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15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information
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1
Summary of citizen engagement exercise
March 2017
Future Cities Dialogue
An Ipsos MORI & Forum for the Future study for Innovate UK
215-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Imagining 2040
What do we want our cities to be like in 2040?
What opportunities do new technologies offer?
How do these play off against the challenges?
Who are the winners & losers in different future
scenarios?
What opportunities does this create for UK businesses to
innovate?
With focus on
six city systems:
Integrated into three
scenarios
Research questions and focus
Health
Water
Waste
Energy
TransportFood
315-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Gathering citizen voices
Face-to-face
citizen dialogues
• 3 events: London,
Glasgow & York
• ~25 citizens at each
• 6 hours per event
• Introducing the
systems
January 2016
Online
community
• Dialogue
participants + 350
members of the
public
• 3 forums
• 3 questionnaires
4 weeks Feb-March
Reconvened
dialogue
• 61 return
participants from
first dialogues
• Held in London
• 6 hour event
• Integrating systems
into future city
scenarios
February 2016
Extended citizen engagement through 12 hours+ discussion
415-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Bringing the systems to life
Moving citizens from today’s process to tomorrow’s technologies
3D food printing
at home
Dialogue participants discussed:
 6 city systems
 3 integrated future scenarios
 10 technologies
Here is an example of how city systems
might evolve in the future through
technology
515-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Key principles for the vision of future cities
Key values emerging from citizen discussions of urban futures
Avoid loss
of basic
skills
Equality of
access to
services
Encourage
social
interaction
Grass roots
innovation
Secure &
reliable
technology
‘Natural’
food
Local
governance
but central
oversight
Support art
& culture
Efficient
use of
resources
Allow for
individual
choices
Most important principles for citizens
615-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Key principles underpinning urban life
Key values emerging from citizen discussions of urban futures
Equality of
access to
services
Grass roots
innovation
‘Natural’
food
Local
governance
but central
oversight
Efficient
use of
resources
No citizens left
behind by lack
of access to
technology or
resources
Use innovation
to spark
community
projects &
resource
sharing
Avoid losing
naturalness of
food, and keep
its social and
cultural aspects
Local decision-
making but
government
oversight,
particularly
around health
Renewable
energy and
waste reduction
and re-use to
protect
environment
715-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Key principles for use of technology
Key values emerging from citizen discussions of urban futures
Avoid loss
of basic
skills
Encourage
social
interaction
Secure &
reliable
technology
Support art
& culture
Allow for
individual
choices
Use technology
to make life
easier, but
avoid losing
skills e.g.
cooking
Use technology
to aid efficiency
but not to
replace all face-
to-face
interaction
Data sharing
can offer
tailored
services but
needs to be
secure
Use innovation
to support art
& culture, not
just
productivity &
efficiency
Smart devices
can encourage
positive
behaviour but
allow ‘nudges’
to be ignored
15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public 8
So what does the future look like?
Three future city scenarios illustrated potential system integration
High Tech, High Choice
Market Newton
Repair and Share
Little Langbrook
Devolution Revolution
Greater Harchester
Strong regional government &
city-led decision making
Local management & community
initiatives
Strong private sector with focus on
technological solutions
15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public 9
And what do citizens think of these futures?
Devolution Revolution favoured; High Tech, High Choice less so
High Tech, High Choice
Repair and Share
Devolution Revolution
Everyone has to pull their weight. There
would be a feeling of discontent towards
those that couldn't contribute e.g. the elderly
or disabled.
I'm not entirely sure what the role for humans is
in this world.
I’d choose devolution revolution … it’s a bit
big brother but I think it’s for the best,
everyone’s best interest and I like how the tax
system is creating jobs, closed loop, contained
in the city.
1015-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Devolution Revolution
 Balances local decision-making with
government oversight
 Seems the most equal as national
government holds the regions together
 Resource efficiency through use of
technology.
 High taxes in this future acceptable if for
example guarantees a good quality transport
service…
X …although scepticism this could be the case
X ‘Nudging’ towards socially optimal behaviour
invasive - assurances were sought by citizens
that nudges could be ignored or ‘switched
off’, maintaining citizens’ lifestyle choices
• Strong regional government & cities have power to
raise taxes and deliver services in social care, health
and transport: each city seen as just one ‘system’.
• National government has invested in regional areas
and oversees national infrastructure.
• Advanced technology used e.g. remote health
analytics.
• Desirable behaviour encouraged through
interventions such as subsidises (e.g. reduced cost
fruit and vegetables) and ‘nudges’ (e.g. heating
systems remind people to turn temperatures down).
Future scenario:
Citizen response:
1115-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Repair and Share  Strong sense of community working
together for collective good – high social
interaction
 Highly localised innovation gives ownership
and generates benefits for local citizens
 Sustainability at core of economic &
governance models
X Community aspect appealing, but unrealistic
and utopian – risk of free riders
X Individuals unable to contribute or naturally
resource-poor communities could be left
behind
X Communities too closed off from trading
goods & skills, inhibiting culture
X Productivity more valued than fun &
socialising
• Centred on strong & cohesive urban neighbourhoods
& councils, with locally-led planning and service
provision (e.g. water, energy).
• Many systems run through community initiatives, e.g.
car-pooling services, promotion of recycled products
from community waste.
• Wearable tech data shared with health providers and
healthy behaviour rewarded.
• As communities rely on their own resources there are
differences in access, quality & cost of food & energy
Future scenario:
Citizen response:
1215-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
High tech high choice
 Resource efficiency & service delivery
achieved through advanced technology e.g.
for travel and resource use.
X Risk of inequality through dominance of
private sector and technological exclusion
(of particular concern for health services).
X Technology overly pervasive, at expense of
face-to-face interaction and socialising – risk
of isolation and mental health problems.
X Dependence on technology – risk of system
failure, and of loosing skills & creativity
X Opposition to food innovation proposed –
food prioritised as a means of encouraging
social interaction.
• Small public sector - lower taxes, with services
provided by private high tech companies, who receive
data shared via wearables to enable targeted services.
• Government covers most basic services, but those
who can afford it pay for higher-end products &
services.
• Food is functional, focused on nutrition &
convenience: cooking replaced by delivery & 3D
printing.
• Health monitored by nanobots in the bloodstream for
those who can afford expensive treatments.
Future scenario:
Citizen response:
1315-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
Renewable
communities
• Locally managed grids using locally generated
renewable energy.
• Basic national grid maintained with competitive
energy market.
• Flexible demand management through smart
appliances.
Renewable Communities favoured as:
• greater choice & responsibility at
community level
• vested interest in own energy
provision may encourage more
efficient use
• increased use of renewables more
environmentally friendly
Big Power was least favoured as:
• power and profit seen to be
concentrated with large energy
companies
Concerns about equality were central to
debates about Intercity Trading and
Big Power
• Key principle that energy system
should provide affordable energy for
all, and regions with fewer energy
resources should not be penalised
Intercity trading
• City-based energy generation, including renewables
or nuclear depending on regional resources.
• Surplus trading between cities through national
grid, & emergency funding for energy ‘poor’
Big power
• Centralised system using large scale nuclear, gas &
offshore wind
• High prices maintain secure supplies
• Some cities opt to go ‘off grid’ with local or private
solutions
Citizen preferences for city energy system
1415-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
Targeted
healthcare
• Large NHS paid for through high taxes.
• Monitoring and assessment by NHS drives highly
targeted care delivery.
• Central decision-making over allocation of
treatment. Targeted healthcare favoured as seen
as most equal system as free at point of
use
Key principles central to debates around
health:
• Equality: NHS should be protected as
a prominent provider for all in future
health system
• Efficient diagnosis & service delivery
through effective use of technology
including wearable tech and drones
• Preserving privacy & direct
interaction however, to protect more
vulnerable
Remote
healthcare • Automated & virtual healthcare with reduced NHS
role, fewer large hospitals & private outsourcing
• Wearable tech diagnoses needs with services
delivered by drone or robot
Open data
platforms
• Users’ health data from wearable tech openly &
freely shared in exchange for tailored health
services
• Private providers dominate with affordable services
from competition
Private
dominates
• Two-tiered system of public & private provision
• Taxes fund basic NHS services for everyone
Citizen preferences for city health system
1515-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
Regional
renaissance
• Large NHS paid for through high taxes.
• Monitoring and assessment by NHS drives highly
targeted care delivery.
• Central decision-making over allocation of
treatment.
Regional Renaissance favoured as seen
as providing highest quality public
transport system
Quick and affordable transport was key
priority, and so key principles central to
debates around transport:
• Equality: good public transport
should be available and affordable to
all, not just those in city centres or
on high incomes
• Reducing congestion but in balance
with enabling flexibility: investment
in public transport welcomed
although personal freedom and
flexibility prevented dismissal of
scenarios with increased private car
use
Me mobility
• Automated & virtual healthcare with reduced NHS
role, fewer large hospitals & private outsourcing
• Wearable tech diagnoses needs with services
delivered by drone or robot
Two tier town
• Users’ health data from wearable tech openly &
freely shared in exchange for tailored health
services
• Private providers dominate with affordable services
from competition
Car pool
• Two-tiered system of public & private provision
• Taxes fund basic NHS services for everyone
Citizen preferences for city transport system
1615-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
High Tech
Globalised
Supply
• Food is high tech, sold and distributed globally
• Market dominated by intensive production by
multinational businesses
• Large global market for ‘heritage foods’ e.g. Scotch
whisky, Swiss cheese High Tech Globalised Supply favoured
as allows consumers to enjoy food from
around the world.
Pulling Together Locally has appeal as
brings us closer to the origins of our
food and improves community cohesion.
High Tech and Functional least
favoured as:
• Too reliant on technology (although
benefits of this were recognised, e.g.
convenience).
• Social and cultural aspects of
cooking and eating lost - rejection of
‘food as fuel’
Pulling Together
Locally
• Communities locally grow own sustainable crops
• Technology (e.g. sensors & drones) ensure efficient
water & fertiliser use
• Food rationed in case of poor harvests, with volatile
prices
Government
Keeps Me Healthy
• Government mass produces food centrally,
ensuring basic nutrition
• Resource scarcity as a result of climate change
means waste is penalised, with park land used to
grow food
High Tech and
Functional
• Technology widespread e.g. delivery drones, 3D
printing of food – highly convenient, but expensive
• No supermarkets, few kitchens in homes
• Roof-based urban farming common
e.g. salad vegetables, honey
Citizen preferences for city food system
1715-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
Patching Things
Up • New products made from recycled resources and
made to be recyclable
• Old products reused
• Environmental costs internalised so produce costs
reflect lifetime impact
Participants aspired to a less wasteful
future society, with these values
supported in all scenarios presented.
Patching things up most favoured as:
• Today, goods that are still usable are
thrown away
• Pricing of goods reflects
environmental costs
Products that last for life as in
Repurposing appealing but:
• Might hinder innovation and reduce
consumer choice
• Poorer citizens may not afford higher
upfront costs
Sorting things out least favoured as
participants:
• Want to reduce their waste, but not
for this to be forced upon them by
government
• Resent the idea of paying for waste
by quantity
Repurposing
• Expensive high-end products made for life are the
norm, with short-term fast-turn around
consumption discouraged
• Broken parts are replaced, rather than whole
products
Sorting Things
Out
• High tech, government-run waste collection and
recycling e.g. by autonomous vehicles
• Charges and fines encourage recycling and relate to
amount and type of waste
• Less landfill, with waste reused for energy
generation
Citizen preferences for city waste system
1815-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Future scenario Citizen preferences
Smart Water • High taxes fund government investment into water
system
• Hi-tech e.g. smart pipes monitor water use, filter
resources out of sewage
• Grey water reused
The preferred water outcome was Smart
Water as:
• It embraced technology to facilitate
reduced water use with minimal
public effort - welcomed as current
engagement in the water system is
low.
• Although come concerns technology
could fail.
Community patrol, was least favoured
as strict community control seen as
‘Orwellian’ and intrusive.
Make do and
mend • In a future with increasingly frequent extreme
weather events, water saving is a strong social norm
• Mentality of using less, recycling more e.g. homes
all have tanks for rainwater
Community
patrol • Water use managed and self-policed by
communities – people have a strict water allowance,
pay if exceeded
• Products include water footprint in cost
Citizen preferences for city water system
1915-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Technology revolution in our future cities
Citizen preferences around application of new technologies
Based on qualitative exercise indicating top-of-mind consumer reactions & preferences
Less positive reactionsMore positive reactions
Future
Cities
Dialogue
DRONES
Future
Cities
Dialogue
SM ALL
SCALE
NUCLEAR
REACTORS
2015-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Imagining 2040
What do we want our cities to be like in 2040? Places where technology makes life easier,
but where these benefits are shared equally, naturalness is not too lost and where social
interaction is maintained.
What opportunities do new technologies offer? How do these play off against the
challenges? Improved resource use efficiency, more tailored services, faster diagnoses of
personal or system issues, but risking inequality of access and data misuse or loss.
Who are the winners & losers in different future scenarios? Locally-focused
governance is desired to help cities and regions maximize their local resources and make
locally relevant decisions, but needs of resource-poor communities must be considered.
What opportunities does this create for UK businesses to innovate? Citizens welcome
innovation enabling smart resource use (water, waste), personal information (health, food)
and tailored services (transport, energy) balanced against individual flexibility and choice.
Implications of citizen views for planning urban futures
For more information
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2115-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public
Tim Silman Antonia Dickman
+44 (0)20 7347 3833
+44 (0)7554400114
tim.silman@ipsos.com
+44 (0)20 7347 3157
antonia.dickman@ipsos.com
Find the full Future Cities Dialogue reports here:
https://www.ipsos-
mori.com/researchpublications/publications/1924/
Future-Cities-Dialogue.aspx

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Future Cities Dialogue

  • 1. 15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 Summary of citizen engagement exercise March 2017 Future Cities Dialogue An Ipsos MORI & Forum for the Future study for Innovate UK
  • 2. 215-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Imagining 2040 What do we want our cities to be like in 2040? What opportunities do new technologies offer? How do these play off against the challenges? Who are the winners & losers in different future scenarios? What opportunities does this create for UK businesses to innovate? With focus on six city systems: Integrated into three scenarios Research questions and focus Health Water Waste Energy TransportFood
  • 3. 315-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Gathering citizen voices Face-to-face citizen dialogues • 3 events: London, Glasgow & York • ~25 citizens at each • 6 hours per event • Introducing the systems January 2016 Online community • Dialogue participants + 350 members of the public • 3 forums • 3 questionnaires 4 weeks Feb-March Reconvened dialogue • 61 return participants from first dialogues • Held in London • 6 hour event • Integrating systems into future city scenarios February 2016 Extended citizen engagement through 12 hours+ discussion
  • 4. 415-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Bringing the systems to life Moving citizens from today’s process to tomorrow’s technologies 3D food printing at home Dialogue participants discussed:  6 city systems  3 integrated future scenarios  10 technologies Here is an example of how city systems might evolve in the future through technology
  • 5. 515-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Key principles for the vision of future cities Key values emerging from citizen discussions of urban futures Avoid loss of basic skills Equality of access to services Encourage social interaction Grass roots innovation Secure & reliable technology ‘Natural’ food Local governance but central oversight Support art & culture Efficient use of resources Allow for individual choices Most important principles for citizens
  • 6. 615-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Key principles underpinning urban life Key values emerging from citizen discussions of urban futures Equality of access to services Grass roots innovation ‘Natural’ food Local governance but central oversight Efficient use of resources No citizens left behind by lack of access to technology or resources Use innovation to spark community projects & resource sharing Avoid losing naturalness of food, and keep its social and cultural aspects Local decision- making but government oversight, particularly around health Renewable energy and waste reduction and re-use to protect environment
  • 7. 715-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Key principles for use of technology Key values emerging from citizen discussions of urban futures Avoid loss of basic skills Encourage social interaction Secure & reliable technology Support art & culture Allow for individual choices Use technology to make life easier, but avoid losing skills e.g. cooking Use technology to aid efficiency but not to replace all face- to-face interaction Data sharing can offer tailored services but needs to be secure Use innovation to support art & culture, not just productivity & efficiency Smart devices can encourage positive behaviour but allow ‘nudges’ to be ignored
  • 8. 15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public 8 So what does the future look like? Three future city scenarios illustrated potential system integration High Tech, High Choice Market Newton Repair and Share Little Langbrook Devolution Revolution Greater Harchester Strong regional government & city-led decision making Local management & community initiatives Strong private sector with focus on technological solutions
  • 9. 15-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public 9 And what do citizens think of these futures? Devolution Revolution favoured; High Tech, High Choice less so High Tech, High Choice Repair and Share Devolution Revolution Everyone has to pull their weight. There would be a feeling of discontent towards those that couldn't contribute e.g. the elderly or disabled. I'm not entirely sure what the role for humans is in this world. I’d choose devolution revolution … it’s a bit big brother but I think it’s for the best, everyone’s best interest and I like how the tax system is creating jobs, closed loop, contained in the city.
  • 10. 1015-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Devolution Revolution  Balances local decision-making with government oversight  Seems the most equal as national government holds the regions together  Resource efficiency through use of technology.  High taxes in this future acceptable if for example guarantees a good quality transport service… X …although scepticism this could be the case X ‘Nudging’ towards socially optimal behaviour invasive - assurances were sought by citizens that nudges could be ignored or ‘switched off’, maintaining citizens’ lifestyle choices • Strong regional government & cities have power to raise taxes and deliver services in social care, health and transport: each city seen as just one ‘system’. • National government has invested in regional areas and oversees national infrastructure. • Advanced technology used e.g. remote health analytics. • Desirable behaviour encouraged through interventions such as subsidises (e.g. reduced cost fruit and vegetables) and ‘nudges’ (e.g. heating systems remind people to turn temperatures down). Future scenario: Citizen response:
  • 11. 1115-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Repair and Share  Strong sense of community working together for collective good – high social interaction  Highly localised innovation gives ownership and generates benefits for local citizens  Sustainability at core of economic & governance models X Community aspect appealing, but unrealistic and utopian – risk of free riders X Individuals unable to contribute or naturally resource-poor communities could be left behind X Communities too closed off from trading goods & skills, inhibiting culture X Productivity more valued than fun & socialising • Centred on strong & cohesive urban neighbourhoods & councils, with locally-led planning and service provision (e.g. water, energy). • Many systems run through community initiatives, e.g. car-pooling services, promotion of recycled products from community waste. • Wearable tech data shared with health providers and healthy behaviour rewarded. • As communities rely on their own resources there are differences in access, quality & cost of food & energy Future scenario: Citizen response:
  • 12. 1215-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public High tech high choice  Resource efficiency & service delivery achieved through advanced technology e.g. for travel and resource use. X Risk of inequality through dominance of private sector and technological exclusion (of particular concern for health services). X Technology overly pervasive, at expense of face-to-face interaction and socialising – risk of isolation and mental health problems. X Dependence on technology – risk of system failure, and of loosing skills & creativity X Opposition to food innovation proposed – food prioritised as a means of encouraging social interaction. • Small public sector - lower taxes, with services provided by private high tech companies, who receive data shared via wearables to enable targeted services. • Government covers most basic services, but those who can afford it pay for higher-end products & services. • Food is functional, focused on nutrition & convenience: cooking replaced by delivery & 3D printing. • Health monitored by nanobots in the bloodstream for those who can afford expensive treatments. Future scenario: Citizen response:
  • 13. 1315-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences Renewable communities • Locally managed grids using locally generated renewable energy. • Basic national grid maintained with competitive energy market. • Flexible demand management through smart appliances. Renewable Communities favoured as: • greater choice & responsibility at community level • vested interest in own energy provision may encourage more efficient use • increased use of renewables more environmentally friendly Big Power was least favoured as: • power and profit seen to be concentrated with large energy companies Concerns about equality were central to debates about Intercity Trading and Big Power • Key principle that energy system should provide affordable energy for all, and regions with fewer energy resources should not be penalised Intercity trading • City-based energy generation, including renewables or nuclear depending on regional resources. • Surplus trading between cities through national grid, & emergency funding for energy ‘poor’ Big power • Centralised system using large scale nuclear, gas & offshore wind • High prices maintain secure supplies • Some cities opt to go ‘off grid’ with local or private solutions Citizen preferences for city energy system
  • 14. 1415-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences Targeted healthcare • Large NHS paid for through high taxes. • Monitoring and assessment by NHS drives highly targeted care delivery. • Central decision-making over allocation of treatment. Targeted healthcare favoured as seen as most equal system as free at point of use Key principles central to debates around health: • Equality: NHS should be protected as a prominent provider for all in future health system • Efficient diagnosis & service delivery through effective use of technology including wearable tech and drones • Preserving privacy & direct interaction however, to protect more vulnerable Remote healthcare • Automated & virtual healthcare with reduced NHS role, fewer large hospitals & private outsourcing • Wearable tech diagnoses needs with services delivered by drone or robot Open data platforms • Users’ health data from wearable tech openly & freely shared in exchange for tailored health services • Private providers dominate with affordable services from competition Private dominates • Two-tiered system of public & private provision • Taxes fund basic NHS services for everyone Citizen preferences for city health system
  • 15. 1515-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences Regional renaissance • Large NHS paid for through high taxes. • Monitoring and assessment by NHS drives highly targeted care delivery. • Central decision-making over allocation of treatment. Regional Renaissance favoured as seen as providing highest quality public transport system Quick and affordable transport was key priority, and so key principles central to debates around transport: • Equality: good public transport should be available and affordable to all, not just those in city centres or on high incomes • Reducing congestion but in balance with enabling flexibility: investment in public transport welcomed although personal freedom and flexibility prevented dismissal of scenarios with increased private car use Me mobility • Automated & virtual healthcare with reduced NHS role, fewer large hospitals & private outsourcing • Wearable tech diagnoses needs with services delivered by drone or robot Two tier town • Users’ health data from wearable tech openly & freely shared in exchange for tailored health services • Private providers dominate with affordable services from competition Car pool • Two-tiered system of public & private provision • Taxes fund basic NHS services for everyone Citizen preferences for city transport system
  • 16. 1615-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences High Tech Globalised Supply • Food is high tech, sold and distributed globally • Market dominated by intensive production by multinational businesses • Large global market for ‘heritage foods’ e.g. Scotch whisky, Swiss cheese High Tech Globalised Supply favoured as allows consumers to enjoy food from around the world. Pulling Together Locally has appeal as brings us closer to the origins of our food and improves community cohesion. High Tech and Functional least favoured as: • Too reliant on technology (although benefits of this were recognised, e.g. convenience). • Social and cultural aspects of cooking and eating lost - rejection of ‘food as fuel’ Pulling Together Locally • Communities locally grow own sustainable crops • Technology (e.g. sensors & drones) ensure efficient water & fertiliser use • Food rationed in case of poor harvests, with volatile prices Government Keeps Me Healthy • Government mass produces food centrally, ensuring basic nutrition • Resource scarcity as a result of climate change means waste is penalised, with park land used to grow food High Tech and Functional • Technology widespread e.g. delivery drones, 3D printing of food – highly convenient, but expensive • No supermarkets, few kitchens in homes • Roof-based urban farming common e.g. salad vegetables, honey Citizen preferences for city food system
  • 17. 1715-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences Patching Things Up • New products made from recycled resources and made to be recyclable • Old products reused • Environmental costs internalised so produce costs reflect lifetime impact Participants aspired to a less wasteful future society, with these values supported in all scenarios presented. Patching things up most favoured as: • Today, goods that are still usable are thrown away • Pricing of goods reflects environmental costs Products that last for life as in Repurposing appealing but: • Might hinder innovation and reduce consumer choice • Poorer citizens may not afford higher upfront costs Sorting things out least favoured as participants: • Want to reduce their waste, but not for this to be forced upon them by government • Resent the idea of paying for waste by quantity Repurposing • Expensive high-end products made for life are the norm, with short-term fast-turn around consumption discouraged • Broken parts are replaced, rather than whole products Sorting Things Out • High tech, government-run waste collection and recycling e.g. by autonomous vehicles • Charges and fines encourage recycling and relate to amount and type of waste • Less landfill, with waste reused for energy generation Citizen preferences for city waste system
  • 18. 1815-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Future scenario Citizen preferences Smart Water • High taxes fund government investment into water system • Hi-tech e.g. smart pipes monitor water use, filter resources out of sewage • Grey water reused The preferred water outcome was Smart Water as: • It embraced technology to facilitate reduced water use with minimal public effort - welcomed as current engagement in the water system is low. • Although come concerns technology could fail. Community patrol, was least favoured as strict community control seen as ‘Orwellian’ and intrusive. Make do and mend • In a future with increasingly frequent extreme weather events, water saving is a strong social norm • Mentality of using less, recycling more e.g. homes all have tanks for rainwater Community patrol • Water use managed and self-policed by communities – people have a strict water allowance, pay if exceeded • Products include water footprint in cost Citizen preferences for city water system
  • 19. 1915-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Technology revolution in our future cities Citizen preferences around application of new technologies Based on qualitative exercise indicating top-of-mind consumer reactions & preferences Less positive reactionsMore positive reactions Future Cities Dialogue DRONES Future Cities Dialogue SM ALL SCALE NUCLEAR REACTORS
  • 20. 2015-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Imagining 2040 What do we want our cities to be like in 2040? Places where technology makes life easier, but where these benefits are shared equally, naturalness is not too lost and where social interaction is maintained. What opportunities do new technologies offer? How do these play off against the challenges? Improved resource use efficiency, more tailored services, faster diagnoses of personal or system issues, but risking inequality of access and data misuse or loss. Who are the winners & losers in different future scenarios? Locally-focused governance is desired to help cities and regions maximize their local resources and make locally relevant decisions, but needs of resource-poor communities must be considered. What opportunities does this create for UK businesses to innovate? Citizens welcome innovation enabling smart resource use (water, waste), personal information (health, food) and tailored services (transport, energy) balanced against individual flexibility and choice. Implications of citizen views for planning urban futures
  • 21. For more information Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2115-052086-01 Innovate UK Future Cities | March 2017 | Version 1 | Public Tim Silman Antonia Dickman +44 (0)20 7347 3833 +44 (0)7554400114 tim.silman@ipsos.com +44 (0)20 7347 3157 antonia.dickman@ipsos.com Find the full Future Cities Dialogue reports here: https://www.ipsos- mori.com/researchpublications/publications/1924/ Future-Cities-Dialogue.aspx