Panel Discussion: Social media is social business
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Discussion on social media for your business
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Panel Discussion: Social media is social business
- 1. Panel discussion: Alison Ball, Michael Austin, Aynsley Damery, Peter Disney, Trent McLaren Social media is social business: Taking the right approach for your firm WiFi: QBConnect No password required#QBConnect
- 2. Take a few moments to Connect with your neighbour
- 3. 3 Alison Ball Global Influencer Strategy, Intuit Today’s moderator
- 4. 4 Today’s panelists Michael Austin Founder & MD, Blue Dot Consulting Aynsley Damery CEO, Tayabali Tomlin Peter Disney Managing Director, Wood & Disney Ltd Trent McLaren Business Development Mgr Intuit Australia
- 5. Introductions Group Selfie Interesting Stats Panel discussion Open Q&A Agenda
- 6. 6 It’s table stakes really: • Social channels are thriving • Clients see you on social before they consider you seriously • Part of your marketing mix • Easy to differentiate yourself • Fun! Why social?
- 7. 7 1.65 Billion active mobile social accounts globally with 1 million new active mobile social users added every day. Source: We Are Social 71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others. Source: Ambassador 95% of online adults aged 18-34 are most to likely follow a brand via social networking. Source: MarketingSherpa Small businesses worldwide
- 8. 78% of people who complain to a brand via Twitter expect a response within an hour. Source: Lithium
- 9. Top brands on Instagram are seeing a per-follower engagement rate of 4.21% which is 58 times higher than on Facebook and 120 times higher than on Twitter Source: Hootsuite
- 10. Panel discussion
- 11. 11 Today’s panelists Michael Austin Founder & MD, Blue Dot Consulting @diaryofanomb Aynsley Damery CEO, Tayabali Tomlin @aynsleydamery Peter Disney Managing Director, Wood & Disney Ltd @woodanddisney Trent McLaren Business Development Mgr Intuit Australia @trent_mclaren
- 12. Questions?
- 13. Access the presentation materials via: The QuickBooks Connect 2017 Conference App or Slideshare at: http://www.slideshare.com/tag/QBCUK17
Notes de l'éditeur
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- This is a sample INTRODUCTION using the 1-Column layout. Placeholder text boxes that appear as part of the selected layout have predefined fonts, sizes and colors. To change the appearance of any line of text, on the Home tab, in the Paragraph group, click Increase Indent or Decrease Indent. The selected text will reformat to the predefined size according to its indent level. Note: Any changes to the color, size, spacing or font in the placeholder text box will break its connection to the Master style. It will no longer automatically conform when switching between layouts or when imported into another presentation.