14. To a service driven industry
Not just content, publishers must add value-added services to their business model
15. What do I mean by services?
Author services (real time sales, information about the
behaviour of their content, white label webs for
authors, etc.)
Creation of readers communities
Self-publishing services
Recommendations systems based on real affinities
rather than purchase
Transferability of reader’s comments and aggregated
notes
Track record of purchase history
Reading behaviour feedback
Assessment and evaluation tools
16. Startups can help you identify these services
More and more readers using products and services
that didn´t exist 5 years ago
33. Grazie mille / Thank you
Javier Celaya jcelaya@dosdoce.com Tel: +34.606.367.708
Web: www.dosdoce.com Twitter: @javiercelaya
LinkedIn: www.linkedin.com/in/javiercelaya