JG-SSG Fried Chicken is a Taiwanese fried chicken franchise founded in 1973 with headquarters in Taichung, Taiwan and Shanghai, China. It operates shops throughout Taiwan, China, Singapore, Hong Kong, Malaysia, and other regions. The brand aims to provide high quality, tasty fried chicken and other dishes using fresh, local ingredients through a centralized kitchen and production system. Key factors in its success include employee training, high standards for food safety, quality control processes, and convenient delivery and service. Its mission is to lead the fried chicken industry through good practices such as bidirectional quality inspections and using a central kitchen model.
3. ◢ Memory of JG-SSG fried Chicken
After school, students liked to buy a bag of JG-SSG fried
chicken
◢ Spirit of JG-SSG fried Chicken
Inspire sharing & joy
◢ Culture of JG-SSG fried Chicken
Insist on fresh share…legendary flavor is it !!
4. Brand Outline
◢ Founded in 1973
◢ Headquarters:Taichung & Shanghai
◢ Global Franchise Shops:
Taiwan, Singapore, Hong Kong, China,
Malaysia, Macau, India, Australia……
◢ Culture:Perseverance, intention, innovation
◢ Promise:Legendary flavor just it
◢ Service: Deep fried delicacy & beverage
◢ Positioning: Taiwan style fine gourmet
10. ◢ 1973: Founded the first shop
◢ 1987: Own factory established & supplied to the
channel of super markets
◢ 1997: Introduced SOP
◢ 2000: Central kitchen to supply franchise shops
◢ 2002: Transform as regular chain shops
◢ 2005: First Themed restaurant launched
◢ 2007: Clean room central kitchen established
◢ 2009: Stationed in channel of dept. stores
◢ 2010: First oversea shop in Shanghai
◢ 2012:CNN recommended the top 40 Taiwan gourmet
◢ 2013:Franchise shops in HK and Singapore
◢ 2014:Franchise shops in Malaysia, and JG card launched
14. Central Kitchen
◢ Clean room keep 18〫C for
all the process
◢ Standarized products
◢ High standard QC
◢ Bidirectional audit
◢ Own logistics delivery
◢ Regular development
meetings
15. Branding Center
JG-SSG
◢ Administrative support – good
diving work
◢ Business running department
◢ Different channel shops
◢ Well training courses
◢ Intrapreneurship
16.
17. Shanghai Business Unit
◢Certified with HACCP
◢ Adopt fresh cut chicken of COFCO
◢Central kitchen meet with health standard
◢Shops expanded all over the Mainland China
18. ◢ Get into global market stably
◢ Insist on “Taiwan delicacy to go ”
◢ Lead the Taiwan gourmet popular
worldwide
Singapore shop
HK – Monkok shop
Overseas Business Unit
25. View:
Lead TW Fried
Chicken upgrade
the Industry
Mission:
Good model
of Fried
Chicken Brand
Quality
Control
by Central
Kitchen
Material
Bidirectional
Inspection
Safe
Food as
Basic