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Introducing TRANSIENT IDENTITI, INC. CMR as the Future of CRM  “ The most important skill set of the New Marketer is intellectual curiosity”
Our  Sole Premise Transient Identiti is a strategic innovation shop where  strategy meets design .  The core business focus is to help clients  rethink  facets of their go-to-market approach for connecting products with desired target audiences from ideation to execution. Through our  exploratory approach centered around design thinking , Transient Identiti infuses innovation across a series of Marketing functions ranging from communications planning to customer strategy  .
CUSTOMER  Managed Relationships ,[object Object],[object Object],[object Object],[object Object]
WHY  CMR New era of Brand Management means that product design and development has to create  “listening brands.” The Dawn of the  Social Consumer … gave birth to Social CRM
[object Object],WHY  CMR
WHY  CMR ,[object Object]
RETHINKING CRM FUTURE OF BRAND STRATEGY
RETHINKING  Consumer Identity ,[object Object]
RETHINKING  The Experience ,[object Object],[object Object]
RETHINKING  Package Design ,[object Object],[object Object]
RETHINKING  The Crowd ,[object Object],[object Object],RYZ Footwear Nikeid
RETHINKING  Complexity ,[object Object],[object Object],[object Object],[object Object]
RETHINKING  Proximity ,[object Object],[object Object],[object Object],[object Object]
MARKETPLACE DISRUPTIONS WHY INNOVATE NOW
DISRUPT  Your CRM Planning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CMR:  Emergence   of Digital Intuition ,[object Object],[object Object],[object Object],[object Object]
CMR:  Emergence   of Human Cloud ,[object Object],[object Object],[object Object]
CMR:  Emergence   of Gamification ,[object Object],[object Object],[object Object],[object Object]
CMR:  Other Drivers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CMR:  Emergence   of MaaS ,[object Object],[object Object],[object Object],[object Object],[object Object]
THANK  You The Future Marketing rests on its ability to display the right ad in the right place in proper context across the appropriate touch point.
CONNECT  With Us Dynamic customer experiences centered around   content, applications, and communications   relevant to the social relationship being cultivated will be the new sell-through approach. Transient Identiti, Inc.

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Transient Identiti: DMA Roundtable - From CRM to CMR

  • 1. Introducing TRANSIENT IDENTITI, INC. CMR as the Future of CRM “ The most important skill set of the New Marketer is intellectual curiosity”
  • 2. Our Sole Premise Transient Identiti is a strategic innovation shop where strategy meets design .  The core business focus is to help clients rethink facets of their go-to-market approach for connecting products with desired target audiences from ideation to execution. Through our exploratory approach centered around design thinking , Transient Identiti infuses innovation across a series of Marketing functions ranging from communications planning to customer strategy .
  • 3.
  • 4. WHY CMR New era of Brand Management means that product design and development has to create “listening brands.” The Dawn of the Social Consumer … gave birth to Social CRM
  • 5.
  • 6.
  • 7. RETHINKING CRM FUTURE OF BRAND STRATEGY
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. THANK You The Future Marketing rests on its ability to display the right ad in the right place in proper context across the appropriate touch point.
  • 22. CONNECT With Us Dynamic customer experiences centered around content, applications, and communications relevant to the social relationship being cultivated will be the new sell-through approach. Transient Identiti, Inc.

Notes de l'éditeur

  1. Brands will have to become apart of one’s human cloud and it all starts with the product experience.