Ismail Fahmi presented on market analysis during and after COVID-19. He discussed big data and how organizations can use it to analyze consumer behavior and markets on Facebook and Instagram. Big data can help with market analysis by examining topics, hashtags, social networks, and online news trends over time. Drone Emprit Academic was also introduced as a platform where students and researchers can analyze topics and publish their findings for public access.

1. MARKET ANALYSIS
SELAMA DAN PASCA
COVID-19
ISMAIL FAHMI, PH.D
DIREKTUR PT. MEDIA KERNELS INDONESIA
(DRONE EMPRIT)
DISKUSI ONLINE
26 APRIL 2020

2. AGENDA
• Big data dan organisasi
• Consumer behavior prediction
• Market analysis di Facebook dan Instagram
• Market analysis dengan big data
• Drone Emprit Academic
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3. 3
1992 – 1997 S1, Teknik Elektro, ITB
2003 – 2004 S2, Information Science, Universitas Groningen, Belanda
2004 – 2009 S3, Information Science, Universitas Groningen, Belanda
2000 – 2003 Inisiator IndonesiaDLN (Digital Library Network pertama di Indonesia)
Mengembangkan Ganesha Digital Library (GDL)
Mendirikan Knowledge Management Research Group (KMRG) ITB
Membangun Digital Library ITB
2009 – Sekarang Engineer di Weborama, Perusahaan berbasis big data (Paris/Amsterdam)
2014 – Sekarang Founder PT. Media Kernels Indonesia, a Drone Emprit Company
2015 – Sekarang Konsultan Perpustakaan Nasional, Inisiator Indonesia OneSearch
2017 – Sekarang Dosen Tetap Magister Teknik Informatika Universitas Islam Indonesia
Ismail Fahmi, Ph.D.
Ismail.fahmi@gmail.com
Lahir: Bojonegoro, 1974
Founder Media Kernels Indonesia

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COMMAND CENTER JABAR DIGITAL SERVICES

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COMMAND CENTER JABAR DIGITAL SERVICES

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7. WHAT IS BIG DATA?

8. WHAT IS BIG DATA?
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9. DATA GROWTH
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10. BIG DATA – BIG GROWTH
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11. HOW BIG DATA ANALYTICS HELP
ORGANIZATION?

12. APPROACHES TO BIG DATA PROJECTS
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13. AREAS OF BIG DATA ANALYTICS – IN BANKING
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14. BIG DATA ANALYTICS – IN AGRICULTURE
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15. BIG DATA ANALYTICS – IN AUTOMOTIVE INDUSTRY
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16. BIG DATA ANALYTICS – IN CONNECTED CAR
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17. BIG DATA ANALYTICS IN E-COMMERCE
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18. BIG DATA ANALYTICS – IN HEALTHCARE
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19. PREDIKSI DAMPAK COVID-19:
BERBAGAI SUMBER

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37. MARKET ANALYSIS DI FACEBOOK DAN
INSTAGRAM

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44. HOW BIG DATA ANALYTICS HELPS IN
MARKET ANALYSIS?

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46. EXAMPLE: (BANK MANDIRI, BANKMANDIRI)
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47. SOCIAL MEDIA TOP INFLUENCERS AND
HASHTAGS
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48. SOCIAL MEDIA USERS AND TOP TWITS
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49. SOCIAL MEDIA NEGATIVE VOICES
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50. SOCIAL NETWORK ANALYSIS
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51. TWITTER HASHTAGS: MARET - APRIL
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52. ONLINE NEWS – TOPIC MAPS: MARET - APRIL
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53. BISNIS KULINER

54. ONLINE NEWS – TOPIC MAPS
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55. TWITTER HASHTAGS: JANUARI VS MAR-APR
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56. TWITTER - JANUARI 2020: OFFLINE
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57. TWITTER - APRIL 2020: ONLINE
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58. IG HASHTGS: JANUARI VS APRIL
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59. IG – JANUARI 2020: OFFLINE
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60. IG – APRIL 2020: ONLINE
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61. DRONE EMPRIT AKADEMIK

62. SITUS DRONE EMPRIT ACADEMIC
https://dea.uii.ac.id
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63. DASHBOARD DRONE EMPRIT ACADEMIC
https://academic.droneemprit.id
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64. HOW IT WORKS
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STEPS:
• Registration
• Propose keywords
• Analysis and publication
Dashboard
Access
REQUIREMENTS:
• Publish their analysis for public
using any medium.
USERS
• Students
• Researchers
• Lecturers
• Journalists
• Blogger
• Hoax buster
Admin

65. TOPICS BASED ON SDGs
(Sustainable Development Goals)
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66. DRONE EMPRIT ACADEMIC DASHBOARD
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Saat ini ada
285+ project

67. CONTOH TULISAN/PUBLIKASI
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68. CONTOH TULISAN DI KUMPARAN
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69. ANGGOTA DEA
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69 MEMBER
250 MEMBER
240 MEMBER
559 MEMBER

70. DRONE EMPRIT: REFERENSI DAN SUMBER DATA
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71. TERIMA KASIH
Ismail Fahmi, PhD.
E: Ismail.fahmi@gmail.com
H: 081289083894
Director
PT. Media Kernels Indonesia
(Drone Emprit)