Driving registration to online and offline events is not for the faint of heart. There is a lot of pressure to perform and the counting begins soon after the first email is sent. “How are we doing with event registrations? How does that compare to last year? Better send out another email!” If this sounds familiar, then we have good news. You'll learn how two associations significantly increased registration and revenue with changes to their email event promotions. Walk away with: - Insight into an automated campaign strategy that drove more revenue – to the tune of a 313% increase. - Inspiration from the retail industry for an association event that accelerated event registration by 25%. - Fresh ideas to implement for your event promotions.

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24. There’s no smarter solution