1. Case Study: Braincraft, Norway
1.1. Quote from the Managing Director
“We chose Raptivity because we wanted to be able to make flash interactions
ourselves, and to give our customers the means to create interactive
eLearning themselves. Raptivity gives us a competitive advantage in the
Norwegian market by providing our customers with an advanced toolkit to
create interactivity themselves”
1.2. About Braincraft
Braincraft is a Norwegian eLearning specialist, provides creative eLearning
solutions such as customised eLearning content development, LMS
implementation and blended eLearning. Braincraft has a customer-base
comprising of retail companies, construction industry, publishing houses,
industrial tool providers, railroad, training companies etc. Braincraft focuses
on creating eLearning content where the focus on interactivity and
technology are well balanced.
1.3. Prior to Raptivity
To develop eLearning courses, Braincraft trainers gave ideas about the
interactions and used some templates which they had created in their own
authoring tool and outsourced their Flash development of interactivities. This
cost a lot of time and money.
1.4. Client: Largest Supplier of Health and Wellness
Products
This organisation is Norway’s largest supplier of health and wellness
products. They import and distribute known, leading brand-name products in
vitamins, minerals, supplements, natural cosmetics and herbal remedies.
1.4.1. The Solution
Now Braincraft can chose between a number of templates and make drag
and drop exercises, a simple “drop down list” or a match the pair’s activity
themselves instead of having to buy these services externally. This has also
enhanced the interactivity and hence increased participation from learners.
The development time for this exercise was minimal.

2. 1.4.2. Example: Multiple Choice Question Interactivity
Figure 1: Example of using Raptivity interactivity by Braincraft
1.4.3. Drop Down List’ Interactivity
Figure 2: Example of using Raptivity interactivity by Braincraft
1.4.4. Benefits to Course Creators:
• More creativity, more templates to choose from, this is without
requiring any knowledge of programming. It is very easy to create
loads of interactions in a short span of time.
1.4.5. Benefits to Learners
• More interaction in the courses
• More fun
• More variety
• Grasp & retain attention
1.4.6. Feedback shared by Braincraft:
• Raptivity enables Braincraft to produce more content themselves which
gives them more control over the result and the costs.
• We like Raptivity because it is easy to use. We can make our own flash
files and integrate them into our courses easily.