The 20 most successful business women to watch 2019

1. The 20Most Successful Business Women to Watch in 2019 Anne Krog Iversen FEATURING Enhancing Employee Engagement through Commitment, Cooperation, and Empowerment. Vol 11 | Issue 02 | 2019

2. Certainly, An Unbiased Future!! eyond doubt, the change has been occurred in the Bcorporate world, and it is continuing to occur. With globalization, technological innovations, new perspectives, paradigm shift in the beliefs and preferences of people, change can be witnessed in all the spheres of the business ecosystem. The drastic change that has been occurred is in the arena of leadership. After understanding the importance of contribution of women in marketplace, they are been warmly welcomed in the hats of leaders and other coveted positions such as CEO, President, and more. Decades ago, women were undercounted whenever it came to entrepreneurship or leading an organization. And now, from business to technology, administration, education, healthcare or government, women gradually made their mark in almost every sector at regional, national, and global levels. By walking an extra mile, they have been at the helm of every ﬁeld. Talking about the business world, women have brought a substantial change in the corporate ecosystem by turning their creative ideas into successful business models. By combining their passion and creativity, they are taking businesses to the next level. In fact, the organizations that have women in their board of directors, or are solely run by women, are changing the landscape of world by providing reformative solutions that are catering to the needs of businesses as well as individuals. Sheryl Sandberg, the COO of Facebook, Indra Nooyi, the Chairman and COO of PepsiCo, Ginni Rometty, the Chairman, President, and CEO of IBM, and many more are in the list. Their success stories are proving to be an example for upcoming entrepreneurs. While these big names are continuing to set example for others, there are also some other businesswomen, who are signiﬁcantly contributing to the business sphere with their glorious triumphs. With an intent to admire and Editor’s Desk Instead of proving to be equally good, they chose to develop a belief in self and rise above.

3. acknowledge the contributions of these women leaders, Insights Success has curated a list of “The 20 Most Successful Business Women to Watch in 2019”. “No company has a culture, every company is a culture.” This statement from Peter Thiel shows the value of work culture in an organization. A healthy work culture is the key to building an exceptional organization which positively brings growth, productivity, and committed employees. For a culture officer, creating an effective work environment is not a one- time job, it requires understanding and endurance that needs time, attention, and leadership. Considering the significance of work culture and its affect on employees’ overall performance, Anne Krog Iversen, Chief People, DNA and Culture Officer at TimeXtender, spends a lot of time aligning culture building with day-to-day work activities to create a healthy and prosperous workplace and thus, features on the cover of this edition. Delve in to more such inspiring stories and lessons from many such significant entrepreneurs in this issue and reap the fruits of motivation. Also, make sure to scroll through the articles written by our in- house editorial team and CXO standpoints of some of the leading industry experts to have a brief taste of the sector. Enjoy the read! Hitesh Dhamani

5. Articles 28 38 The Art of Leading Attributes of a Good Leader Empowering Women Dynamics of Women : Participation in the Ever-changing Modern Workforce 58 Unbiased Future Establishing Gender Equilibrium Integrated Approach Maintaining a personal and professional life balance 46 CONTENTS

6. 42 44 50 56 Lindsey Myers Personifying the True Essence of Passion Rishika Lulla Singh Bringing Shift in Digital Entertainment Media Lorraine Chiroiu Enriching the Future of Australia with Biotech Ruby Castellanos Exemplifying the Perfect Blend of Discipline and Passion

7. sales@insightssuccess.com November, 2019 Editor-in-Chief Senior Sales Manager Business Development Manager Marketing Manager Technical Head Technical Specialist Digital Marketing Manager Research Analyst Database Management Technology Consultant Pooja M. Bansal Managing Editor Anish Miller Executive Editor Hitesh Dhamani Assistant Editors Jenny Fernandes Rohit Chaturvedi Visualizer David King Art & Design Director Amol Kamble Associate Designer Kushagra Gupta Kshitij S Peter Collins John Matthew Sales Executives David, Kevin, Mark, Jay Business Development Executives Steve, Joe, Alan, BinayJacob Smile Aditya Marry D’Souza SME-SMO Executive Prashant Chevale Calvin Jones Circulation Manager Robert Brown Stella Andrew David Stokes Asha Bange Co-designer Copyright © 2019 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess We are also available on : Email: info@insightssuccess.com For Subscription: www.insightssuccess.com

8. Anne KrogIversen Enhancing Employee Engagement through Commitment, Cooperation, and Empowerment. COVER STORY

9. “This statement from Peter Thiel shows the value of work culture in an organiza on. A healthy work culture is the key to building an excep onal organiza on which posi vely brings growth, produc vity, and commi ed employees. For a culture officer, crea ng an effec ve work environment is not a one- me job, it requires understanding and endurance that needs me, a en on, and leadership. Considering the significance of work culture and its affect on employees’ overall performance, Anne Krog Iversen, Chief People, DNA and Culture Officer at TimeXtender, spends a lot of me aligning culture building with day-to-day work ac vi es to create a healthy and prosperous workplace. We wanted to find out more. Below are the details of the interview with Anne: Give a brief overview of your background and your role at TimeXtender. I’m the Chief People, DNA & Culture Officer and co-founder of TimeXtender. My passion is people - it’s all about people helping people fulfill their purpose, goals and dreams. I try to ensure that we all enjoy the journey - knowing that focus, hard work and a whole lot of passion can help our employees reach their des na on at work and in life. I believe in the concept of ‘1000 people - 1000 ways.’ Our purpose at TimeXtender is to give businesses instant access to data, enabling them to make quality business decisions with data, mind and heart. We do this for one simple reason – because me ma ers. How does TimeXtender posi on its cu ng-edge technology to appeal to its target audience? To start, it’s important to note that we’re a market leader in data management with our high- performance data management pla orm Discovery Hub®. We’re focused exclusively on Microso , which allows us to provide our outstanding technology to companies looking to rapidly construct and manage a modern data estate on Microso data pla orms. More specifically, with Discovery Hub, companies can build and manage their corporate data estate on Microso Azure, on-premises or hybrid. Discovery Hub fully prepares corporate data for Azure, ar ficial intelligence and advanced analy cs. This emphasis has led us to being named a Finalist as a 2019 Microso Data Estate Moderniza on Partner of the Year. Discovery Hub is built with automa on in mind, enabling companies to use a single, integrated pla orm rather than a patchwork of tools. This results in a huge me and cost savings for businesses and a fully opera onal data-driven enterprise. How necessary is it to align business with technology and what are its outcomes? To be successful, today’s modern business must have access to its valuable enterprise data on a moment’s no ce. This isn’t an op on. Organiza ons that do not provide business users data at their finger ps will fall behind. Decisions regarding how to run their business now and into the future must be based on reliable, accurate data. In order to make superior and strategic business decisions, users o company has a Nculture, every company is a culture-

10. within func onal areas need to evaluate insights, trends, history, analy cs and reports. However, it is also very important to know that decision making shouldn’t be predicated solely on data. Using your mind and your heart are key factors in making good decisions as well. This helps us bring knowledge and intui on, plus passion and interest, into the decision-making equa on to help us make a more complete business decision. In sum, we call this making quality business decisions with data, mind and heart. What were some of the primal challenges and roadblocks that you faced during the ini al phase of your journey? As TimeXtender began to grow, we lost a valuable colleague from within our execu ve inner circle. Then, as the company began to emerge onto the global business tech scene, there was a lot of ac vity within the company. Several years ago, to help us all deal with these issues along our journey, and to provide calmer, stronger emo onal intelligence, we rolled out our corporate mental health program. Mindfulness has given us the life skills to become be er at self-management both at work and at home. This helps us all iden fy with a common purpose greater than life’s challenges and growth rates. Along with mindfulness, we’ve used Dr. Stephen R. Covey’s ‘The 7 Habits of Highly Effec ve People’ program as our centerpiece for developing our company DNA, and it has truly been a game-changing catalyst for helping TimeXtender grow over me. Along with the 7 Habits, what else comprises your corporate mindfulness program? We have a weekly recharge session where we have regular a endance from the majority of our employees. We have also hosted online recharge sessions as well. During our weekly gatherings, we might include media on, yoga, breathing, peaceful walks or other related mindfulness and mental health ideas. We also have a weekly breakfast on Fridays so that the team can socialize and engage with each other. We also ins tuted a minute of silence to start our business mee ngs. The power of silence helps us all get grounded and recharge and recover from previous business engagements as we prepare for the new mee ng about to take place. In addi on, our corporate offices are decorated with inspiring ar facts to help reinforce our beliefs and way of life. This helps to promote and foster a harmonious, peaceful, and tranquil environment for our staff and visitors. Describe some of the vital a ributes that you think every business leader should possess. Well, there are several a ributes that any business professional should have but if I had to iden fy the top

11. “ three that come to mind I would say trust, resiliency and perseverance. At TimeXtender, our business is centered around our industry leading Discovery Hub. Our research and development team works relessly to advance the technology as mes and needs change. But, really, if you think about it, we’re also in the people business. We have hundreds of partners and thousands of customers around the world. What makes this all work is the trust in our rela onships. Trust is very important. Secondly, I would say that being resilient is essen al as well. There are ups and downs in any business and it’s important that we stay even keel and consistent as we guide the business through cycles. Related to this is perseverance. We have to possess grit as it’s a compe ve world out there. To aid us here our company DNA is now designed so that our employees can become more aware and focused in their work and personal endeavors. Providing corporate mindfulness at work during the workday is a big part of who we are at TimeXtender and it inspires us and helps us persevere in the short and long runs. What is your advice for emerging businesswomen? Several years ago, the term “so skills” and possessing those skills became a hot topic in the business world. Today a lot of emphasis is put on having emo onal intelligence. We work and deal with, buy and sell from people. It’s extremely important to understand human rela ons and being a en ve, not just to business requirements, but to people’s personal needs. These skills are not always innate and can be learned, so along with studying and gaining experience in one’s chosen career path, it’s essen al to also learn rela onship skills at the outset, but really throughout your professional career. In addi on, I would say that searching out more experienced management peers to learn from can be quite beneﬁcial for someone advancing in corporate management. Having a corporate mentor to turn to who possesses more experience can help someone accelerate along the learning curve and ﬁnd greater success in management. Also, it’s important to build, expand and nurture your personal network. Having a business network can help you expand your knowledge base and provide access for support and opportuni es. TimeXtender inspires quality business decisions with data, mind and heart. We do this for one simple reason: because time matters.

12. “ Where does TimeXtender see itself in the near future and how will you catalyze the change? TimeXtender con nues to grow by leaps and bounds each and every year. We’ve been rated one of the fastest growing private technology companies on numerous occasions. This is evidenced by our very high growth rates, growing customer base, and ever-expanding partner network. But we’re not res ng on our laurels. There are s ll myriad businesses around the world who could beneﬁt from Discovery Hub to create win-wins with us. The ability for business users to have instant access to trustworthy data is vital to any organiza on. And today, this necessity is now moving into the cloud. Discovery Hub makes all this happen for businesses. That said, companies have choices when it comes to selec ng technologies to manage their data estate on Microso Azure. The ques on becomes, what is the best op on for building and managing your data enterprise today and tomorrow? What will ensure that you have a future-proof data architecture? We wholeheartedly believe the answer is Discovery Hub. The technology leverages the power of automa on to help business remove manual, redundant, repe ve tasks in favor of automa on for coding. It provides a single, integrated pla orm to help organiza ons beneﬁt from ‘one version of the truth.’ The more companies that learn about Discovery Hub the more our business con nues to grow. We expect this market leadership to con nue today and into the future. And we’re exci ng about our prospects. It’s inherent within our corporate DNA that we believe that people do business with people, and with that focus, we will always strive to maintain our resiliency, and to have a sustainable organiza on, so that we can be the best we can be for our partners and customers that we serve. Every day we work to make the complex simple, to automate all that can be automated in the data-discovery life cycle and to execute on what matters most.

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14. Being a business leader, there are many professional traits needed, but the skills and abili es such as leadership, communica on, persistence and constant sacrifice are few of the most important traits. Things like easy and quick success are just words, a leader has to put daily efforts and constancy to demonstrate that the company has strong and stable founda on. ALICIA ASÍN PÉREZ, CEO of Libelium, is an evident and profound example of how skills of the leadership shapes an idea into a successful business. Below are highlights from the interview conducted between ALICIA and Insights Success: Give a brief overview of your background and your role in Libelium. Libelium’s IoT technology is helping to improve people’s quality of life and companies’ compe veness. The company offers solu ons for different spheres such as agriculture, parking systems, urban monitoring, waste management, environment or security & emergencies. Libelium is an interna onal company whose por olio includes IoT products for all the markets worldwide with no specific focus by region or country. Libelium’s technological pla orm is commi ed to the interoperability of different sensors that allow the measurement of any parameter through any wireless communica on protocol and send the recorded data to mul ple cloud pla orms. Libelium has been a pioneer in the world of the Internet of Things for over a decade and has con nued to revolu onize the digital world with their vision for the future of technology. Iden fying IoT as a breakthrough for any company, Libelium has found new ways to solve the problem of interoperability of any IoT project. Furthermore, it has focused on organizing its rela onship with the ecosystem and has launched more partnership programs than ever. The most striking quality about Libelium’s Smart Sensor pla orms is that they can be u lized for a variety of purposes, from monitoring ci es to precision crops. In 13 years, Libelium has moved from being a start-up to an SME of 5 million invoicing, more than 50 employees and customers in 120 countries expor ng 90% of turnover. How do you diversify your solu ons that appeal to your target audience? The most demanded applica ons by the market are solu ons for agriculture, for environmental monitoring (whether water quality, air, noise) and smart ci es (with applica ons such as parking or detec on of mobile devices). If we talk about eagerness, there are certain enclosures that need our technology to be more efficient and demand it with urgency criteria: airports, shopping centers, office buildings. The projects for smart ci es are long distance because they involve many key players and require technologies that are inoperable enough to guarantee that the investments are going to be long-las ng and the projects can be scaled over me. What were the past experiences, achievements or lessons that shaped your journey? I was a child with many spor ng, cultural and technical interests. I prac ced rowing in high compe on. Along with the footprint le by my parents, sport is the other half of my personality. That’s how I learned what sacrifice and daily constancy, essen al quali es in professional life, entails. Before finishing my University Degree in Computer Engineering, I decided to undertake my own business project with my business partner, David Gascón. That was the me of social networks and smartphone apps startups, hardware did not look like the easiest way, but we really wanted to create value in our region and overall make a posi ve impact through technology. What were some of the primal challenges and roadblocks that you faced during the ini al phase of your journey? Leading a company is like riding a roller coaster, some day you are celebra ng an award and the next one your warehouse is burnt (true story for us) but nor success or disgrace are permanent, it is important to always bare this in mind to keep on working. Where does Libelium see itself in the near future and how will you catalyze the change? Alicia Asín Pérez A Proficient Leader with Exceptional Leadership Traits November 2019insightssuccess.com 20 to Watch in 2019

15. We live in a society that craves easy success. But solid success stories are built on hard work and excellence. November 2019insightssuccess.com 21

16. We are evolving from being a hardware manufacturer to being a solu ons consultant for complete IoT projects. Libelium’s strategy is to offer high value-added products and services for the en re IoT value chain. All our projects revolve around two objec ves: to grow and to make the IoT market grow. From the educa on sector, where there is a long way to go to transmit technological knowledge about the use of IoT; through applica ons to make the industry more compe ve and reduce its costs; to the market for daily solu ons. Everything that we develop in Libelium is done to provide customers with ready-to-use technology that combines hardware, so ware and final applica on data analysis. This is the only way to achieve the predic ons of large investments and innova ve About the Author Alicia Asin co-founded Libelium in 2006 with David Gascón and has been its CEO since the beginning. She is focused on how IoT is becoming the next tech revolu on, star ng with Smart Ci es. She is a frequent speaker at interna onal conferences on issues related to Smart Ci es, Wireless Sensor Networks and the IoT. She is a computer engineer by the University of Zaragoza and graduated by ESADE Business School. Alicia is also the first woman to receive the Na onal Young Entrepreneur at the 2014 mee ng of the Spanish Confedera on of Young Entrepreneurs (CEAJE). results around the technological disrup on. What is your advice for emerging women entrepreneurs? I would tell them to train for skills such as perseverance, decisiveness, clarity of ideas, in general, which are common features to many brave people who decide to start a business. And also skills such as analy cal and communica onal ability, temperance in mes of adversity & success, curiosity for new market trends, and always & above all, enthusiasm in every task to perform are necessary. The professional race is an endurance race, a long-distance race; it is not a ma er of speed. The goal is not to reach the top and succeed at the first but in constant learning and in carving out one’s own path, learning from successes and failures with humility. November 2019insightssuccess.com 22

17. Christine REMOVILLE Global President November 2019insightssuccess.com 24

18. Mrs. Christine REMOVILLE Re-writing the ‘Digital Transformation’ for Businesses ver since the digitization came into picture, the Ebusiness has taken a giant leap in its customary ways of carrying out processes. Be it a healthcare or IT industry, the implementation of reliable digital tools has become a need rather than a want. Meet Christine REMOVILLE, Global President media and performance transformation at Dentsu Aegis Network and previously Carat Global President, understands the significance of digital transformation and achieved many milestones in her pathway. With an experienced in consulting and agency background, she built a robust and proven experience in leading major global digital transformation programs across various industries. One but Many Role “Studies show that elementary school children will have nine different careers in their lifetime. Today, successful women in business are demonstrating this path and showing that it is more about personal branding; less about corporate branding,” says Christine. She emphasizes on her professional roles by stating in strategic and investment committees of GFI World, a consulting and IT company. Additionally, she was also nominated as Global President, Media and Performance Transformation for Dentsu Aegis Network after having been Carat Global’s President. A Leader behind Many Establishment’s Achievement Christine claims to launch and build Accenture Interactive in Europe, Latin America and Africa with P&L Ownership, opened new offices, hired leadership in the Geos, building teams and launching the brand, going from 0 to $4 billion revenue in only 7 years with more than 3000 people in Europe. Accenture Interactive is recognized by AdAge as the largest Digital Agency Network in the world for the first time. She built a Digital Marketing capability with more than 1000 people across 10 Geos including emerging countries. Under the leadership of Christine, Accenture Interactive was nominated as Europe Adobe Digital Marketing Partner of the year. She also made several contributions in the industry, some are as follows: Ÿ She launched Accenture Analytics in France, NL and Belgium with the associated partnership strategy, innovation labs and thought leadership., developing partnerships with SAS and other analytic providers. Ÿ She contributed in building and deploying Accenture Marketing Sciences in Southern Europe including the successful integration of acquisitions achieving 80% retention scores and 200% year on year growth. Ÿ She worked for 10 years in Accenture Strategy before becoming partner for another 10 years, running Merger & Acquisitions for clients, Post Merger Integration as well as Business angel for start-ups. Exceeding Targets “If I can create opportunity, I am the most useful person,”quotes Christine. November 2019insightssuccess.com 25 to Watch in 2019

19. Her passion includes to create Business Value leading to more Jobs for people across the world. She created job opportunities in India, Middle East, Greece, Poland and many other markets. She states that, with on-going Artificial Intelligence (AI) trail, her company will need more and more creative brainpower, humans with empathy, real care and love with no expectation in return, which is irreplaceable by AI. She led Carat across 131 markets and 10000 people and successfully directed 3 European entities involving complex cross-cultural and cross-expertise Project Management (Accenture Marketing Sciences, Accenture Analytics and Accenture Interactive). She also worked in new business as part of large organization, to create the new, scale-up fast and industrialized environment. She transformed Accenture Interactive from being a small organization to be the number one digital organization including setting up new processes, roles and delivery models. While exemplifying about growth strategy, Christine states that she have implemented a growth strategy in a digital environment for CEOs (Wolters Kluwer). She successfully grew Accenture Interactive from zero to a 4 billion dollar business. She also led mergers and acquisitions and built new operating models for CPG clients (ex. Cadbury Schweppes) and conducted Post Merger Integration within Accenture (ex. Media-Audits). Through above statement she emphasizes on her ability to leverage both her left and right brain for different causes and jobs. Christine, while working at Publicist, CARAT, Aegis, and Accenture Interactive—the experience agency, utilized her right brain efficiently for business aspects such Like a Chess Game, one must think several steps ahead, to be top of your competitor's mind, and plan with agility as Creativity, Emotions, Consumer, Holistic, Agencies. And, as she worked for Accenture, boards she utilized her left brain for business aspects such as Consulting firms, IT, Linear, Languages, Methodologies. She also desired to be a math teacher as a child and was the P&L owner of Accenture Analytics for France and Benelux. As a result, she created an experience architect program to deliver end- to-end digital marketing services which includes media strategy, planning and buying, Marketing Strategy, CRM, Digital strategy and road-map, Marketing Sciences and Analytic. She also contributed in transforming human experiences SEO/SEM, programmatic, living content, CRM and campaign management. Advice to Rely on Christine advice to upcoming budding business men and women that one must consciously recognize his or her feelings which basically are anger, fear, happiness and sadness, to move towards Business Serenity over time. Business Serenity is about balance and stability for everyone when challenges arise. It is about working with calm and confidence, thinking with clarity, making complex things easy. She also mentions her challenge of replacing the Core with the New through implementing new ideologies to disrupt the customary way of doing businesses. Which might, in future, result into a better partnership with several executive leaders to drive growth agenda in a digital environment. November 2019insightssuccess.com 26

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21. Attributes of a Good Leader November 2019insightssuccess.com 28

22. Leadership is about using the power of a position to empower a group of people in order to attain a common goal. A leader’s task is to implement the plans that usually look good on paper, through a delegated team, in a specific time with an ongoing motion. She/he may use the traditional method or may think out of the box. It depends on the leader as how to do it; the ultimate motive is to get the job done. Although, each and every individual has a different approach on leadership, some might say it is about setting examples, some might say it is about sharing the authority; what matters is, taking the right decision when it is most needed. Leadership varies from one organization to another. An organization is a dynamic body and creates new probabilities every now and then. And with new probabilities, come new challenges. Although, it is impossible to overcome every challenge, the business environment has adopted certain leadership styles for the efficiency of business: The Participative Leader Participative Leadership is the process of sharing authority with the work force in order to get optimum efficiency. The team, after getting access to certain powers, works responsibly to accomplish the goals set by its leader. The shared leadership also helps in case of any requirement of change, as the employees adapt quickly in such environment. Incidentally, this style of leadership fits best in a scenario when there is a limitation of time. The Transformational Leader A transformational leader inspires the team through effective communication and an intellectual environment. However, these individuals require communication grows. Especially, when it comes to leadership, there is no scope for lack of communication. A Leader who fails to develop this skill is looked up as incompetent, because it is his job to send the message loud and clear. Although, it is also important to listen as it is an integral part of communication. Ÿ Integrity C.S. Lewis said, “Integrity is doing the right thing, even when no one is watching.” Be it giving credit to one of the team members or be it admitting a mistake, a leader wears integrity as a badge of honor. They do what is right, no matter what. Ÿ Empowerment As mentioned earlier, Leadership is about using the power of one’s position to empower a group of people in order to attain a common goal. A good leader shares his authority with the team in order to get the job done. By doing this, he shows confidence in the team and obliged by the gesture, the team works with full enthusiasm to accomplish the goal. Ÿ Decision making There is risk in decision to making. Great leaders take great decisions when the stake is high and it is the success of those decisions that make them great. To add up, a good leader takes right decision at the right time. In conclusion, a good leader can be defined by the dynamics of his style in leadership, the values that he brings to the organization, the methods he uses to make the best of the resources, and the kind of decision he makes in the given situations. At the end it is about the attitude of an individual to bring the change for good. more detail oriented managers to successfully implement their strategies. Transformational Leadership is considered among the most effective employees of the organization. One of the examples of this type of leadership is when a leader is assigned on a higher level for effective environment. The Transactional leader The transactional leadership, as the name suggests, enables the leader to incentivize the team corresponding to their performance. The team gets rewarded when it attains the goals and the Leader has the power to review the results and act accordingly when the team fails to do the same. The goals and the strategy to attain them are decided by the leader and the team itself. The Situational leader Situational leadership is a theory that the best leader will adapt to the required leadership style according to need of the hour. A Situational leader may adopt democratic style while discussion business with senior executive, but may switch to transactional at the time of team review. However every individual has a natural style of leadership and it may be difficult to switch roles at a certain point of time. Qualities of a good leader There is an old proverb that says, “Give a Man a Fish, and You Feed Him for a Day. Teach a Man to Fish, and You Feed Him for a Lifetime.” So is the case with leadership. One of the basic qualities of a Leader is to pass on the leadership skills. Following are some of the qualities of a good leader: Ÿ Communication Skills Communication is the basic requirement for efficiency in a business. As the level of hierarchy elevates, the requirement of The Art of Leading November 2019insightssuccess.com 29

23. Turning Science Fiction Into Reality Afamous American-Canadian speculative fiction writer, William Gibson, once said -“The future is already here. It’s just not evenly distributed yet.” Dr. Elsa Sotiriadis, the Founder & CEO of The Biofuturist, a ‘bio-futures prototyping lab’ is committed to change that:“My mission is to make the future more evenly distributed.” Elsa is on the mission to make breakthrough innovations accessible to the people whose names get underlined in red, (all of humanity), by helping companies re-think how we build the world with the most powerful design language there is - biomimicry: the code of life itself. Elsa is a synthetic biologist, turned biotech venture capitalist, turned futurist, science fiction author and cyborg. She is an experienced, popular keynote speaker and strategic innovation consultant on the disruption between life sciences and technology. She delivers highly tailored keynotes for corporate and public events as well as bespoke workshops and consulting services. Elsa has also helped invest in, build and launch 25 ground-breaking biotech start-ups as a VC investor and helped one of the world’s biggest tech companies to harness digital biology to future-proof their business. Technology goes under her skin - she became a ‘cyborg’ live on stage to tweet just by hand swipe to help push tech into the hands of people, literally. During her early career, her quest to master the operating system of life for a more sustainable world led her from ETH Zurich and a competition for ‘genetically engineered machines’ at MIT to an astrobiology meeting at NASA’s Ames Research Centre and to developing bio-robots made from DNA for her Ph.D. at Imperial College London and the University of Hong Kong. On the side, she writes speculative fiction and her debut novelette Replicon won an honorable mention at the Writers of The Future competition in LA (her pen name is Elsa Solaris). She likes to run, often fails at CrossFit and lives mostly in London and sometimes in Switzerland. However, life wasn’t always so smooth for her. According to her, science fiction saved her, during the time when she was growing up as a half-orphan. Science fiction turned Elsa into an explorer, who dreamed of science as her real-life magic power. Turning Science Fiction into Reality Elsa believes that we are now living in the extraordinary times, when people can turn science fiction into reality. According to her, transforming breakthroughs into real, human-centric products and services requires a lot of expertise, but also imagination, visionary thinking and empathic design to connect the dots and make a real positive impact. So, prototyping these futures helps companies better map and tackle their strategic innovation opportunities, which means creating more value, serving their customers better and future-proofing the business. When it comes to the digital biology disruption, we live in an exponential era, when incremental innovations of 10% improvement are longer enough. Climate change alone is the biggest challenge our species faces in the coming decades. The world is burning. Incremental innovation can’t save us anymore. What we need is 10-fold disruption. Elsa also added, “Biology is becoming an information technology that is re-shaping many industries. In the coming years, the first flagship products will not be manufactured, but grown.” Elsa Sotiriadis November 2019insightssuccess.com 32

24. Embracing Science Fiction and Abolishing Real Barriers Elsa believes that science fiction has helped her become an explorer and push frontiers. So, she suggests every business leader should read science fiction, because it is the most powerful mind-expanding drug. According to her, embracing science fiction helps us to fire up our imagination, come up with breakthrough ideas and design human- centric technologies responsibly. Why? Because the protagonists of near-future science fiction novels could be your customers in five years. Business leaders don’t just have to solve today’s challenges, but tomorrow’s. When asked about encouraging women to take leadership positions, Elsa said, “We have to abolish the real barriers and confront bias, because implicit bias it the main cause of the gender gap.” She further added, “Your privilege is your blind-spot. That allows structural and systemic problems to fester over time and boom, we have a non-inclusive monoculture that lacks diversity and where women aren’t paid fairly. You also can’t make great products. So, we must break this cycle and listen very differently, listen empathetically. We have to ask ourselfs, what does it look like to make space for each other’s experiences?” Suggestions for Aspiring Leaders While asked about few suggestions for aspiring leaders, Elsa suggested, “Comfort will ruin you, because growth only occurs in a state of discomfort. So, to succeed in the age of disruption, we have to disrupt ourselves first. To achieve this, mindful habits are golden because of the compounding effect of time. And above all, be kind.” Mastering the code of life is our superpower to save humanity from climate change and one day, become a multiplanetary species.‘‘ Dr. Elsa Sotiriadis Founder & CEO The Biofuturist November 2019insightssuccess.com 33 to Watch in 2019

25. Juggy Sihota Vice president, Consumer Health TELUS November 2019insightssuccess.com 34

26. JUGGY SIHOTAA Trailblazer with Exceptional Leadership Qualities n executive with more than 20 years of leadership Aexperience, and one of Vancouver Magazine’s Power 50 in 2019, Juggy Sihota has enjoyed a fulfilling and rewarding career leading many emerging technology businesses and operations at TELUS. Juggy is known for her unrelenting focus on quality and efficiency combined with a genuine concern and commitment for all who work with her. TELUS is empowering Canadians to take control of their health and the health of their loved ones with the right information, tools, and support they need to live healthier and happier lives. As a Vice President, Juggy not only leads the largest Canadian-owned personal emergency response service in Canada but also is responsible for the national strategy, execution and operation of TELUS’ entire Consumer Health business. Together with her team, her work helps to revolutionize access to healthcare in Canada through the launch of innovative technology solutions such as: Babylon by TELUS Health – the fastest growing, highest customer-rated virtual care app in Canada; TELUS LivingWell Companion - a wearable personal emergency response device with fall detection for aging Canadians; the TELUS Healthy Living Network – informative and educational content on TELUS’ Optik TV; TELUS Health for Good Mobile Health Clinics – delivering healthcare on the streets to some of Canada’s most vulnerable citizens; TELUS Baby Health App – a Personal Health Records (PHRs) solution for new parents; and more. Juggy was also the executive producer for the critically-acclaimed documentary Painkiller: Inside the Opioid Crisis which takes a raw look at how the opioid epidemic is ravaging our country. Prior to Juggy’s current role, she was the Vice President, Customer Experience Strategy and Operations, TELUS Health. Under her leadership, the national Customer Experience operations team drove business performance and engagement to increase client loyalty, profitability and satisfaction. Community leadership is a critical component of Juggy’s leadership story. She is currently a Board Director on the VGH & UBC Hospital Foundation Board as well as on the Canadian Men’s Health Foundation. She is also an advisor to the City of Vancouver on racial and ethno-cultural equity issues. She previously served as a director on the TELUS Vancouver Community Board from 2008 to 2011. She also served on the Justice Institute of British Columbia and the Vancouver Board of Trade’s Women’s Leadership Council. November 2019insightssuccess.com 35 to Watch in 2019

27. Ensure purpose underscores every business strategy and the team understands the value of their contribution to the greater goal. Most recently, Juggy received a Forty Under 40 award in 2012 for her business achievements, inspirational leadership and community contributions, and was also one of seven women in Canada to be awarded the 2013 Leadership Excellence Trailblazer Award by Canadian Women in Communications. In 2015, she was recognized with a TELUS Legend Award – the highest recognition a TELUS team member can achieve. Juggy received the Diversity Champion Award at TELUS in 2016. This award recognizes leaders who are champions of all diversity and celebrates those who leverage diversity of thought to help advance business strategy. Juggy holds an MBA from Queen’s University in Kingston, Ontario and has completed Executive Development programs at Harvard and INSEAD. In an interview with Insights Success, Juggy unveils her inspiring entrepreneurial journey. Below are highlights of the interview: How do you diversify your solutions that appeal to your target audience? Health is important to everyone, no matter who they are or where they live. At TELUS, we are putting patients at the centre of healthcare by leveraging the power of our innovative network technology and information to help deliver better health experiences for all Canadians so they may live happier, healthier lives. By revolutionizing access to healthcare through a diverse portfolio of digital health products and services; improving communication and efficiency by driving digital adoption; and creating healthier communities through a more sustainable healthcare system, we are bridging the socio-economic divide so all Canadians have access to the technology they need to access healthcare and information no matter where they live across the country. We work in collaboration with healthcare providers to ensure they’re well equipped to connect with their patients and other HCPs efficiently and effectively through digital health solutions. Describe some of the vital attributes that you feel every businesswoman should possess. Every effective business leader should have a good balance of intelligence quotient (IQ) and emotional quotient (EQ). In addition to the requisites of the role they are in, I believe the differentiator between good and great leaders is how their EQ balances with IQ; and in the most remarkable leaders it’s almost equal. I think leading business is really about leading people and leading with empathy is key with any effective business strategy. People grow your business and they sustain it. November 2019insightssuccess.com 36

28. What were the past experiences, achievements or lessons that shaped Juggy’s journey? Early in my career I had to become comfortable with not fitting in - I was either the youngest (not so much anymore), the only woman, and/or the only minority. When I sat at leadership tables, I stood out because of these visible differences. I was forced to face the positive and negative perceptions people had of me before they even had a chance to get to know me or my credentials. This was a lesson that helped me tune into my own sense of self and have an awareness that ultimately enabled me to build my EQ and IQ which I believe has been key in shaping who I am today as both a person and as a leader. What are your future aspirations and how will you catalyze the change? I want to continue making a meaningful and sustainable difference in business and in society at a ever-growing scale. I’m fortunate to work for a company with values that align with my own where the belief is that in order to do well in business, we must improve the social health of our communities and seize the opportunity to drive positive human outcomes. In my role, this social purpose translates into revolutionizing access to healthcare for all Canadians through the adoption of digital health technology. What is your advice for emerging women entrepreneurs? I have three pieces of advice: Ÿ Be brave, be confident, and you will figure things out along the way. Ÿ Get comfortable with being uncomfortable and not knowing everything. Ÿ Be prepared for a life-long journey of continuous learning. November 2019insightssuccess.com 37

29. Ineke Kooistra is the CEO of YoungCapital, a leading Dutch recruitment agency, since 2013. She has been working in the recruitment and secondment branches for 25 years. Additionally, she has also set up and expanded various specializations within the IT stafﬁng market. Her role as the CEO of the company is to get people moving, motivate them and coach them. Together with three male founders, she directs a predominantly female management team and 1,300 employees, of which 80 percent is also female. This is pure coincidence, because Ineke doesn’t believe in selecting her employees based on gender. About the Author November 2019insightssuccess.com 38

30. At the top “It’s all about finding someone’s strengths. Women don’t outperform men and vice versa. But I won’t deny that it takes a lot of discipline to stay at the top as a woman,” Ineke expresses. Just like men, women have a lot of qualities that match perfectly with a leadership role. It’s important that leadership comes from the heart. And you need to have the intention to help others grow and make them better through your role. I call it Servant Leadership. If you want to make your company a success, you need to be of service to the company and its people. This has nothing to do with gender or background. That’s why a quota for women at the top is completely nonsense, according to me. All women who really want to reach the top, will find a way to break through that glass ceiling. No bias in the world will stop a woman on a mission to reach that top position. But it’s wrong to think that anyone with the right capabilities – man or woman – can work anywhere they want. There should be a match between your personality, the company’s values and its culture. And sometimes it’s just a case of pure luck. Being at the right place at the right time. If this match doesn’t come naturally, it’s just not meant to be. But if there is a perfect match between you as a leader and a company, it’s the first positive step, in my opinion. It’s still a lot of work. Having all that responsibility takes a lot out of you. You shouldn’t be afraid to make choices, and that also means saying no to certain activities in your personal life. I am a mother of two and am not home every day. My husband and I have been able to make it work. I notice that a lot of women still find it difficult. But you can’t run a company part time. You need to dare to go full in. Those doubts often appear during the initial job interview. Women say “I want to be a director, but I still have children that I need to bring to school. Is that possible?” As if there are no male CEOs that bring their kids to school. The big difference is that men don’t ask these kinds of questions. They just do it! Balance It’s all about balance. Recently, I attended a forum on female leadership, where I talked about my role as a CEO. In the audience, were female students who were just about to graduate. When the moderator asked which of them wanted the same job as me, only three of the four hundred students raised their hands. The moderator was shocked, and asked the audience what was going on. “She works too much”, was the answer. “And we also want to be able to go to parties, exercise and have a social life.” That shocked me a little. It’s not that I don’t do anything else besides work. My downtime, social life and work activities are just one big mix. It’s true that I’m constantly thinking about work. But I also allow myself to go for a run in the morning or see my hairdresser during the week. To me, it’s just one full week in which I can do a lot. Did I have this go-getter mentality as a child, since I already knew I wanted to one day reach the top? I think so. But, at the same time, all the things I hoped for as a child didn’t come true. What I got is a lot better. I definitely don’t regret the choices that I’ve made. I started a family, got married, and am the CEO of a young and ambitious company. I should therefore be the last person to decide whether or not one should have a leadership position based on a ‘home situation’. How you combine the two is up to you. And yes, that takes a lot of discipline. But if you have natural leadership qualities, I believe everything is going to be alright. The key to achieving this? As a female – or male – leader, you need to learn to let go and prioritise. Just do your best and focus on making things better for other people. Unbiased Future November 2019insightssuccess.com 39

31. Personifying the True Essence of Passion Lindsey Myers It is certainly a passion that fuels an individual to make things happen. In fact, passion defines the true essence of entrepreneurship. An avid leader, Lindsey Myers is exemplifying how a passion for something can lead to a successful venture. Lindsey founded Concrete Blonde Consulting in November 2016 to pursue her passion for building reputations and revenues through business development marketing strategies. The company has since been named one of the “Top 15 PR Agencies in New York” by The Manifest and one of the “Top 10 Best PR Agencies” by Web Surf Media. This aptly describes how passion can help everyone to climb the ladder of success. Exemplifying Strategic Leadership Lindsey provides profit and growth solutions and thrives as a consultant. A communications expert and entrepreneur, she has over twelve- years of experience serving various industries including consumer products and services, tech, lifestyle, hospitality and non-profit companies in NYC and the Hamptons luxury market. She graduated from Boston University with a BS in Communications and concentration in PR. She began her career at Word Hampton Public Relations, a firm headquartered in East Hampton, NY and ranked by Jack O’Dwyer’s as one of the country’s “Top 100 Independent PR firms”. In 2013, she was made partner and was chosen to launch the company’s NYC division. Then, in 2016, she went out on her own and founded Concrete Blonde Consulting. Being recognized a strategic leader, she has earned a track record for counseling clients, including Fortune 500 companies such as NAPCO Security, Inc., to increase profits, manage brand reputations and gain market share. She is continually driven by her enterprising spirit and innate understanding of consumer influence. In addition, she has also been a guest lecturer at several universities including Hofstra University and Saint Joseph’s University. Her influential leadership and expertise have earned her numerous accolades throughout her career including; PRSA Big Apple award, PRSA Bronze Anvil award, eight MarCom awards, nine Fair Media Council Folio awards, Communicator award, SABRE award and an Excellence in Communications award. Calmness is the Key Having patience during negotiations was always the biggest challenge for Lindsey. It doesn’t matter to her how much revenue the company is bringing in or how many leads she has coming in; she is always anxious and eager to close the sale. She finds that running really helps her get centered and she has also started a meditation practice to promote calm. Lindsey believes that a sound temperament is extremely important to success in business. She struggled with this a lot. She is of opinion that if you want to have more, first you have to become more. She highly recommends leaders investing in any tools to help them reach their goals. Even, in order to make her employees resourceful, she gives them the relevant tools they need to find the answers themselves and let them know that she values this skill. Words of Wisdom Lindsey advises entrepreneurs to November 2019insightssuccess.com 42

32. I’m striving to bring a little more compassion and humanity back into the business world. “ “ know what they want and expect they can have it. She mentions, “In terms of leadership, remember you might be in charge, but make logic the boss and make sure the talent knows you hired them for their strategic thinking skills and not to “yes” people.” According to her, there are three essential attributes every leader must possess. The first is having a clear vision. If you are going to lead people, then you need to know where you are going. The second is effective communication skills, so Lindsey Myers Founder Concrete Blonde Consulting you can effectively communicate with your team, because you aren’t going to get there alone. And, other is empathy, so that you can connect with you team and nurture their talent. Enlightening Upcoming Entrepreneurs In her advice to enlighten upcoming entrepreneurs, she asserts, “Do it!! The most important thing you need to start a business is a belief you can succeed. If you know that in your heart then all you have to do is keep talking to people about your vision. Will a lot of people say no? Absolutely. Will some laugh at you? Possibly. Will there be those who warn you that you are going to fail? Make a list of those people and remember that anyone who thinks this is more than you can handle is less than the kind of person you need in your life.” “Just keep putting one foot in front of the other everyday. A lot of people will say no, but sometimes all you need is one person to say yes,” she adds. November 2019insightssuccess.com 43 to Watch in 2019

33. Enriching the Future of Australia with Biotech Lorraine Chiroiu Biotechnology above all, is serving the global need for better health solutions, and improving our lives – at times in a disruptive way. Biotechnology- powered innovations of this decade have revolutionised healthcare with their capabilities. However, due to the complexity and connectivity involved, people and even governments often remain under-unaware of these vital developments and their value. Committed to the vision of bridging the gap between biotechnology and the benefits it offers, Lorraine Chiroiu, CEO of AusBiotech is advocating for organisations doing business in and with the global life sciences economy to ultimately enable access to technologies. In this way, the lives of Australian citizens are enriched. Below are the highlights of the interview between Insights Success and Lorraine unveiling her remarkable work, and sharing her thoughts on biotech commercialization, leadership and many more. Can you give us a brief overview of your background and the evolution of your career towards being a recognized industry leader in biotech? While initially aspiring to be a journalist, the strongest themes of my career from the beginning and throughout have been advocate, writer and interpreter. My first role after graduating from university was improving the portrayal of people with serious mental illness in the media. It involved working with journalists on behalf of the StigmaWatch programme and was both an advocacy role and a way if interpreting and facilitating the experience of people with psychosis for the media and therefore the broader community. Fast forward 20 years and as Chief Executive Officer of AusBiotech, I’m still an advocate and interpreter, but now for the development of new biotechnologies that will save, enhance and progress our lives. Through my ten years of commitment to AusBiotech I have progressed through the organisation, managing many aspects of the business. Joining as the Communication Manager, then Chief Industry Affairs Officer, both focused on policy and communications, before being promoted into the Deputy Chief Executive Officer role in 2016 and Chief Executive Officer in 2018. In this role I utilize my strengths and capabilities to advocate on the policy issues facing the sector and to lead the AusBiotech team to support the industry’s delivery of technologies that change people’s future. It involves interpreting between many and varied groups, for example conveying the needs of biotech companies to governments, or the commercialization process for a researcher or the promise of a technology for an investor. Prior to joining AusBiotech, I worked in corporate and public affairs roles for a multinational biopharmaceutical company, the Pharmacy Guild of Australia, the University of Melbourne and for SANE Australia, a mental health consumer organization. Pertaining to your leadership experience, how according to you, do the changes in technology utilization, volatility of the market and talent recognition, affect the overall development of any business/organization? In my experience, working at the juncture of health delivery, cutting edge science and business is a unique and exciting view. We need one eye on the horizon and the other on adapting what we do and how we do it. AusBiotech members are developing and commercializing new inventions and technologies. The recognition of new trends in technology development has serious implications for regulation, reimbursement and skills attraction and development in Australia. For example, the development of immunotherapies is challenging the way we treat cancers and regulate therapeutic goods. It means we need new skills to work in the companies commercializing these technologies. What according to you are the vital attributes that a business leader should possess? Ÿ The tenacity to keep on trying and to deal with uncomfortable situations; Ÿ the emotional intelligence to collaborate with people and engender their support; Ÿ Enough humility to know that few achieve success on their own; Ÿ authenticity about your values and what you believe in; November 2019insightssuccess.com 44

34. Focus on doing the best job you can, no matter what job you’ve chosen. “ “ Ÿ the ability to adapt, as challenge and change are inevitable and more prominent than ever; Ÿ and a sense of perspective about what is (and isn’t) important. Considering the necessity of encouraging women to take up leadership positions, in what ways according to you, can this be achieved? I believe that ‘calling out’ imbalance is critical. Simply asking the question often changes the outcome; is there a more balanced way we can do this? In the very least, it creates awareness. AusBiotech has recently launched its equity and inclusion statement. We’ve agreed as a team to apply it to our work (conference programmes, committees, etc.) and it’s wonderful to see the way in which it’s becoming ingrained in what we do. AusBiotech’s Life Sciences Snapshot 2017 showed that in terms of gender equity, while female representation is around or above 50 per cent for research institutes, funding bodies, government & regulatory and support services, females are under-represented in industry, with only 30 per cent of the workforce female. While pharmaceutical companies are leading the away on 45 per cent, across the sector, female representation decreases as seniority levels increase. At director level the imbalance is stark and disturbing. To address this, role models that show us all what is possible is absolutely key. I will always remember the powerful effect of the first time I identified with a female politician, or the first interaction with a female CEO, or when my best friend was appointed to a global role at WHO. The women who work in life sciences are incredibly inspiring, and seeing more on Boards in the coming years, I’m confident will have an exponentially positive effect. How you have envisioned your future with regards to your career as well as your personal growth? My focus is on the delivery of world-class healthcare, via the commercialization of technologies and the growth of the industry. In recent years, health technologies have enabled us to cure Hepatitis C; to seriously reduce deaths from cancer; to almost eradicate cervical cancer from HBV; for the profoundly deaf to hear; and for HIV to move from a death sentence to a chronic disease. I hope that I can play a pivotal role in technologies reaching patents in future, whatever the capacity. Lorraine Chiroiu CEO AusBiotech November 2019insightssuccess.com 45 to Watch in 2019

35. Participation in the Ever-changing Modern Workforce Dynamics of No 2019vemberinsightssuccess.com 46

36. G one are the days when women were stereotyped to a certain set of skills and professions, restricting them from exploring the world of endless opportunities. Today, women have announced their arrival in many fields of the business world. Therefore, it seems more important than ever before to recognize female contributions in every profession. Fighting through biased work culture in favour of male dominance, women have conquered the unconquered on the account of their distinct calibre and predilections. In the times when the world female participation rate is to the dispiriting levels of around 67% and pay-off rate of about 63%, achievements by women go-getters are praiseworthy. Listening capabilities is one of the distinguishing aspects of feminine species as compared to their male counterparts. Instilling and pursuing ones thoughts is undoubtedly important for effective working. But being a better listener is something that can make a difference as studies show that the customer values and trusts the firms if they perceive that they are being listened to by the firms. With inherent caring and affectionate traits, women outclass men when it comes to understanding critical demands of the customers. Emotional Intelligence (EI) - the ability to identify and manage one’s own emotions as well as the emotions of others - is an essential skill when it comes to dealing with a diverse class of consumers. Women are naturally gifted with higher EI making them better suited for pressure situations and avoiding counter-productive decisions while keeping emotions in check. Emotional Intelligence encompasses two major dimensions – awareness of one’s self and awareness of others. Both the attributes are very much significant for the survival and success of any organisation. Self-awareness involves being familiar with trigger points and behavioural traits when put to the test. This, in turn, helps to modulate impulses avoiding conclusions which are harmful for the welfare of business. In addition to self-awareness, an awareness of others is equally critical in business. Analysing and decoding non-verbal communication – that amounts to 93% of the message – eventually benefits in convincing and converting a lead into a client. Collaboration, and not the cutthroat competition, is the modern era’s principle virtue to achieve success. Many endeavours which seem to be beyond the bounds of possibility can be attained by combining efforts from different resources, channels and departments. Further, collaborating products with consumer experience are enormously important. It leads to crafting the best solutions for customer’s pain points and compelling value propositions that reflect their overall business objectives. Multiple studies have found that women prefer to work in teams, while men prefer to work alone. An unfaltering affinity towards collaboration primes women to garner success in different fields of business which gives them an edge over others. Increased profitability can be a motivating factor for many firms to hire more pool of female talents as many studies support the fact. Statistical research shows that Fortune 500 companies with the highest representation of women on boards financially outperform companies with the lowest representation of women on boards. Moreover, gender- diverse teams have higher sales and profits compared to male-dominated teams, and a recent Gallup study found that gender-diverse business units have higher average revenue than less diverse business units. Trust over female leaders is an attribute which needs to be reciprocated while making the choice. More American workers perceive female executives as honest and ethical than male executives. Pew’s “Women and Leadership” surveyed Americans in 2015 and found that 34% say women are better at this, while only 3% say men are better at it (64% say there’s no difference). While it’s unclear whether this means women are actually more honest, it’s a subtle reminder of how tangled some business decisions can be. Leaders are often tasked with choosing between options that aren’t black and white, ethically speaking, and the capacity to lead honestly is important to the entire company’s success and job satisfaction. Not to mention, increased job satisfaction and organizational dedication to cite positive and meaningful business culture are the added advantages feminine employees carry to the organisation. However, the journey is not all merry go round every time. Hindrances – seen, unseen – are there to check the unrelenting zeal of women aspirants to thrive in the industry. These obstructions need to be pointed out and rectified to create an environment that fuels women empowerment. Empowering Women November 2019insightssuccess.com 47

37. Lack of confidence, according to many experts, is one prime reason women tend to question themselves and doubt their worthiness. In order to advance, they must coach their inner critics. Out-speak and define what women want professionally if they want to get succeeded. Too often they don’t know or rely upon others to define it for them. “Building relationships with those in positions of leadership is critical,” Susan Brady, executive vice president of Linkage Inc. says. “Put down the to-do list long enough to connect with decision makers across the organization, and help them understand who you are and what you bring to the table.” Women are generally uneasy about asking for what they want. They must stop thinking about what they need as a self-serving request. They must develop the courage and fortitude to stand up and ask for what they want. While proving value, women tend to overcompensate in order to demonstrate that they are adding value. Instead of doing it all alone, change the paradigm and track to encourage others to take on more responsibility, thus enabling them to scale and multiply their own impact. Not to forget, biased work culture and regional barriers are the crucial obstacles in the road of women work participation. But, today women are breaking these shackles and coming out boldly to be a part of economic processes shouldering their male counterparts. There has been obvious progress in achieving gender equality around the world over the past two decades: more girls are attending school, more women are working and are being elected to public offices, more women hold management positions, and the situation involving women’s legal as well as social rights have also improved. However, a great deal still remains to be done to achieve equal outcomes for women and men. Recognizing women’s abilities, the values they bring to the organisation, the transformation they achieve as far as work environment is concerned, and considering monetary benefits associated with the female work participation, corporate sector need to welcome their emergence with open arms. No future is far where male- dominated workplaces will be a tale of extinct, we believe. November 2019insightssuccess.com 48

38. In 2012, a young budding entrepreneur identified the need of a digital platform which would combine entertainment with modern consumer’s interest. This young talent was Rishika Lulla Singh, who founded Eros Now, a digital platform where consumers can online watch 12,000 plus Movie titles, original series, Music Videos, Television Programming and others in Hindi and 9 other Indian regional languages. Rishika has always been quite a free spirit. Having an inquisitive nature, she always enjoyed taking up challenges. As she realized the evolving dynamics of entertainment consumption, it was a challenge for the company to also evolve and serve its customers with their evolving needs. As the Chairman & CEO of Eros Digital, which is one of the first OTT platforms in India, Rishika could foresee a steep learning curve here and that motivated her to launch this platform. As an individual, she has never believed in doing things half-heartedly and wanted her platform to be smooth in its user interface and its offerings. With all the ups and downs faced, today she is proud to say that, Eros Now successfully set up the business ground up and achieved the first milestone of 10k paid subscribers. All of this wouldn’t have been possible without her team, who have contributed to build this platform. She believes in celebrating people’s dynamicity and she personally feels that it lets everyone think out of the box, present unique suggestions and helps in striving for the best. An On-Demand Digital Platform Much ahead of its time, Eros Now began its exhilarating journey in 2012 to create a unique mark in the Indian film & digital entertainment Industry. It has been a pioneer in the entertainment space in India and the company realized the changing dynamics of the entertainment consumption, leading it to proudly launch India’s first on- demand digital platform Eros Now. The relations built over the years with leading talent, production companies, exhibitors and other key participants played an important role in the growth of the company. Eros Now users watch content on the platform for more than 21 hours in a week- highest amongst all major OTT platforms in India. The platform has the highest percentage of users consuming content on Smart TVs. A total of 27% of Eros Now users watch content on Smart TVs. This can be attributed to its applications UI and in-app content discovery experience. Today, the company caters to more than 154.7 million registered users and 18.8 million paying subscribers worldwide, offering them 12,000 plus Movie titles, Music Videos, Originals and Short format content like Quickie to choose from. Bringing Shift in Digital Entertainment Media Rishika Lulla Singh November 2019insightssuccess.com 50

39. Rishika Lulla Singh Chairman & CEO Eros Digital November 2019insightssuccess.com 51

40. Embracing Challenges One of the biggest challenges that Rishika faced was creating awareness and educating the customers to manoeuvre their way between screens and still maintain the same ROI with the change in consumption habits. However, with the help of the talented skilled team of Eros and backed by knowledgeable leaderships, the company has embraced the challenge together, as an organization citing it as an opportunity to grow and cater to a global audience that loves consuming Indian content. Getting Ahead with Passion Rishika is a firm believer of maintaining a personal life after work. As a kid she had laid down a strong foundation in terms of discipline, outlook and approach and this helps her in maintaining work-life balance. Also, she was intrigued with technology and always knew she needs fast paced evolutionary environment. Rishika’s passion for tech and entertainment helps her in passing on the same zeal and enthusiasm to the entire team to always aim for the best. Sharing knowledge and passion helps her in boosting confidence and she ensures a combined effort leads the company to greater heights of success. The Indian entertainment eco-system is at the cusp of evolution and everyone is learning, innovating, educating and spreading awareness amongst each other on a daily basis. It is therefore extremely important to be patient in order to achieve visions and goals, be it technology advancement or reach. Rishika believes in learning from each other and from those around her and creates an environment of growth on both personal and professional fronts. A Leader ‘Must’ Rishika believes every leader must embody a few characteristics like self-belief, discipline, dedication, hard work, confidence and willingness to inspire others. It helps in building confidence amongst the team to act now and not later, think creatively, have confidence, and never give up. She asserts “Inspiring your team and colleagues with your actions is the best possible way to create a positive environment to overcome any current or future challenges.” A Thoughtful Advice According to Rishika, many successful Indian women have inspired others with their phenomenal achievement in varied business domains and have emerged successful not only in domestic but also on international sphere. So, she advises them to set a very high goal, be unafraid of roadblocks, and be persistent towards achieving success. November 2019insightssuccess.com 52 to Watch in 2019

41. If your actions inspire others to dream more, learn more, do more and become more, you are a leader.“ “ November 2019insightssuccess.com 53

42. Exemplifying the Perfect Blend of Discipline and Passion Ruby Castellanos t is believed that self-confidence is Ithe first step to success. Business leaders who trust their own capabilities are the ones who build successful ventures. One such global business leader is Ruby Castellanos, who considers self-confidence as a crucial trait for leaders. She is currently holding position of Country Manager at Ufinet in Chile, Argentina and Paraguay, and works in order to extend the successful model of the company in such geographies. Since 2002, when Ufinet had begun its expansion in Latin America working hand in hand with the electricity distribution companies that were acquired at the time by Unión Fenosa, Ruby Castellanos began her professional career at Ufinet Colombia. During her career at Ufinet, she had been responsible for the Operation and Maintenance area in the pacific zone and was a telecommunication Service Manager for the most important energy distribution company of the Colombian south-west. She later served as Business Development Manager for Latam, participating in the expansion and growth of Ufinet in the region through Greenfield international projects, M&A processes and new business models. Currently, she occupies the position of Country Manager for the southern cone and is responsible for the countries Chile, Argentina and Paraguay. The value propositions of Ufinet is its flexibility and proximity to its customers. It allows Ruby to make customized solutions according to customer’s necessity. Also, decision making at Ufinet is quick, being a large organization but with a light structure that allows making decisions quickly and it is an element which is valued by customers. Network and Service Expansion Ufinet will undoubtedly be the main wholesale neutral carrier in Latin America with the most extensive fiber optic network. In the last 4 years it has entered in 7 new countries and every day adds more km of fiber optics, as well as strengthening itself as an infrastructure operator through the business lines of towering and wholesale FTTH. Punctually, the southern cone has an important role in the region, where the company is deploying more than 200 km of fiber optic in Santiago covering the main areas of the city and it is analyzing the network expansion nationwide. On the other hand, Argentina and Paraguay are very advanced in the development of models of wholesale FTTH. It is important to highlight that Paraguay is becoming increasingly important as a gateway to Brazil, which is the last country in which Ufinet entered, with more than 6 thousand km of network that extends to the borders with Argentina and Brazil. Likewise Ufinet in the three countries of the southern cone is working on innovative and integral towering solutions on which it has a very special focus. Self-confidence is the Key Ruby believes, self-confidence is essential to face any challenge. This mitigates the fear of risk and allows one to work with a positive attitude. Another important aspect is the balance. A woman needs quality time for herself and her family. When one’s personal life is fine and has the support of family, the rest flows in an extraordinary way. Ruby adds “In this very competitive world, it is important not to be dominated by failure because not always everything goes as we want, but the important thing is not to lose sight of the goal and recover to continue, persist and not to desist.” Learn from Everywhere Ruby mentions that starting a professional career as part of the technical team is a very enriching experience. The technical part allows to know the root and fundamental elements of business continuity, as well as helping to develop resolving skills. Subsequently, using this experience in telecommunication’s project and evolving them in business models is a process that is achieved with an interdisciplinary team from whom you are always learning. In short, having gone through different areas of the company allows you to know the business in depth. Ufinet has a team of excellence at all levels from whom you learn every day. Learning is a decision and one should not miss the opportunity to make the best of each November 2019insightssuccess.com 56 to Watch in 2019

43. one. I feel proud and grateful for witnessing and participating in the growth of Ufinet. Being a Professional and Mother Ruby believes that being a very young mother and doing a professional career with such a great responsibility requires discipline and focus to attend all fronts at the same time. Also, earning the respect of colleagues and great professionals who have a lot of experience in a professional field with a strong male presence, has been an interesting challenge for her. Believe in Yourself For Ruby, it is crucial for a leader to believe in himself/herself. She asserts, “If you trust your abilities you will achieve the goals you set for yourself. The discipline and love with which you do things will be reflected in your results. Live intensely and enjoy your facets as an executive, mother and wife, but also dedicate time to yourself. It sounds difficult, but it is possible with discipline. Balance generates well-being and this, in turn, will help you focus on your goals.” Discipline and passion to do what you really like are characteristics that are visible in your environment and brings you very positive results. Ruby Castellanos Country Manager Ufinet November 2019insightssuccess.com 57

44. In my role as chief evangeliser for OLIO – the world’s only neighbour-to-neighbour food sharing app – I speak about our work and journey at a lot of events. And without fail I’m almost always asked something along the lines of “How do you juggle having a family with a start-up?” Whilst this is an extremely valid question – and it touches on a topic that’s very close to my heart, it really frustrates me because I never hear the same question levelled at male peers. As a result, this seemingly innocuous question is laden with an enormous amount of gender bias, generally to the exclusion of men. I would suggest that if we want to achieve a fulﬁlled balanced life for all – male and female – we have to ensure that we’re all participating in this debate about work/life balance, and that inclusivity needs to be the starting point. Another challenge in this area is, funnily enough, the gender bias experienced by men who choose to be the “stay at home Dad”! Several years ago my husband and I decided that given our respective career paths and motivations in life, it made sense for me to be the “bread winner” and for him to look after our two kids and home, whilst developing property in his remaining time. This has given me the ﬂexibility to pursue the opportunities for OLIO with full vigour, and has been absolutely invaluable in terms of helping me to achieve a balanced life. However, sadly, my husband experiences more than the occasional disparaging passing comment and has even been asked “When are you going to get a proper job?” Thankfully he has no self- Tessa Clarke Co-founder & CEO OLIO November 2019insightssuccess.com 58

45. employee’s induction, we talk about the importance of a balanced life, and in our line manager training, we stress that the line manager is responsible for working with their direct reports to ensure that they are achieving a balanced life. What this means is that on a day to day basis our team chat will often show someone walking the dog at mid-day, someone else with their kids at 3pm and others heading off to swim or yoga. Each team member is responsible for ensuring that their work is done, according to whatever schedule best suits them, and as a result, we have an incredibly motivated and productive team, the majority of who say that working for OLIO is the best job they’ve ever had! If you aren’t already talking about how you can achieve a balanced life as individuals and as a company, then I can highly recommend spending some time on it, as the rewards will be enormous! Tessa Clarke is the Co-founder and CEO of OLIO, a free app tackling the problem of food waste by connecting neighbours with each other, and volunteers with local businesses, so that surplus food can be shared, not thrown away. Since its inception in 2016, 850,000 people have joined OLIO and have together shared over 1.2 million portions of food. OLIO also publishes ZeroWasteWeekly.com, a website and newsletter that aggregates all the best zero waste news from around the world. Prior to founding OLIO, Tessa spent 10 years as a digital Managing Director in the media, retail and financial services sectors, and gained her MBA from Stanford. Tessa is passionate about the sharing economy as a solution for a sustainable world, and is equally passionate about the importance of leading a ‘balanced life’. esteem issues, and thinks he has the best job in the world! But I highly doubt that in this day and age anyone would ever dare say this to a woman; and so why to a man? If women are to be truly equal in the workplace – and to achieve a balanced life, then we need to adjust our perceptions of what it means to be a male in a modern society, and accept that this will require men to taking on an increasingly prominent role in the delivery of childcare – which is to the benefit of all involved, not least the children! Gender issues aside, I spend a considerable amount of mental energy working towards achieving a ‘balanced life’. I prefer the terminology of a ‘balanced life’ rather than ‘work/life balance’, because when you’re an entrepreneur (and especially an entrepreneur working from home), the two can become very mixed! And to suggest that ‘work’ and ‘life’ are the antithesis of one another surely isn’t what we should aspire to. In the very early days of setting up OLIO, it was pretty much impossible to lead a balanced life because we had to achieve so much, in so little time, and with virtually no resources. As we’ve grown the business and the team however, both Saasha my Co-Founder and I have achieved a much more balanced life – which is important, because the start-up journey is a series of marathons, not a sprint, and so it’s essential to avoid burnout. We find that working predominantly from home is extremely helpful in achieving balance (5-10 hours per week gained back through not having to commute!), and we both carve out time during our working days to exercise. In the early days we used to feel quite guilty about exercising when we ‘should’ be working, but now we recognise that if we’re to perform at our best then we need to be mentally and physically fit and exercise is absolutely critical for this. Plus, I find that I have many of my best insights and inspirations for OLIO when working out, so it really is killing two birds with one stone! As well as working towards a balanced life for ourselves, we’ve really baked this into the DNA of the company too. And this has manifested itself in a couple of important company policies. The first is our holiday policy – we have no cap on the number of day’s holiday an employee can take; however we do have a minimum and insist that everybody has at least 20 days off. This is because we saw research from other companies who had adopted a limitless holidays policy, and it actually showed that the number of days worked by employees increased, not decreased! We also think it’s really important for the team to have a collective break over the Christmas holidays so everyone can really relax, confident in the knowledge that their email inbox isn’t rapidly filling up! We also ensure that in every Integrated Approach November 2019insightssuccess.com 59

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