Rochelle Grayson introduces to Bookriff

1. IfBookThen – February 2, 2012
BookRiff Media Inc.
Rochelle Grayson, CEO
@RochelleGrayson | @BookRiff
RochelleG@BookRiff.com

2. Why Use BookRiff

3. eBook Sales

4. Chapter Sales

5. Chapter Splitting
A BookRiff Chapter
The Mystique
of the
Marathon
from:
Marathon and Half-
Marathon
by Marnie Caron
Greystone Books
A BookRiff Chapter
Getting Started
Split!
from:
Marathon and Half-
Marathon
by Marnie Caron
Greystone Books
A BookRiff Chapter
What's
Involved?
from:
Marathon and Half-
Marathon
by Marnie Caron
Greystone Books
●
●
●

6. Wholesale Chapter Pricing
A BookRiff Chapter Wholesale
The Mystique Chapter Price
of the
Marathon
(w/premium)
from:
Marathon and Half-
Marathon
by Marnie Caron
$1.25
Greystone Books
A BookRiff Chapter
Getting Started
Price!
from:
Marathon and Half-
Marathon
$1.25
by Marnie Caron
Greystone Books
(10 Chapters) A BookRiff Chapter
What's
Involved?
+25% Premium from:
Marathon and Half-
$1.25
Marathon
by Marnie Caron
Greystone Books
SRP: $20.00
Wholesale Discount: 50% ●
= Wholesale Price: $10 ●
●

7. Chapter Distribution
}{
A BookRiff Chapter Wholesale
The Mystique Chapter Price
of the
Marathon
(w/premium)
from:
Marathon and Half-
Retailers
Marathon
by Marnie Caron
$1.25
Greystone Books
A BookRiff Chapter
Getting Started
from:
Marathon and Half-
Marathon
$1.25
by Marnie Caron
Distribute
Greystone Books
A BookRiff Chapter
What's
Involved?
from:
Marathon and Half-
$1.25
Marathon
by Marnie Caron
Greystone Books
●
●
●

8. Chapter Sales
BookRiff will:
 Automatically Split Your Files into Chapters
 Automatically Price Chapters
 Create Metadata for Chapters
 Distribute Chapters to a Variety of Retail Sites
 Allow Chapter Management via Digital Asset
Managers, e.g. Ingram, Constellation or BookRiff
 Provide Chapter Sales Analytics including ISBN
Number, Sales Units, Revenues, etc.

9. Creating Riffs
Retail
}
A BookRiff Chapter
Appendix A: Prices
Stretching
Exercises
from:
Marathon and Half-
Marathon
by Marnie Caron
$1.95
Greystone Books
($1.25 to Pub)
($0.60 to Retailer)
($0.10 to Riffer)
Rochelle Grayson's
A BookRiff Chapter
Fueling the
Learning to Run 10K
Athlete
in
from:
Marathon and Half- 15 Weeks
Marathon
by Marnie Caron
$1.95
Greystone Books
Create
My 15-Week
10K Training
Schedule
$0.99
($0.29 to Retailer)
($0.70 to Riffer) $4.89
($2.50 to Publisher)
($1.49 to Retailer)
● ($0.90 to Riffer)
●
●

10. No Changes by Others!
Publishers and Rights Holders
Determine All Rules & Minimum Prices
For Their Public Content
ES
CHANG

11. Riff Sales
BookRiff will:
 Automatically Assemble, Price & DRM Riffs
 Create Dynamic Copyright Chapter Pages &
Full Bibliography
 Manage Permissions & Metadata for Riffs
 Distribute Riffs to a Variety of Retail Sites
 Manage All Payments to Content Owners &
Contributors
 Provide Riff Sales Analytics including ISBN
Number, Sales Units, Revenues, Use of Content,
etc.

12. Content Areas of Interest
We are interested in content from the following areas:
 Education / Reference / STEM
 Health & Fitness
 Lifestyle / Self-Improvement / Spirituality
 Parenting
 Cookbooks
 Travel
 Business
 Technology & Design
 Environmental
 Market Research
 Fiction

13. Sales Analogy
Albums Mixtape Tracks
Books Riff Chapters / Articles

14. Thank You!
Increase Your Revenues with
Chapter Sales & “Riffs”
Rochelle Grayson, CEO
@RochelleGrayson | @BookRiff
RochelleG@BookRiff.com
Interested in a Demo? Please contact me!