5. #futureofageing @ILCUK
Penny Mordaunt MP
Secretary of State for International Development and
Minister for Women and Equalities
The future of ageing: A global challenge
(video presentation)
7. The future of poverty
Plenary debate
• Baroness Sally Greengross OBE (chair)
• Baroness Lister, Loughborough University
• Dr Paul Dornan, University of Oxford
• Ashwin Kumar, JRF
#futureofageing @ILCUK
8. The future of social care
Plenary debate
• Baroness Sally Greengross OBE (chair)
• Professor Martin Green OBE, Care England
• Janet Morrison, Independent Age
#futureofageing @ILCUK
14. The future of social care
Plenary debate
• Baroness Sally Greengross OBE (chair)
• Professor Martin Green OBE, Care England
• Janet Morrison, Independent Age
#futureofageing @ILCUK
15. Comfort break
The below workshops will be held after the break
Shannon Suite
Ground floor
Liffey 1
First floor
Liffey 2
First floor
Liffey 3
First floor
16. Culture and Society –
Youthquake: how can we engage young people in
politics/society in an ageing world?
• Phil Cowley, Queen Mary University of London
(Chair)
• Femi Oluwole,Our Future; Our Choice
• Marie Le Conte, Freelance Reporter
• Dr Jennie Bristow,Canterbury Christ Church
University
#futureofageing @ILCUK
17. #futureofageing @ILCUK
Professor Sir Malcolm Grant
Founding Chair, NHS England (2011-2018)
How can the NHS better serve the needs of an
ageing population?
18. #futureofageing @ILCUK
Professor Alexandre Kalache
President, ILC Brazil; Co-President, ILC Global Alliance
The future of ageing within the context of increasing inequalities
20. How will data drive the scientific and
innovation agenda for ageing?
EY sponsored plenary debate
• Kate Jopling, ILC (chair)
• Daniel Matthews, EY
• George Freeman MP
• Daniel Ryan, Swiss Re
#futureofageing @ILCUK
22. Comfort break
The below workshops will be held after the break
Shannon Suite
Ground floor
Liffey 1
First floor
Liffey 2
First floor
Liffey 3
First floor
23. Health and care -
How can we best prevent ill health in old age? How
do we value Prevention?
• Kate Jopling, ILC (Chair)
• Sally Bowell, ILC
• Professor Les Mayhew,Cass Business School Louise
Ansari, Centre for Ageing Better
• Dr Suzanne Moffatt, Newcastle University Institute
for Ageing
#futureofageing @ILCUK
31. Future of Ageing 2015
Health must find a way to be more responsive and preventative
Government must make progress in delivering a long term settlement to
pay for social care
Savings levels for working age adults must increase
Average age of exit from the workforce should rise and type of homes
built should be increasingly appropriate for our ageing society
Government should make progress in facilitating greater risk sharing in
accumulation and decumulation of retirement income
We must have a more informed older consumer
Our aspirations for retirement must be about much more than us
spending more hours watching television
Businesses should better respond to ageing
We must strengthen the social contract between young and old
33. “Health must find a way to be more
responsive and preventative” ILC 2015
34. Investment in health is being limited by
austerity
More research is reqUnmet health needs have risen, as has the
proportion of people reporting poor health, although for the latter this
increase is generally small across the 4 countries.
In Spain, Greece and Ireland there has been a shift of some costs on to
individuals, with health systems restricting services for certain groups.
Suicide rates have risen in all 4 countries during the austerity years. This
suggests that more must be done to address this emerging public health
concern.
Research required to explore the effects of austerity on specific
vulnerable groups – for example there has been a surge in HIV rates in
Greece, which has coincided with cuts to sexual health services and
services for drug users.
(Project made possible through financial support from Pfizer)
35. We are complacent about the risks ahead
of us
Complacency impacting on vaccination uptake
Fake news undermining consensus science on vaccinations
Antimicrobial resistance
Austerity
Climate change
Urbanisation
Migration
36. And we aren’t helping ourselves
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British adults spend an average of 3 hours
and 9 minutes on the toilet each week,
compared to 1 hour and 30 minutes being
physically active.
64% of Brits spend at least six hours each
day sitting [UK Active]
More than one in four adults globally
(28% or 1.4 billion people) are physically
inactive. However this can be as high as
one in three adults inactive in some
counties. [Lancet Global Health]
37. “Government must make progress in
delivering a long term settlement to pay
for social care” ILC 2015
41. How can we encourage young to prepare
for old without education?
Between 2009-10 and 2017-18, total school
spending per pupil in England fell by about 8% in
real terms, which compares with about 5% in Wales
@theifs
43. “Average age of exit from the workforce
should rise” ILC 2015
44. No move on “involuntary” worklessness or
cliff edge
2014: 1.4 million older
workers being “pushed”
out of employment
Guess what.. 2018 1.4
million older workers
“pushed” out of work.0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
16
19
22
25
28
31
34
37
40
43
46
49
52
55
58
61
64
67
70
73
76
79
82
85
88
91
94
97
Employment rate by single year of age
2018 2014
Source: author’s analysis, Labour Force Survey
46. Time to focus on business
“Businesses should better respond to
ageing/We must have a more informed
older consumer” ILC 2015
47.
48. Industry will continue to adapt to ageing
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Amazon Frustration Free Packaging 2008
Google and Apple mainstream accessibility
Sky TV significant investment in accessibility
BT Big button phone
B&Q older workers 1990
Oxo Good Grips 1990
Sidney de Haan founded Saga in 1951
35 years ago Saga were running holidays to Hong
Kong/Singapore/Bangkok
49. Manga comics turn grey
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A new genre in which the elderly
aren’t pitiable oldsters but
protagonists making discoveries,
finding friends and sometimes
even having hot sex.
51. We will be able to go on holiday without
leaving our home
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First Airlines flight
• boarding pass
• “highest grade” four-course in-flight meals
• in-flight announcements and safety demonstrations
• ambient engine and radio sounds simulating the noises
within an aircraft
• Visit Paris, New York, Rome and Hawaii, through
projection mapping and video features on VR headsets.
52. A growing continence market
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“It’s the fastest-growing household products business –
growing faster than toothpaste, tissues, toilet paper and
other multibillion-dollar household staples/ Give up? It’s
adult diapers/
While bay diapers is a much larger business, sales growth
has been flat.
53. And a market for play across the life
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Lego Masters (Channel 4)
The Great Model Railway
Challenge (Channel 5)
54. Innovating for ageing
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200+ problems
77 applications
12 shortlists
5 finalists
Awards ceremony January
55. Things have moved on - we have lost the
Innovations Catalogue
image goes here
56. But there is much to do
A thriving older population is being failed by products and services
which have been left behind by their changing needs, finds a new
Commission set up by specialist think tank the International
Longevity Centre-UK (ILC) with support from Audley Group and EY.
82% of over 55s feel their favourite retail brand “doesn’t
understand” them and what they need.
Housing is also an issue: there is only enough specialist housing to
accommodate 5% of the over-65 population.
A big spending older population represents huge opportunity, but
brands have been slow to adapt.
57. Our media consumption will radically
change
An end to share prices in newspapers?
And TV listings
Does this mean the end of printed
newspapers?
On demand TV threatens the BBC
58. As will the way we pay for things
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61. What happens next
Government are stepping up too slow, and what we need is fresh thinking.
The ideas are coming thicker and faster from business than government.
ILC will be focussing just as much on business as government.
We'll reshape the debate to help businesses understand what happens next.
• Working with Greater Manchester on the business opportunity of longevity
• Quantifying the longevity dividend
• ILC 2019 business summit on longevity
62. What happens next
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If you had to choose a moment in
history to be born… you’d choose
now
Barack Obama 2016