research
•organise work
•find experts
•create and maintain professional
relationships
•communicate with or to an
audience
•share knowledge

Scenarios


PAGE 23

LinkedPeople Introduction Movie


PAGE 24

Measurement

Usage Perception Business value

• short term • mid term • long term


PAGE 25

How does LinkedPeople help (global)
projects?

•(Global) project community
•Blogs / project updates
•Agenda, minutes and actions (always up to date and nimble)
•All project files at one place and automatic version control
•Discussion platform
•(General) Questions / buddy countries on the fly
•Video’s and pictures library
•Idea creation and (global) voting
•Available on mobiles and iPads


26

Governance

Yellow versus Blue
•Legal policy
•Domain managers
•How to set-up a community
•7 Instruction movies
•Checking
•Corporate/local ownership


PAGE 27

Language


PAGE 28

Current LinkedPeople usage

•WWW: 1-9-90
•LeasePlan: 4-16-80
•Over 750 communities
•38% closed
•More and more business critical | © 2012 IBM Corporation

•Usage growing strong and in different ways (culture)
PAGE 29

Total number of created features in LinkedPeople


Type of communities (total 778) December 2011


Management


PAGE 32

Project closure and feedback video from our CEO


Key take aways
■ Scenarios
■ CEO / board involvement
■ It’s NOT Facebook but corporate
brain!
■ Transparency is a culture
change, not IT
■ Adoption / IT 80 / 20


PAGE 34

Have your questions been answered?

■ Social media is changing the world.
■ Social media is changing the way we do business
■ Social media is changing (global) projects

Wrap-up discussed items:
─ Social media is changing your role
─ Levels and speed of interaction (closed to transparent)
─ Cultures (like LPAT – LPUS)
─ Distance (Like LPNZ)
─ Language (One?)
─ Transparent creativity (input from all / co-creation / Venkat-Ramaswamy)
─ Social responsibility (flights, human capital, printing)


PAGE 35

Businesscase LinkedPeople Wim de Gier Leaseplan

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