Ivon Basterrechea

Greater New York City Area, NY United States

Senior Web & Media Analyst at MEC - Analytics & Insights

Advertising / Marketing / PR

Graduated in 2004 from the Basque Country University with a B.S. in Business, I moved to NY in early 2012 to continue with my specialization in the Digital field. In 2013 I completed the NYU-SPS Digital Media Marketing Certificate while in 2014, I obtained the Digital Marketing Master's Degree from ESIC (Business & Marketing School, Spain). After a brief dive in Finance at the early stage of my career, I spent the last 12 years working in Marketing both on the Corporate side (Retail/distribution Industry) and the Agency side (Digital agencies & media companies) managing campaigns and data analysis (business, customer, web or media data). Therefore, I offer a holistic marketing approach ...