2. What Makes Us Healthy?
• Exercise
• Low Stress
• Sleep
• Fresh air
• Sunlight
• Hydration
• Whole Foods/ Plant Based Diet
• Pre and Probiotics
3. What Makes Us Healthy?
• The 7 factors on the previous slide increase our
ability to fight infection, creating a strong
immune system.
• Our resiliency to the natural decline of aging is
reduced by these factors.
• Cell mutations (cancer) are inhibited by the
absorption of free radicals, only found in certain
foods (none with a bar code).
• Like a car engine lasting years with regular oil
changes, bodily systems work more smoothly
when vital nutrients are continuously ingested.
4. Immune System
• The role of the immune system is to fight off
infections and keep us healthy.
• 80% of our immune system is located in our gut,
making food THE primary tool in our healthcare
arsenal.
• The majority of Americans do not get enough
fruits or vegetables into their diet, which is the
primary path to improving gut health.
• Our healthcare system is based on illness not
wellness, often treating symptoms over systems,
potentially weakening our immunity.
5. Declining Health
• Nearly 1 in 2 Americans live with a chronic
disease (CDC)
• New cancer cases will skyrocket globally from
an estimated 14 million in 2012 to 22 million
new cases a year within the next two decades,
the report says. (WHO)
• During that same period, cancer deaths are
predicted to rise from an estimated 8.2 million
annually to 13 million a year. (WHO)
7. Number and Percentage of U.S. Population with Diagnosed Di
25
20
15
10
5
0
8
7
6
5
4
3
2
1
0
Diabetes Cases Growing Each Year
Percentage with Diabetes
Number with Diabetes
1958 61 64 67 70 73 76 79 82 85 88 91 94 97 00 03 06 09
Number with Diabetes (Millions)
Percentage with Diabetes
Year
8. Why We Get Sick
• Inflammation is the body’s natural response to internal
and external threats (i.e. allergens, infection, mold).
• Inflammation is one of the leading results and causes
of illness.
• Chronic inflammation can cause problems with nearly
every system in the body.
• Treatment of issues seldom involves the earliest cause
of the inflammatory process, exposure to everyday
toxins.
• Treatments may in fact add to the complexity of the
ailment and the compromise of our immune system.
9. The Questions
• Why has China and Russia banned the import of U.S. corn?
• Why are the pharmaceutical industries putting adds for
medicines on TV?
• Why does the company who owns 80%of the world’s seed
supply also produce Roundup?
• Why do people believe that protein only comes from
animals?
• What is the number one abused drug in the country that
nobody talks about?
• Why are their 85,000 toxic chemicals that are in our
everyday life?
• Why does the U.S. spend more money on healthcare than
any other nation but have the worse results?
10. The Answers
• Why has China and Russia banned the import
of U.S. corn?
Genetically Modified Organisms. If you aren’t
familiar with GMO’s, it is imperative you educate
yourself as this may be the single greatest threat
to humankind. Consider that if a country like
China that doesn’t treat its citizens well, don’t
want U.S. corn which is nearly all GMO, why is it
in nearly everything that we eat here?
11. The Answers
• Why are the pharmaceutical industries putting
adds for medicines on TV?
Prescription medications (Pharmaceuticals) rank as
most profitable industry in the U.S. In a year that
saw a drop in employment rates, a plunge in the
stock market and symbols of America’s economy
literally come crashing down, the pharmaceutical
industry continued its reign as the most profitable
industry in the annual Fortune 500 list. Healthcare
is big business, depending upon our illness for their
profit.
12. The Answers
• Why does the company who owns 90% of the
world’s transgenic seed supply and a majority of
the regular seeds also produce Roundup?
If you are familiar with DDT, Agent Orange, and
Roundup, you may wonder why the company who
produced these three toxins want to own seeds.
The simple answer is that power and profit comes
with dominance of the food industry puts them in
complete control. Research Monsanto to learn
about the most dangerous company in the world.
13. The Answers
• Why do people believe that protein only comes
from animals?
The agricultural industry is extremely powerful
spending billions of dollars advertising milk and
beef in the last two decades. We have been
conditioned to believe that good health comes from
animal protein in spite of decades of research which
tells us that 6-8% of our diet should be protein,
exactly what we will get from vegetables.
14. The Answers
• What is the number one abused drug in the
country that nobody talks about?
It’s not alcohol, not heroin, not marijuana, but
more destructive to our health than all three.
The answer is sugar. Restaurants know this,
keeping us coming back, snack companies know
this, and most notably, soda companies know
this. Refined sugar is a tremendous threat to our
health.
15. The Answers
• Why are their 85,000 toxic chemicals that are
in our everyday life?
Plastics, cleaning supplies, and beauty products
all share something in common. The majority of
them are filled with toxic chemicals that are
poisoning us every day. If people were aware of
the severity of these chemicals and how
widespread they are, they might think twice
about their use.
16. The Answers
• Why does the U.S. spend more money on
healthcare than any nation but have the worst
results?
We put a tremendous amount of money into
technology, but the people profiting are
insurance and pharmaceutical companies who
have a strangle hold on healthcare. As a nation
we put the least amount of attention into the
quality of our food.
17. Analogy
• If we can agree that a plant requires certain things to
be healthy: sunlight, water, air circulation, nutrients
(phosphorous, magnesium, nitrogen) as well as
micronutrients.
• And we can also agree that getting all of these essential
conditions can be thwarted by a single threat such as a
fungus, insect, or toxin such as weed killer.
• Plants are like humans in that we are both life forms
with necessary ingredients to keep us alive and healthy.
• Then consider what happens to humans under the
same conditions if we get what we need such as plants,
probiotics, etc... But we also introduce threats.
18. Common Threats to Health
Wheat/Glute
n
Trans fats (hydrogenated oils)
Fast Food
Alcohol
Soil Depletion
Air contaminants
Water contaminants (Fluoride)
Plastics Cleaning products
GMOs
Steroids (BVH)
Processed/Refined foods
Additives
Preservatives
Stress
Aging (hormone decline)
Pharmaceuticals
Smoking/Second-hand smoke
19. Understanding Trans Fats
What Exactly Are Trans Fats?
• Trans fatty acids or trans fats are formed when
manufacturers turn liquid oils into solid fats. Think
shortening and hard margarine. Manufacturers
create trans fats via a process called hydrogenation.
Hydro-what? In a nutshell, hydrogenation is a
process by which vegetable oils are converted to
solid fats simply by adding hydrogen atoms.
Hydrogenation increases the shelf life and flavor
stability of foods. Indeed, trans fats can be found in
a laundry list of foods including vegetable
shortening, margarine, crackers (even healthy
sounding ones like Nabisco Wheat Thins), cereals,
candies, baked goods, cookies, granola bars, chips,
snack foods, salad dressings, fats, fried foods, and
many other processed foods.
• Trans fats are currently thought to cause at least
30,000 premature deaths each year. In addition,
experts believe just reducing the amount of trans
fats in margarines would prevent 6,300 heart
attacks annually.
Video Explanation
• http://www.transfatfree.com/pages/danger_trans_fat.htm
• http://www.webmd.com/diet/features/trans-fats-science-and-
risks
20. Understanding Casein
What is Casein?
• First of all casein is a protein found in milk and
other dairy products. In his book, The China Study,
Dr. T. Colin Campbell, reports how he discovered,
over many years of cancer research, a possible link
between animal protein intake and cancer
development. Although Campbell was raised on a
farm and loved his milk and eggs and sausage, his
scientific curiosity was piqued through the research
he conducted as well as reviewed. Because of these
potential links he found, he was finally able to
receive funding to study the possible effects of
protein on cancer.
• What he discovered was that protein did indeed
promote cancer development. However it was not
all types of protein. What Campbell discovered was
that casein, which comprises 85% of the protein in
cow’s milk, promoted cancer in all stages of its
development. The safe protein, that which did not
promote cancer, was plant based. Dietary level of
casein that is above a threshold required to meet
the rat’s needs for protein, i.e., 10-12% of total
calories.
Video Explanation
• https://www.youtube.com/watch?v=XEuRMm-a6mo
• http://www.ezhealthydiet.com/casein-protein.html
21. Understanding Sugar
What is Refined Sugar?
• Dr. Martin classified refined sugar as a poison because it has been
depleted of its life forces, vitamins and minerals. "What is left
consists of pure, refined carbohydrates. The body cannot utilize this
refined starch and carbohydrate unless the depleted proteins,
vitamins and minerals are present. Nature supplies these elements
in each plant in quantities sufficient to metabolize the carbohydrate
in that particular plant. There is no excess for other added
carbohydrates. Incomplete carbohydrate metabolism results in the
formation of 'toxic metabolite' such as pyruvic acid and abnormal
sugars containing five carbon atoms. Pyruvic acid accumulates in
the brain and nervous system and the abnormal sugars in the red
blood cells. These toxic metabolites interfere with the respiration of
the cells. They cannot get sufficient oxygen to survive and function
normally. In time, some of the cells die. This interferes with the
function of a part of the body and is the beginning of degenerative
disease."
• Refined sugar is lethal when ingested by humans because it
provides only that which nutritionists describe as "empty" or
"naked" calories. It lacks the natural minerals which are present in
the sugar beet or cane.
• In addition, sugar is worse than nothing because it drains and
leaches the body of precious vitamins and minerals through the
demand its digestion, detoxification and elimination makes upon
one's entire system. So essential is balance to our bodies that we
have many ways to provide against the sudden shock of a heavy
intake of sugar. Minerals such as sodium (from salt), potassium and
magnesium (from vegetables), and calcium (from the bones) are
mobilized and used in chemical transmutation; neutral acids are
produced which attempt to return the acid-alkaline balance factor
of the blood to a more normal state.
Video Explanation
• http://www.globalhealingcenter.com/sugar-problem/refined-sugar-
the-sweetest-poison-of-all
• http://www.nytimes.com/2011/04/17/magazine/mag-
17Sugar-t.html?pagewanted=all&_r=0
23. Understanding Processed Foods
What are Processed Foods?
• Convenience foods come in many different
shapes and sizes and are unhealthy for various
reasons. Processed food is processed to
enhance the taste of the food, make it more
appealing, or give it a longer shelf life.
Unhealthy amounts of processed salt, sugar,
unhealthy trans fat, bleaching, and harmful
chemical additives and preservatives are adding
to preserve the food and enhance the taste.
• You may think you are not eating processed
food, but they are all around us. Processed food
is not only junk food but include food that you
may typically find in your refrigerator. Types of
processed food include food you may not think
is processed.
• List Of Processed Foods: Milk, Cheese, Cereals,
Yogurts, Canned Tuna, Canned, Sardines,
Canned Salmon, Canned Fruit, Canned
Vegetables, Canned Meat, Macaroni, Pasta,
Breads, Fruit Juice, Energy Bars, Peanut Butter
Video Explanation
• http://www.naturallifeenergy.com/what-are-processed-foods-
good-bad/
24. Understanding GMO’s
Genetically Modified Organisms?
• GMOs, or “genetically modified organisms,” are plants or
animals that have been genetically engineered with DNA
from bacteria, viruses or other plants and animals.
These experimental combinations of genes from
different species cannot occur in nature or in traditional
crossbreeding.
• Virtually all commercial GMOs are engineered to
withstand direct application of herbicide and/or to
produce an insecticide. Despite biotech industry
promises, none of the GMO traits currently on the
market offer increased yield, drought tolerance,
enhanced nutrition, or any other consumer benefit.
• A growing body of evidence connects GMOs with health
problems, environmental damage and violation of
farmers’ and consumers’ rights. Most developed nations
do not consider GMOs to be safe. In more than 60
countries around the world, including Australia, Japan,
and all of the countries in the European Union, there are
significant restrictions or outright bans on the
production and sale of GMOs. In the U.S., the
government has approved GMOs based on studies
conducted by the same corporations that created them
and profit from their sale. Increasingly, Americans are
taking matters into their own hands and choosing to opt
out of the GMO experiment.
Video Explanation
• http://www.gmo-foods.com/
• http://www.nongmoproject.org/learn-more/
25. Understanding Gluten
What is Gluten?
• What Is Gluten?
Gluten is a protein that is found in grains, grains such as
wheat, rye, barley, spelt, triticale, kamut, and possible
oat. It is a protein that is hard to digest and therefore can
irritate not only your digestive tract but also your organs.
You can experience symptoms that have been listed above
but not always. You can have gluten sensitivity yet be
asymptomatic. Research shows that as many as 90 million
Americans may be negatively affected by gluten and as
many as 10 million may have an illness due to the root
cause of gluten sensitivity.
• How Gluten Causes Disease
When ones digestive system is healthy undigested or
partially digested proteins will be eliminated as fecal matter.
However, if ones digestive system becomes weakened due
to poor food choices, food intolerances, alcohol
consumption, eating processed foods and sugars as well as
from the normal day to day stresses of life the ability of the
body to digest gluten proteins can become difficult. As a
result the undigested proteins floating through the
bloodstream thus causing an autoimmune reaction. In
addition the protective mucus lining of the intestinal track
gets attacked as well. When this lining breaks down it leads
to leaky gut syndrome making one’s immune system
vulnerable and weak.
Video Explanation
http://www.naturalnews.com/045313_Gluten-free_
Celiac_disease_GMO.html
http://www.divinecaroline.com/self/dangers-gluten
26. Healthy Suggestions
• Fermented Foods (kombucha, kimchi)
• Probiotic rich food such as coconut yogurt
• Drink a smoothie or cold pressed juice for breakfast
• Sprouted Foods
• Nuts, seeds, legumes, and other whole grains
• High antioxidant foods such as herbs
• Raw vegetables (cruciferous veggies)
• Cut out refined sugars, oils, wheat, flour, trans fats, dairy,
red meat, (meat not free range or antibiotic free) ***
• Say No to GMO’s
• Reduce dependence on plastics and cleaning chemicals
• Reduce or eliminate processed foods
27. Additional Ideas
• Brushing teeth with non fluoride toothpaste
• Hand washing
• Routine physicals for bloodwork
• Use chemical free cleaners, makeup
• Avoid plastics and never microwave
Tupperware
• Keep windows slightly open in bedroom
28. Barriers
• Years of marketing from the Agricultural and Pharmaceutical industries have convinced us what is
healthy
• PCP who inadvertently support the machine because of a lack of education, pressure from
managed care, rising costs of malpractice insurance, and influence by Big Pharma.
• Food is often seen as a convenience that needs to be completed with haste
• Change is always met with resistance (forces for sameness versus forces for change) equals
resistance
• So how long have I been eating wrong and what might that have done to me? Not possible.
• How much is it going to cost me to do it right?
• When would I find time to learn how to cook differently?
• My kids wouldn’t go for it. My partner wouldn’t go for it.
• Vegetables go bad so quickly I’ll have to keep running to the supermarket
29. Psychological Barriers
• Resistance to change is strong because we seek
comfort, familiarity, security, convenience, and
conservation of energy.
• Change means expending more energy that we
don’t believe we have.
• We are fearful of what unknown consequences
may be discovered through change.
• We are concerned with how we will be perceived
by others.
30. Overcoming Resistance
• Know yourself (incremental vs. transitional
change). Small steps or big shifts?
• Identify fears and establish a partner to help you
work through them
• Fantasize about the prospects for improvement
to your health
• Read testimonials and watch videos of others
who have been through it
• Consider if there are deeper issues regarding
childhood messages and other roots to current
ways of thinking/being.
31. Resource List
Movies
• Genetic Roulette
• Food Matters
• Forks over Knives
• Hungry for Change
• Food Inc.
• Farmageddon
• The World According to Monsanto
• Supersize Me
• Got the Facts on Milk
• Fat, Sick and Nearly Dead
• Fed Up
• Plant, Pure Nation
• Mission Blue (Netflix)
• How Sugar Makes You Older
Books
• Super Immunity
• Disease Proof Your Child
• Seeds of Deception
• The China Study
• Whole
• Food Politics
• Appetite for Profit
• The End of Food
• Fast Food Nation
• Sweetness and Power
32. Resource List
Books
• The Starch Solution
• The Omnivore’s Dilemma
• Grain Brain
• Engine 9
• Wheat Belly
• Salt Sugar Fat (Michael Moss)
• 10 Day Detox Diet
• Good Food on a Tight Budget
• The Mindful Carnivore
Websites
• www.vegsource.com
• www.foodtank.com
• www.foodrevolution.org
• www.foodbay.com
• www.nutritionfacts.com
• www.danielplan.com
• www.nutritionstudies.org
• www.fooddemocracynow.org
• www.responsibletechnology.org
33. Multimedia Online Courses
• At ITC (www.itc-home.com) we now have a
library of over 50 online classes in areas
ranging from anxiety to relationship
improvement.
• Courses are divided into four major areas: self,
family, relationship and work.
• Many courses are free and most are only $5
• New courses can be created upon request
34. ITC, Owners
Drs. Jared and Donna Scherz have
operated Integrated Therapy Center
for over ten years in Mt. Laurel, NJ.
Joined by a wellness staff which
includes massage therapists, coaches,
counselors, and other healers, this
husband and wife team have
developed this peaceful and
inspirational center of personal
growth.
The online courses are the newest
innovation to ITC, allowing people
from around the world, regardless of
income, to engage in personal growth
and professional development without
ever having to attend a single therapy
session.
