Overview of internet and social media penetration in Indonesia. Applications, websites or social media pages that Indonesia people use for news consumption. Overview Indonesia people attitudes in using social media: what factor matters? How user-generated content is created? To what extent user-generated content influence Indonesian people’s belief? Examples. Infodemic and disinformation on social media: Intention, stakeholder responds, cyber law (management of criticism on social media, crisis management). Digital identity: conclusion of social media influence on Indonesia people.

1. INFLUENCE OF SOCIAL
MEDIA AND MAINSTREAM
MEDIA IN INDONESIA
Ismail Fahmi, Ph.D.
Director Media Kernels Indonesia (Drone Emprit)
Lecturer at the University of Islam Indonesia
Ismail.fahmi@gmail.com
WORKSHOP CU-SCG
8 DECEMBER 2021
UNIVERSITY OF ISLAM
INDONESIA
Chulalongkorn University
Siam Cement Group

2. 2
1992 – 1997 Undergraduate, Electrical Engineering, ITB, Indonesia
2003 – 2004 Master, Information Science, University of Groningen, NL
2004 – 2009 Doctor, Information Science, University of Groningen, NL
2009 – Now Engineer at Weborama (Paris/Amsterdam)
2014 – Now Founder PT. Media Kernels Indonesia, a Drone Emprit Company
2015 – Now Consultant at Perpustakaan Nasional, Inisiator Indonesia OneSearch
2017 – Now Lecturer at the IT Magister Program of the Universitas Islam Indonesia
Ismail Fahmi, Ph.D.
Ismail.fahmi@gmail.com

3. AGENDA
• Overview of internet and social media penetration in Indonesia.
• Applications, websites or social media pages that Indonesia people use for
news consumption.
• Overview Indonesia people attitudes in using social media: what factor
matters? How user-generated content is created? To what extent user-
generated content influence Indonesian people’s belief? Examples.
• Infodemic and disinformation on social media: Intention, stakeholder
responds, cyber law (management of criticism on social media, crisis
management).
• Digital identity: conclusion of social media influence on Indonesia people.
3

4. ABOUT MEDIA KERNELS

5. COMMAND CENTER – KOMINFO RI
5

6. OSINT ANALYTICS - MINISTRY OF DEFENSE
6

7. WEST JAVA COMMAND CENTER
7

8. INDONESIA DIGITAL

9. SOCIAL MEDIA USER IN INDONESIA
TWITTER FROM 27% (2018) TO 56% (2020)
9
27%
52%
56%
2018
2019
2020

10. SOCIAL MEDIA USER IN INDONESIA (2021)
10
63.6%

11. TIKTOK AS CONTENT DISTRIBUTOR
11
Twitter: 1,2 million tweets about
#RejectOmnibusLaw
Tiktok: 2.5 billion views for
#RejectOmnibusLaw

12. AGE GROUP OF SOCMED USERS IN INDONESIA
12
MILLENIAL
GEN Z

13. INDONESIA INTERNET SURVEY 2020
APJII (INTERNET SERVICE PROVIDER)

14. INTERNET USER PENETRATION
14

15. TOP LOCATION: JAVA & SUMATRA
15

16. SOCIAL MEDIA & MESSAGING: TOP REASONS
16

17. ONLINE SHOPPING HABIT
17

18. ONLINE SHOPPING MOTIVATION
18

19. SOCIAL MEDIA CONSUMPTION

20. FACEBOOK & INSTAGRAM ARE MOST USED
20

21. YOUTUBE & FACEBOOK: COMPETITION
21

22. FILM, MUSIC ,SPORT, GASTRONOMY: MOST
POPULAR CONTENT
22

23. NEWS CONSUMPTION

24. NEWS TOPICS: CULTURE, CRIME,
INFOTAINMENT, ECONOMY, POLITICS
24

25. INFORMATION FROM INTERNET: NOT QUITE
TRUSTED
25

26. INDONESIAN ATTITUDE IN SOCIAL MEDIA

27. MICROSOFT DIGITAL CIVILITY INDEX 2021
27

28. 50% INDONESIA NETIZEN INVOLVED IN
CYBERBULLYING
28

29. INDONESIAN INTERNET USER TROLLING
MICROSOFT’ SOCMED PAGES
29

30. CYBER TROOP:
MANIPULATED CONTENTS

31. ANTI CORRUPTION (KPK) BILL REVISION
(2019)
31

32. HASHTAG TRENDS
KPK dan Taliban #KPKPATUHAturan
#KPKKuatKorupsiTurun
#KPKCengeng
#KPKLebihBaik
#TempoKacungKPK
#RevisiUUKPKForNKRI
#DukungRevisiUUKPK

33. HASHTAGS “WAR”: KPK BILL REVISION

34. MENTIONS

35. SOCIAL NETWORK ANALYSIS
Pro Bill Revision
Anti Bill Revision
Giveaway

36. TOP TWEETS #KPKPATUHATURAN = GIVEAWAY

37. SNA #KPKPATUHATURAN

38. INTERACTION TYPES #KPKPATUHATURAN
SPAM
Very low interaction

39. SPAM TWEETS

40. GIVEAWAY RETWEETS

41. NARRATIVE: MEME #KPKPATUHATURAN

42. NARRATIVE: ATTACK THE MEDIA

43. PUBLIC VS BUZZERS

44. SUPPORT VS REJECT OMNIBUS LAW
44

45. TREN OF OMNIBUS LAW
45
Omnibus Law (sepi)
#MosiTidakPercaya
#TolakOmnibusLaw
K-poppers turun tangan
#OmnibusLawBawaBerkah
8 Oktober:
Demo Mahasiswa
dan Buruh
13 Oktober:
Demo PA 212,
Petinggi KAMI
ditangkap
4 Oktober:
RUU Omnibus
Law dibawa ke
Paripurna
5 Oktober:
UU Omnibus Law
Disahkan
16 Oktober:
Demo
Mahasiswa
15 Oktober:
Konpers Pentinggi
KAMI ditangkap
#OmnibusLawBasmiKorupsi
Penangkapan petinggi KAMI secara
signifikan berhasil menurunkan
volume percakapan tentang
Omnibus Law yang dominan berisi
penolakan.

46. SPRINT VS MARATHON
46
3 Nov: UU
Omnibus Law
Diteken Presiden
29 Okt:
NarasiTV
membongkar
pelaku
pembakaran
halte Sarinah
20 Okt: BEM
SI dan Buruh
demo
menolak UU
OL
13 Okt: Ormas
Islam demo
menolak UU
OL
8 Oktober:
Demo Mahasiswa
dan Buruh
16 Oktober:
Demo
Mahasiswa
SPRINT MARATHON

47. SNA OMNIBUS LAW (5 OKT 2020: 17:00– 22:00)
47
OPOSISI
MEDIA
AKADEMISI
BEM
LSM
AKTIVIS
K-POPERS

48. HASHTAGS WAR: OMNIBUS LAW
48
1
2
1
3
2
2 3 3

49. INFODEMIC & DISINFORMATION

50. CEKFAKTA.COM
• Cekfakta.com is a fact-checking
collaborative project built on the
Yudistira API by MAFINDO (Indonesian
Anti-Defamation Society) and in
collaboration with several online media
members who are members of AJI
(Aliansi of Independent Journalists) and
AMSI (Indonesian Cyber Media
Association) and are supported by the
Google News Initiative and Internews
and FirstDraft.
• Cekfakta.com was first launched at the
'Trusted Media Summit 2018' which was
held in Jakarta on Saturday, May 5, 2018
after the signing of the MOU by 22
Pemred and Chairman of Mafindo.
50

51. HOAXES: 1ST SEMESTER OF 2021
51
14 Agustus 2021, Puradian Wiryadigda (Peneliti MAFINDO)

52. TOPICS: PANDEMY, HEALTH, POLITICS
52
14 Agustus 2021, Puradian Wiryadigda (Peneliti MAFINDO)

53. COVID-19 HOAXES TREND
53
14 Agustus 2021, Puradian Wiryadigda (Peneliti MAFINDO)

54. DISINFORMATION TYPES: MISLEADING
CONTENT
54
14 Agustus 2021, Puradian Wiryadigda (Peneliti MAFINDO)

55. FORMATS: MIXED, TEXT, IMAGES, VIDEOS
55
14 Agustus 2021, Puradian Wiryadigda (Peneliti MAFINDO)

56. MOTIVES OF ECONOMY
56
https://www.youtube.com/watch?v=PpP968MyNi8

57. YOUTUBE: MONETIZATION OF HOAXES
57

58. YOUTUBER: INCOME FROM HOAXES
58

59. INCOME: 2 BILLION RUPIAHS IN 8 MONTHS
59

60. HOW IT WORKS FOR ECONOMIC REASONS
60

61. EXAMPLE: CHIPS IN VACCINES

62. TREN: CHIPS IN VACCINES
62
Keyword: vaksin
Filter: chip, chips, microchip, microchips, barcode, bar code

63. CLUSTER AND NARRATIVES OF HOAXES
63
Anti
Vaccine
Conspiracy
Theory
Opposition
Influencer
• Vaccines contain mercury
• Vaccines for depopulation
• The covid treatment protocol
is the devil's protocol
• Global power affects the
human mind through covid
and vaccines
• We are fighting a global
power
• Government and health
workers are accomplices of
global power
• Vaccines lower immunity
• Vaccines contain poison
• Vaccines cause autism
• Healthier body without vaccines
• etc
• Criticism of the government
• Don't believe in the government's handling
of covid
• Seeing the government as unfair and firm in
policy and implementation
• Characters who have a counter-scientific
view, against the government, and/or one
frequency with conspiracy theories
Hoaxes

64. UU ITE AND ITS CASES

65. UU ITE = UU NO 19, 2016
65

66. CASE REPORTED TO POLICE
66

67. REPORTS BY ARTICLES: DEFAMATION, HATE
SPEECH, HOAXES, AND THREATS
67

68. NUMBER OF REPORTS: INCREASED
68

69. REPORTED PROFESSION: ORDINARY CITIZEN,
ACTIVIST, JOURNALIST, TEACHERS, LABORERS
69

70. REPORTING PROFESSIONS: PUBLIC OFFICIAL,
PROFESSIONAL, THE RICH, AND ORDINARY
CITIZEN
70

71. CONCLUSION

72. CONCLUSION
• In Indonesia, social media plays very important roles for public; more over
social media is at the top most reason why they use the Internet.
• Public uses all social media platforms, especially YouTube, Facebook, and
Instagram.
• Twitter is not the most used platform, but plays very important role in
shaping public opinion, especially by cyber troops.
• Disinformation is a serious issue in Indonesia; we have a multi-stakeholder
effort to handle it, by civil society, media, government, and representatives
of several social media platform (Facebook/Meta, Twitter, Google..).
• Indonesia has an electronic transaction law (UU ITE) that often used to
report defamation, hate speech, disinformation to the police. However,
this law is criticized as being used mostly by those who have power
against the powerless.
72

73. THANK YOU FOR LISTENING
73