Content Plan for Social Media Campaign for Ingrid Little

1. ______________________
#FloridaorBust
______________________
* NOTE THIS TEMPLATE SHOULD BE UPDATED TO FIT YOUR PLAN & THEMES
Sunday Monday Tuesday
17-Jun 18-Jun 19-Jun
BLOG BLOG BLOG
Research Post Content Publish Post by 12pm Write Blog Post by 12pm
Write Blog Post Check post views EOD Check post views EOD
Find Images for Post TWITTER TWITTER
Create promotional
post Create promotional post
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional post
to IG
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Tuesday's IG post
Post content for Tuesday's
IG post
6/24/18 6/25/18 6/26/18
BLOG BLOG BLOG
Research Post Content Publish Post by 12pm Write Blog Post by 12pm
Write Blog Post Check post views EOD Check post views EOD
Find Images for Post TWITTER TWITTER
Create promotional
post Create promotional post
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional post
to IG
Link to Blog Link to IG
CONTENT ACTIVITY CALENDAR
Brand name: Ingrid N Little
Campaign Name: #FloridaorBust
X
X

2. Ask 5 friends to share
my post
Ask 5 friends to share my
post
INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Tuesday's IG post
Post content for Tuesday's
IG post
7/1/18 7/2/18 7/3/18
BLOG BLOG BLOG
Research Post Content Publish Post by 12pm Write Blog Post by 12pm
Write Blog Post Check post views EOD Check post views EOD
Find Images for Post TWITTER TWITTER
Create promotional
post Create promotional post
EVENT Link to Blog Link to IG
Julissa's Lemonade
Fundraiser
Ask 5 friends to share
my post
Ask 5 friends to share my
post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional post
to IG
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Tuesday's IG post
Post content for Tuesday's
IG post
7/8/18 7/9/18 7/10/18
BLOG BLOG BLOG
Research Post Content Publish Post by 12pm Write Blog Post by 12pm
Write Blog Post Check post views EOD Check post views EOD
Find Images for Post TWITTER TWITTER
Create promotional
post Create promotional post
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional post
to IG
Link to Blog Link to IG
Ask 5 friends to share
my post
Ask 5 friends to share my
post
EVENT

3. Julissa's Party
INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Tuesday's IG post
Post content for Tuesday's
IG post

4. BROAD GOAL : Brand Awareness & Engagement
SMART GOAL 1: I want to increase my Facebook fan page following by 20% over 28 days in order to increase m
SMART GOAL 2:
SMART GOAL 3: I want to increase my page views on my blog by 20% over 28 days in order to increase brand
Wednesday Thursday Friday Saturday
20-Jun 21-Jun 22-Jun 23-Jun
BLOG BLOG BLOG
Publish Post by 12pm Write Post by 12pm Publish Post by 12pm
Check post views EOD Check post views EOD Check post views EOD
TWITTER TWITTER TWITTER
Create poll for Thursday Post Poll Question Create promotional post
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional
post to IG
Create a promotional
post to blog
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
INSTAGRAM (IG) INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Thursday's IG post
Post content for Thursday's
IG post
6/27/18 6/28/18 6/29/18 6/30/18
BLOG BLOG BLOG
Publish Post by 12pm Write Post by 12pm Publish Post by 12pm
Check post views EOD Check post views EOD Check post views EOD
TWITTER TWITTER TWITTER
Create poll for Thursday Post Poll Question Create promotional post
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional
post to IG
Create a promotional
post to blog
Link to Blog Link to IG Link to Blog
DATE RANGE: 6/17 - 7/14/2018
I want to increase my Twitter following by 20% over 28 days in order to increase brand awaren

5. Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
INSTAGRAM (IG) INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Thursday's IG post
Post content for Thursday's
IG post
7/4/18 7/5/18 7/6/18 7/7/18
BLOG BLOG BLOG
Publish Post by 12pm Write Post by 12pm Publish Post by 12pm
Check post views EOD Check post views EOD Check post views EOD
TWITTER TWITTER TWITTER
Create poll for Thursday Post Poll Question Create promotional post
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional
post to IG
Create a promotional
post to blog
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
INSTAGRAM (IG) INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Thursday's IG post
Post content for Thursday's
IG post
7/11/18 7/12/18 7/13/18 7/14/18
BLOG BLOG BLOG
Publish Post by 12pm Write Post by 12pm Publish Post by 12pm
Check post views EOD Check post views EOD Check post views EOD
TWITTER TWITTER TWITTER
Create poll for Thursday Post Poll Question Create promotional post
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
Reply to posts using the
same hashtag
FACEBOOK FACEBOOK FACEBOOK
Create a promotional
post to blog
Create a promotional
post to IG
Create a promotional
post to blog
Link to Blog Link to IG Link to Blog
Ask 5 friends to share my
post
Ask 5 friends to share my
post
Ask 5 friends to share
my post

6. INSTAGRAM (IG) INSTAGRAM (IG) INSTAGRAM (IG)
Create content for
Thursday's IG post
Post content for Thursday's
IG post

7. days in order to increase my level of brand awareness.
n order to increase brand awareness and engagement.
WEEK 1 RESULTS OVERVIEW:
SMART GOAL 1 Status: Progressing 100% of Goal Reached: ??%
SMART GOAL 2 Status: Not Progressing 0% of Goal Reached: ??%
SMART GOAL 3 Status: Progessing 100% of Goal Reached: ??%
Fill in this section during week 2 of campaign
WEEK 2 RESULTS OVERVIEW:
SMART GOAL 1 Status: % of Goal Reached: ??%
SMART GOAL 2 Status: % of Goal Reached: ??%
SMART GOAL 3 Status: % of Goal Reached: ??%
Fill in this section during week 3 of campaign
SMART GOAL DATA
to increase brand awareness and engagement.

8. WEEK 3 RESULTS OVERVIEW:
SMART GOAL 1 Status: % of Goal Reached: ??%
SMART GOAL 2 Status: % of Goal Reached: ??%
SMART GOAL 3 Status: % of Goal Reached: ??%
WEEK 4 RESULTS OVERVIEW:
SMART GOAL 1 Status: Goal Achieved: Yes or No
SMART GOAL 2 Status: Goal Achieved: Yes or No
SMART GOAL 3 Status: Goal Achieved: Yes or No

10. Time Author Content Type Media
BLOG
12:00 PM Ingrid New Blog Post 1 Image, Link
FACEBOOK
1:00 PM Ingrid Promotional Post Image, Link
TWITTER
1:30 PM Ingrid Promotional Post Image, Link
INSTAGRAM
12:00 PM Ingrid
New Instagram Post
#1 Image
FACEBOOK
1:00 PM Ingrid Promotional Post Image, Link
TWITTER
1:30 PM Ingrid Promotional Post Image, Link
BLOG
Campaign Title:

11. 12:00 PM Ingrid New Blog Post 2 Image, Link
FACEBOOK
1:00 PM Ingrid Promotional Post Image, Link
TWITTER
1:30 PM Ingrid Promotional Post Image, Link
INSTAGRAM
12:00 PM Ingrid
New Instagram Post
#2 Image
FACEBOOK
1:00 PM Ingrid Promotional Post Image, Link
TWITTER
1:30 PM Ingrid Promotional Post Image, Link
2:00 PM Ingrid Twitter Poll Questionaire
BLOG
12:00 PM Ingrid New Blog Post 3 Image, Link
FACEBOOK
1:00 PM Ingrid Promotional Post Image, Link
TWITTER

12. 1:30 PM Ingrid Promotional Post Image, Link

13. Topic Keywords / Hashtags
About Me, My Goals, and
the Campaign
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
About Me, My Goals, and
the Campaign
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
About Me, My Goals, and
the Campaign
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Brand & Personal Goals
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Brand & Personal Goals
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Brand & Personal Goals
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Campaign Title: #FloridaorBust | Weekly Theme: About Me
Day 1 | Monday
Day 2 | Tuesday
Day 3 | Wednesday

14. Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Why is it important for me
to attend graduation?
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Importance of Graduation
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Day 5 | Friday
Day 4 | Thursday

15. What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations

16. Post Title / Content URL
#FloridaorBust http://fsbizsite.com/ingrid0013/
#FloridaorBust: Check out my blog to find out a
little bit about me: Ingrid N Little! I am a student
at Full Sail University who aspires to become a
sports marketing professional. I want to attend
graduation in Florida in May of 2019. I need your
help to get there! Please follow and share my
hashtag #FloridaorBust. Thank you! https://www.facebook.com/IngridNLittle/
#FloridaorBust: Check out my blog to find out a
little bit about me: Ingrid N Little! I am a student
at Full Sail University who aspires to become a
sports marketing professional. I want to attend
graduation in Florida in May of 2019. I need your
help to get there! Please follow and share my
hashtag #FloridaorBust. Thank you! https://twitter.com/IngridNLittle
#FloridaorBust Help me get to Graduation 2019! https://www.instagram.com/inl1329/
#FloridaorBust Help me get to Graduation 2019! https://www.facebook.com/IngridNLittle/
#FloridaorBust Help me get to Graduation 2019! https://twitter.com/IngridNLittle
| Weekly Theme: About Me
Day 1 | Monday
Day 2 | Tuesday
Day 3 | Wednesday
In order to track the
In order to track the
each URL and tieit ba

17. #FloridaorBust "Why is it important for me to
attend graduation?" http://fsbizsite.com/ingrid0013/
#FloridaorBust To find out why I am doing this and
why it is so important for me to attend graduation,
please check out my blog! https://www.facebook.com/IngridNLittle/
#FloridaorBust To find out why I am doing this and
why it is so important for me to attend graduation,
please check out my blog! https://twitter.com/IngridNLittle
#FloridaorBust "I want my family to see me walk
across the stage at graduation May 2019!" https://www.instagram.com/inl1329/
#FloridaorBust. Follow my journey on Instagram
and find out why it is important for me to attend
graduation!G30 https://www.facebook.com/IngridNLittle/
#FloridaorBust. Follow my journey on Instagram
and find out why it is important for me to attend
graduation!G30 https://twitter.com/IngridNLittle
#FloridaorBust. On a scale of one to ten, how
important to you think attending a graduation
ceremony is? https://twitter.com/IngridNLittle
#FloridaorBust. Check in Next Week to hear about
my learning experience at Full Sail University! http://fsbizsite.com/ingrid0013/
#FloridaorBust. Check out my blog to find out what
I have in store for next week! https://www.facebook.com/IngridNLittle/
Day 5 | Friday
Day 4 | Thursday

18. #FloridaorBust. Check out my blog to find out what
I have in store for next week! https://twitter.com/IngridNLittle

19. Short URL / Token Results (Fill In column week 2)
Data should be based on SMART Goals & Trends
http://fsbizsite.com/ingrid001
3/ Views? Comments? Engagement Rate?
https://www.facebook.com/In
gridNLittle/
Views: 84 Post Clicks: 6 Reactions, Comments,
Shares: 12
https://twitter.com/IngridNLit
tle No Engagement
https://twitter.com/IngridNLit
tle Likes: 8
https://www.facebook.com/In
gridNLittle/
Views: 99 Post Clicks: 14 Reactions, Comments,
Shares: 6
https://twitter.com/IngridNLit
tle No Engagement
Data should be based on SMART Goals & Trends
In order to track the clicks on
In order to track the clicks on
each URL and tieit back to

20. http://fsbizsite.com/ingrid001
3/ Views? Comments? Engagement Rate?
https://www.facebook.com/In
gridNLittle/
Views: 75 Post Clicks: 4 Reactions, Comments,
Shares: 3
https://twitter.com/IngridNLit
tle No Engagement
https://twitter.com/IngridNLit
tle Likes: 6
https://www.facebook.com/In
gridNLittle/
Views: 80 Post Clicks: 26 Reactions, Comments,
Shares: 12
https://twitter.com/IngridNLit
tle No Engagement
https://twitter.com/IngridNLit
tle 1 Vote
Data should be based on SMART Goals & Trends
http://fsbizsite.com/ingrid001
3/ No Engagement
https://www.facebook.com/In
gridNLittle/ No Engagement

21. https://twitter.com/IngridNLit
tle No Engagement

22. Time Author Content Type Media
BLOG
4:00pm Ingrid New Blog Post 1 Text
FACEBOOK
5:00pm Ingrid Promotional Post Image, Link
TWITTER
6:00pm Ingrid Promotional Post Image, Link
INSTAGRAM
4:00pm Ingrid
New Instagram Post
#1 Image
FACEBOOK
5:00pm Ingrid Promotional Post Image, Link
TWITTER
6:00pm Ingrid Promotional Post Image, Link
BLOG
Campaign Title: #FloridaorB

23. 4:00pm Ingrid New Blog Post 2 Image, Link
FACEBOOK
5:00pm Ingrid Promotional Post Image, Link
TWITTER
6:00pm Ingrid Promotional Post Image, Link
INSTAGRAM
4:00pm Ingrid
New Instagram Post
#2 Image
FACEBOOK
5:00pm Ingrid Promotional Post Image, Link
TWITTER
6:00pm Ingrid Promotional Post Image, Link
6:30pm Ingrid Twitter Poll Questionaire
BLOG
4:00pm Ingrid New Blog Post 3 Image, Link
FACEBOOK
5:00pm Ingrid Promotional Post Image, Link
TWITTER

24. 6:00pm Ingrid Promotional Post Image, Link

25. Topic Keywords / Hashtags
Most Valuable Lesson
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Most Valuable Lesson
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Most Valuable Lesson
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Grades
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Grades
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Grades
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
mpaign Title: #FloridaorBust | Weekly Theme: What I have learned from s
Day 1 | Monday
Day 2 | Tuesday
Day 3 | Wednesday

26. Accolaides While in School
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Accolaides While in School
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Accolaides While in School
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Preparation for a career
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Preparation for a career
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Preparation for a career
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Preparation for a career
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations
Day 5 | Friday
Day 4 | Thursday

27. What to expect next week.
#FloridaorBust, Ingrid N Little, Full
Sail University, Graduation, Donations

28. Post Title / Content URL
#FloridaorBust Lessons Learned http://fsbizsite.com/ingrid0013/
#FloridaorBust: Check out my blog to find out a
little bit about me: Ingrid N Little! Read about
some of the things I've learned since attending Full
Sail. I want to attend graduation in Florida in May
of 2019. I need your help to get there! Please
follow and share my hashtag #FloridaorBust.
Thank you! https://www.facebook.com/IngridNLittle/
#FloridaorBust: Check out my blog to find out a
little bit about me: Ingrid N Little! Read about
some of the things I've learned since attending Full
Sail. I want to attend graduation in Florida in May
of 2019. I need your help to get there! Please
follow and share my hashtag #FloridaorBust.
Thank you! https://twitter.com/IngridNLittle
#FloridaorBust Help me get to Graduation 2019! https://www.instagram.com/inl1329/
#FloridaorBust Help me get to Graduation 2019! https://www.facebook.com/IngridNLittle/
#FloridaorBust Help me get to Graduation 2019! https://twitter.com/IngridNLittle
heme: What I have learned from school
Day 1 | Monday
Day 2 | Tuesday
Day 3 | Wednesday
In order to track the
In order to track the
each URL and tieit ba
each post, you might

29. #FloridaorBust "What I have accomplished so far" http://fsbizsite.com/ingrid0013/
#FloridaorBust To find out what I have
accomplished so far on this journey why it is so
important for me to attend graduation, please
check out my blog! https://www.facebook.com/IngridNLittle/
#FloridaorBust To find out what I have
accomplished so far on this journey why it is so
important for me to attend graduation, please
check out my blog! https://twitter.com/IngridNLittle
#FloridaorBust "For My Future" https://www.instagram.com/inl1329/
#FloridaorBust. Follow my journey on Instagram
and find out why it this is the next step to my
future career https://www.facebook.com/IngridNLittle/
#FloridaorBust. Follow my journey on Instagram
and find out why it this is the next step to my
future career https://twitter.com/IngridNLittle
#FloridaorBust. On a scale of one to four, how
prepared are you for your future? https://twitter.com/IngridNLittle
#FloridaorBust. Check in Next Week to hear about
my learning experience at Full Sail University! http://fsbizsite.com/ingrid0013/
#FloridaorBust. Check out my blog to find out what
I have in store for next week! https://www.facebook.com/IngridNLittle/
Day 5 | Friday
Day 4 | Thursday

30. #FloridaorBust. Check out my blog to find out what
I have in store for next week! https://twitter.com/IngridNLittle

31. Short URL / Token Results (Fill In column week 2)
Data should be based on SMART Goals & Trends
http://fsbizsite.com/ingrid001
3/ Views? Comments? Engagement Rate?
https://www.facebook.com/In
gridNLittle/
https://twitter.com/IngridNLit
tle
https://twitter.com/IngridNLit
tle
https://www.facebook.com/In
gridNLittle/
https://twitter.com/IngridNLit
tle
Data should be based on SMART Goals & Trends
In order to track the clicks on
In order to track the clicks on
each URL and tieit back to
each post, you might want to

32. http://fsbizsite.com/ingrid001
3/ Views? Comments? Engagement Rate?
https://www.facebook.com/In
gridNLittle/
https://twitter.com/IngridNLit
tle
https://twitter.com/IngridNLit
tle
https://www.facebook.com/In
gridNLittle/
https://twitter.com/IngridNLit
tle
https://twitter.com/IngridNLit
tle
Data should be based on SMART Goals & Trends
http://fsbizsite.com/ingrid001
3/ Views? Comments? Engagement Rate?
https://www.facebook.com/In
gridNLittle/

33. https://twitter.com/IngridNLit
tle